Amazon.com, Inc. $AMZN Shares Sold by True North Advisors LLC

True North Advisors LLC reduced its holdings in Amazon.com, Inc. (NASDAQ:AMZN - Free Report) by 1.8% during the 2nd quarter, according to its most recent filing with the Securities and Exchange Commission (SEC). The fund owned 132,550 shares of the e-commerce giant's stock after selling 2,454 shares during the period. Amazon.com comprises 3.0% of True North Advisors LLC's holdings, making the stock its 9th biggest position. True North Advisors LLC's holdings in Amazon.com were worth $31,592,000 as of its most recent SEC filing.

A number of other hedge funds and other institutional investors have also recently made changes to their positions in the business. Trust Asset Management LLC raised its stake in shares of Amazon.com by 3.3% during the 2nd quarter. Trust Asset Management LLC now owns 107,563 shares of the e-commerce giant's stock valued at $26,000 after buying an additional 3,414 shares during the last quarter. MilWealth Group LLC grew its holdings in Amazon.com by 79.0% during the fourth quarter. MilWealth Group LLC now owns 179 shares of the e-commerce giant's stock worth $41,000 after acquiring an additional 79 shares during the period. Lifetime Wealth Management P.C. purchased a new position in Amazon.com during the fourth quarter valued at approximately $45,000. Elkhorn Partners Limited Partnership raised its position in Amazon.com by 900.0% during the fourth quarter. Elkhorn Partners Limited Partnership now owns 200 shares of the e-commerce giant's stock valued at $46,000 after acquiring an additional 180 shares in the last quarter. Finally, Fairway Wealth LLC lifted its holdings in Amazon.com by 95.6% in the fourth quarter. Fairway Wealth LLC now owns 221 shares of the e-commerce giant's stock valued at $51,000 after acquiring an additional 108 shares during the period. Institutional investors and hedge funds own 72.20% of the company's stock.

Amazon.com News Summary

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: AWS expansion supports long-term growth. AWS is bringing OpenAI, Meta and Anthropic models to AWS GovCloud, potentially strengthening Amazon’s position in government AI workloads. Separately, AWS plans more than $5.3 billion in cloud infrastructure investment in Saudi Arabia. Amazon brings AI models to AWS GovCloud
• Positive Sentiment: Operating momentum remains a bullish counterweight. Recent coverage highlights accelerating AWS growth, expanding advertising revenue and improving profitability. Amazon’s latest reported quarter included $200.6 billion of revenue, up nearly 20% year over year, while AWS revenue rose 36.7% to $42.2 billion and generated $16.6 billion in operating income. Analysts cited in the articles continue to see additional upside, with a reported median price target of $320. Amazon growth outlook
• Neutral Sentiment: Capital spending remains a key debate. Amazon’s roughly $220 billion 2026 capital-expenditure plan is intended to build AI and cloud capacity, but investors remain concerned about near-term free-cash-flow pressure and whether the spending will generate adequate returns.
• Negative Sentiment: FTC lawsuit creates substantial regulatory risk. The Federal Trade Commission and 22 states allege Amazon secretly manipulated ad auctions and used undisclosed surcharges to overcharge approximately 1.2 million advertisers by more than $20 billion. Potential remedies, damages, changes to Amazon Ads and reputational harm could threaten a rapidly growing, high-margin business. Amazon denies the allegations and says regulators mischaracterized its auction system. FTC lawsuit against Amazon
• Negative Sentiment: Near-term sentiment is particularly sensitive because AMZN is trading near record levels. The lawsuit gives investors a fresh reason to take profits and reassess valuation, even as the company’s underlying cloud and advertising growth remains strong.

Amazon.com Stock Performance

NASDAQ:AMZN opened at $259.77 on Tuesday. The company has a debt-to-equity ratio of 0.23, a quick ratio of 0.87 and a current ratio of 1.03. The stock has a market capitalization of $2.80 trillion, a PE ratio of 20.90, a P/E/G ratio of 1.77 and a beta of 1.45. Amazon.com, Inc. has a fifty-two week low of $196.00 and a fifty-two week high of $287.20. The company has a fifty day moving average of $252.16 and a two-hundred day moving average of $241.05.

Amazon.com (NASDAQ:AMZN - Get Free Report) last announced its earnings results on Thursday, July 30th. The e-commerce giant reported $5.75 earnings per share (EPS) for the quarter, beating the consensus estimate of $1.82 by $3.93. The business had revenue of $200.61 billion for the quarter, compared to analyst estimates of $197.03 billion. Amazon.com had a net margin of 17.44% and a return on equity of 18.00%. The company's revenue for the quarter was up 19.6% compared to the same quarter last year. During the same quarter last year, the business earned $1.68 earnings per share. As a group, research analysts forecast that Amazon.com, Inc. will post 8.05 earnings per share for the current fiscal year.

Analyst Upgrades and Downgrades

A number of equities research analysts have recently commented on the stock. Oppenheimer reaffirmed an "outperform" rating on shares of Amazon.com in a research note on Friday, July 31st. Pivotal Research reiterated a "buy" rating and issued a $333.00 target price (up from $320.00) on shares of Amazon.com in a research note on Friday, July 31st. UBS Group set a $318.00 price target on shares of Amazon.com and gave the company a "buy" rating in a research report on Friday, July 31st. Royal Bank Of Canada lifted their price objective on shares of Amazon.com from $320.00 to $330.00 and gave the company an "outperform" rating in a report on Friday, July 31st. Finally, Needham & Company LLC reiterated a "buy" rating and issued a $300.00 price objective on shares of Amazon.com in a research report on Friday, July 31st. One research analyst has rated the stock with a Strong Buy rating, fifty-six have assigned a Buy rating and two have issued a Hold rating to the stock. Based on data from MarketBeat, the company presently has an average rating of "Moderate Buy" and an average price target of $323.09.

Insider Transactions at Amazon.com

In related news, CFO Brian T. Olsavsky sold 6,172 shares of Amazon.com stock in a transaction dated Friday, August 21st. The stock was sold at an average price of $260.31, for a total value of $1,606,633.32. Following the sale, the chief financial officer directly owned 109,207 shares in the company, valued at approximately $28,427,674.17. The trade was a 5.35% decrease in their position. The transaction was disclosed in a filing with the SEC, which is accessible through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Andrew R. Jassy sold 20,000 shares of the business's stock in a transaction that occurred on Friday, August 21st. The stock was sold at an average price of $259.01, for a total value of $5,180,200.00. Following the sale, the chief executive officer owned 2,235,766 shares of the company's stock, valued at approximately $579,085,751.66. This trade represents a 0.89% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders sold a total of 70,589 shares of company stock worth $18,314,015 in the last three months. 8.90% of the stock is owned by corporate insiders.

Amazon.com Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.

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