FlexShopper (NASDAQ:FPAY), Inc. (NASDAQ: FPAY) operates a digital lease-to-own marketplace that enables consumers to acquire high-value goods through flexible installment agreements. The company partners with retailers and manufacturers to offer a broad selection of consumer electronics, home appliances, furniture and fitness equipment. Leveraging a proprietary credit evaluation engine, FlexShopper provides an alternative financing option for customers who may have limited credit history or prefer a nontraditional path to ownership.
Through its e-commerce platform, FlexShopper presents a seamless shopping experience by integrating product catalogues, pricing and lease terms on its own website as well as on partner retail sites. Customers select items, undergo a streamlined approval process and choose weekly or monthly payment plans typically ranging from a few months to a year. By retaining ownership of the merchandise until the final payment, FlexShopper manages risk while maintaining ongoing customer engagement through its subscription-style model.
Headquartered in Jacksonville, Florida, FlexShopper was founded in 2008 and has since evolved from a niche electronics lessor to a diversified online marketplace. The company completed its initial public offering in early 2020, marking a significant milestone in its growth trajectory. Over time, FlexShopper has expanded its product categories and retail partnerships, enhancing its platform capabilities with mobile apps and data-driven underwriting tools that further streamline the customer journey.
Under the leadership of co-founder and Chief Executive Officer Josh Fenkell, the company continues to prioritize technological innovation and partner integration. Its executive team brings experience in retail finance, digital marketing and software development, guiding strategy across customer acquisition, risk management and new market initiatives. FlexShopper serves consumers nationwide, positioning itself as a flexible, credit-friendly solution within the evolving landscape of online retail finance.
