Harley-Davidson, Inc. (NYSE:HOG - Free Report) - Equities researchers at DA Davidson issued their Q2 2025 earnings per share estimates for shares of Harley-Davidson in a research note issued to investors on Wednesday, May 21st. DA Davidson analyst G. Bryan expects that the company will post earnings of $0.99 per share for the quarter. DA Davidson has a "Strong-Buy" rating on the stock. The consensus estimate for Harley-Davidson's current full-year earnings is $3.44 per share.
Other analysts have also issued reports about the company. Morgan Stanley reduced their target price on Harley-Davidson from $33.00 to $31.00 and set an "equal weight" rating on the stock in a report on Thursday, February 6th. Bank of America lowered their target price on Harley-Davidson from $40.00 to $35.00 and set a "buy" rating for the company in a report on Thursday, January 30th. UBS Group decreased their price objective on Harley-Davidson from $35.00 to $28.00 and set a "neutral" rating for the company in a report on Thursday, February 20th. Citigroup cut their target price on Harley-Davidson from $29.00 to $28.00 and set a "neutral" rating on the stock in a research report on Wednesday, April 2nd. Finally, Robert W. Baird boosted their price objective on Harley-Davidson from $26.00 to $28.00 and gave the stock a "neutral" rating in a research report on Wednesday, May 14th. Six investment analysts have rated the stock with a hold rating, one has issued a buy rating and one has given a strong buy rating to the company's stock. According to MarketBeat, the stock presently has an average rating of "Hold" and an average target price of $30.17.
View Our Latest Report on Harley-Davidson
Harley-Davidson Stock Performance
HOG stock traded up $0.23 during trading hours on Thursday, hitting $24.53. 313,907 shares of the stock were exchanged, compared to its average volume of 1,924,263. The company has a current ratio of 1.40, a quick ratio of 1.19 and a debt-to-equity ratio of 1.41. The firm has a market capitalization of $2.98 billion, a P/E ratio of 7.36, a P/E/G ratio of 0.38 and a beta of 1.30. The company has a 50-day simple moving average of $23.76 and a two-hundred day simple moving average of $27.28. Harley-Davidson has a 12 month low of $20.45 and a 12 month high of $39.93.
Harley-Davidson (NYSE:HOG - Get Free Report) last posted its quarterly earnings data on Thursday, May 1st. The company reported $1.07 earnings per share for the quarter, topping the consensus estimate of $0.80 by $0.27. The firm had revenue of $315.24 million for the quarter, compared to analysts' expectations of $1.12 billion. Harley-Davidson had a return on equity of 13.64% and a net margin of 9.25%. The company's quarterly revenue was down 23.2% compared to the same quarter last year. During the same quarter last year, the business earned $1.72 EPS.
Institutional Inflows and Outflows
Institutional investors and hedge funds have recently added to or reduced their stakes in the stock. Donald Smith & CO. Inc. bought a new stake in shares of Harley-Davidson in the 4th quarter worth $50,368,000. Proficio Capital Partners LLC bought a new stake in shares of Harley-Davidson in the fourth quarter worth about $1,341,000. Hussman Strategic Advisors Inc. bought a new stake in Harley-Davidson during the fourth quarter worth approximately $1,898,000. Norges Bank bought a new position in shares of Harley-Davidson during the fourth quarter valued at approximately $11,010,000. Finally, Bank of New York Mellon Corp boosted its holdings in shares of Harley-Davidson by 12.0% in the fourth quarter. Bank of New York Mellon Corp now owns 1,470,130 shares of the company's stock valued at $44,295,000 after purchasing an additional 157,939 shares during the period. Institutional investors own 85.10% of the company's stock.
Harley-Davidson Announces Dividend
The firm also recently disclosed a quarterly dividend, which will be paid on Wednesday, June 18th. Shareholders of record on Monday, June 2nd will be issued a $0.18 dividend. This represents a $0.72 annualized dividend and a yield of 2.94%. The ex-dividend date is Monday, June 2nd. Harley-Davidson's dividend payout ratio (DPR) is currently 26.87%.
Harley-Davidson Company Profile
(
Get Free Report)
Harley-Davidson, Inc manufactures and sells motorcycles in the United States and internationally. The company operates in three segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. The Harley-Davidson Motor Company segment designs, manufactures, and sells motorcycles, including cruiser, trike, touring, standard, sportbike, adventure, and dual sport, as well as motorcycle parts, accessories, and apparel, as well as licenses its trademarks and related services.
Further Reading

Before you consider Harley-Davidson, you'll want to hear this.
MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis. MarketBeat has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and Harley-Davidson wasn't on the list.
While Harley-Davidson currently has a Hold rating among analysts, top-rated analysts believe these five stocks are better buys.
View The Five Stocks Here
Enter your email address and we'll send you MarketBeat's list of seven stocks and why their long-term outlooks are very promising.
Get This Free Report
Like this article? Share it with a colleague.
Link copied to clipboard.