7,301 Shares in Salesforce Inc. $CRM Acquired by Bryn Mawr Trust Advisors LLC

Key Points

• Bryn Mawr Trust Advisors acquired 7,301 Salesforce shares worth approximately $1.14 million during the second quarter. Institutional investors collectively own 80.43% of Salesforce’s outstanding stock.
• Analyst sentiment is generally positive, with Salesforce holding a “Moderate Buy” consensus rating and an average price target of $249.05. JPMorgan resumed coverage with an Overweight rating, while Monness Crespi & Hardt raised its target to $222.
• Salesforce reported quarterly EPS of $3.88, beating estimates, while revenue rose 13.3% year over year to $11.13 billion. Growth opportunities in Agentforce and a $27.1 billion share-repurchase program support the outlook, though competition from AI-native software remains a risk.

Bryn Mawr Trust Advisors LLC acquired a new stake in Salesforce Inc. (NYSE:CRM - Free Report) in the 2nd quarter, according to its most recent Form 13F filing with the SEC. The institutional investor acquired 7,301 shares of the CRM provider's stock, valued at approximately $1,144,000.

A number of other hedge funds and other institutional investors also recently added to or reduced their stakes in CRM. Temasek Holdings Private Ltd boosted its stake in Salesforce by 3.7% during the fourth quarter. Temasek Holdings Private Ltd now owns 683,790 shares of the CRM provider's stock worth $181,143,000 after buying an additional 24,332 shares during the last quarter. SFE Investment Counsel increased its stake in shares of Salesforce by 82.7% in the 4th quarter. SFE Investment Counsel now owns 17,394 shares of the CRM provider's stock worth $4,608,000 after acquiring an additional 7,871 shares during the last quarter. Fluent Financial LLC purchased a new position in shares of Salesforce during the 2nd quarter worth $2,265,000. Secured Retirement Advisors LLC purchased a new position in shares of Salesforce during the 1st quarter worth $1,004,000. Finally, Janus Henderson Group PLC boosted its position in shares of Salesforce by 2.5% during the 1st quarter. Janus Henderson Group PLC now owns 127,739 shares of the CRM provider's stock valued at $23,846,000 after acquiring an additional 3,125 shares during the last quarter. Hedge funds and other institutional investors own 80.43% of the company's stock.

Key Salesforce News

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: JPMorgan resumed coverage with an Overweight rating and a $250 price target, citing potential acceleration in Salesforce’s core business during the second half of the year. The target implies more than 24% upside from recent levels. JPMorgan bullish Salesforce coverage
• Positive Sentiment: Monness Crespi & Hardt raised its Salesforce price target to $222 from $200 and maintained a Buy rating. UBS and Wells Fargo also reportedly forecast strong appreciation, reinforcing improving sell-side sentiment. Monness Crespi Salesforce price target
• Positive Sentiment: Salesforce’s Agentforce platform is gaining traction, giving the company a way to use its large CRM customer base to compete with Microsoft and Oracle in enterprise “agentic” AI. Salesforce agentic AI analysis
• Positive Sentiment: A Seeking Alpha analysis argues that Salesforce’s $27.1 billion share-repurchase program, equivalent to an estimated 23% net buyback yield, could support earnings-per-share growth. The stock also appears inexpensive at roughly 14 times forward earnings, although buybacks have increased debt. Salesforce buyback analysis
• Neutral Sentiment: Salesforce has recently posted strong momentum, with reports noting three consecutive weeks of gains and substantial one-month appreciation. That run may be encouraging investors, but it also raises the possibility of profit-taking.
• Negative Sentiment: Parnassus Investments indicated that Salesforce has lost favor as AI opportunities shift toward competing or substitute technologies. Other commentary likewise warns that alternative software and AI-native tools threaten Salesforce’s traditional CRM franchise. Salesforce AI competition concerns

Analyst Ratings Changes

A number of brokerages recently issued reports on CRM. Monness Crespi & Hardt upped their price objective on shares of Salesforce from $200.00 to $222.00 and gave the company a "buy" rating in a report on Thursday. Truist Financial downgraded shares of Salesforce from a "strong-buy" rating to a "hold" rating in a research note on Wednesday, July 1st. Citigroup upgraded shares of Salesforce from a "hold" rating to a "buy" rating in a report on Wednesday, July 1st. Wells Fargo & Company increased their price target on shares of Salesforce from $200.00 to $205.00 and gave the company an "equal weight" rating in a research note on Wednesday. Finally, TD Cowen restated a "buy" rating on shares of Salesforce in a report on Friday, June 12th. Two equities research analysts have rated the stock with a Strong Buy rating, twenty-five have issued a Buy rating, seventeen have issued a Hold rating and three have issued a Sell rating to the company. According to data from MarketBeat, Salesforce presently has an average rating of "Moderate Buy" and an average target price of $249.05.

Salesforce Trading Down 2.7%

Shares of NYSE CRM opened at $195.86 on Friday. The company has a current ratio of 0.79, a quick ratio of 0.79 and a debt-to-equity ratio of 1.15. The stock has a market capitalization of $160.41 billion, a PE ratio of 22.67, a PEG ratio of 1.09 and a beta of 1.16. Salesforce Inc. has a twelve month low of $146.32 and a twelve month high of $269.11. The stock has a fifty day simple moving average of $171.41 and a 200-day simple moving average of $182.28.

Salesforce (NYSE:CRM - Get Free Report) last posted its earnings results on Wednesday, May 27th. The CRM provider reported $3.88 earnings per share (EPS) for the quarter, topping the consensus estimate of $3.13 by $0.75. The firm had revenue of $11.13 billion for the quarter, compared to analyst estimates of $11.05 billion. Salesforce had a return on equity of 18.72% and a net margin of 18.73%.Salesforce's revenue was up 13.3% on a year-over-year basis. During the same quarter in the prior year, the company earned $2.58 EPS. Salesforce has set its FY 2027 guidance at 14.060-14.120 EPS and its Q2 2027 guidance at 3.250-3.270 EPS. On average, equities analysts forecast that Salesforce Inc. will post 10.27 earnings per share for the current year.

Salesforce Dividend Announcement

The firm also recently disclosed a quarterly dividend, which was paid on Thursday, July 2nd. Stockholders of record on Thursday, June 11th were paid a $0.44 dividend. The ex-dividend date of this dividend was Thursday, June 11th. This represents a $1.76 annualized dividend and a dividend yield of 0.9%. Salesforce's dividend payout ratio (DPR) is presently 20.37%.

About Salesforce

Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.

Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.

This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to contact@marketbeat.com.

Continue following MarketBeat

Add MarketBeat as your preferred source on Google to see our latest stories in your feed.

Add As Preferred Source