Financial Avengers Inc. cut its stake in shares of Amazon.com, Inc. (NASDAQ:AMZN - Free Report) by 3.8% in the first quarter, according to the company in its most recent Form 13F filing with the Securities & Exchange Commission. The firm owned 106,966 shares of the e-commerce giant's stock after selling 4,243 shares during the period. Amazon.com makes up approximately 10.2% of Financial Avengers Inc.'s investment portfolio, making the stock its 2nd largest holding. Financial Avengers Inc.'s holdings in Amazon.com were worth $22,278,000 as of its most recent SEC filing.
A number of other institutional investors and hedge funds have also added to or reduced their stakes in the stock. MilWealth Group LLC increased its stake in shares of Amazon.com by 79.0% in the 4th quarter. MilWealth Group LLC now owns 179 shares of the e-commerce giant's stock valued at $41,000 after acquiring an additional 79 shares during the last quarter. Lifetime Wealth Management P.C. bought a new position in Amazon.com during the 4th quarter worth approximately $45,000. Elkhorn Partners Limited Partnership boosted its stake in Amazon.com by 900.0% during the 4th quarter. Elkhorn Partners Limited Partnership now owns 200 shares of the e-commerce giant's stock worth $46,000 after acquiring an additional 180 shares during the last quarter. Fairway Wealth LLC grew its holdings in Amazon.com by 95.6% during the fourth quarter. Fairway Wealth LLC now owns 221 shares of the e-commerce giant's stock valued at $51,000 after purchasing an additional 108 shares during the period. Finally, Prudent Man Investment Management Inc. grew its holdings in Amazon.com by 87.7% during the fourth quarter. Prudent Man Investment Management Inc. now owns 229 shares of the e-commerce giant's stock valued at $53,000 after purchasing an additional 107 shares during the period. Institutional investors own 72.20% of the company's stock.
Insider Buying and Selling at Amazon.com
In related news, CEO Andrew R. Jassy sold 20,000 shares of the firm's stock in a transaction on Thursday, May 21st. The shares were sold at an average price of $263.42, for a total value of $5,268,400.00. Following the completion of the transaction, the chief executive officer owned 2,205,766 shares of the company's stock, valued at approximately $581,042,879.72. This trade represents a 0.90% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Douglas J. Herrington sold 6,370 shares of Amazon.com stock in a transaction on Thursday, May 21st. The shares were sold at an average price of $262.39, for a total transaction of $1,671,424.30. Following the completion of the sale, the chief executive officer owned 486,527 shares in the company, valued at $127,659,819.53. The trade was a 1.29% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders have sold a total of 77,867 shares of company stock valued at $20,532,092 in the last three months. 8.90% of the stock is currently owned by insiders.
Wall Street Analyst Weigh In
Several equities research analysts have commented on AMZN shares. Maxim Group upped their target price on shares of Amazon.com from $290.00 to $315.00 and gave the company a "buy" rating in a research note on Thursday, April 30th. KeyCorp lifted their price target on shares of Amazon.com from $335.00 to $350.00 and gave the stock an "overweight" rating in a research report on Friday, July 31st. Bank of America boosted their price target on shares of Amazon.com from $310.00 to $320.00 and gave the company a "buy" rating in a report on Friday, July 31st. China Renaissance upped their price objective on shares of Amazon.com from $300.00 to $326.00 and gave the company a "buy" rating in a research report on Tuesday, May 5th. Finally, Arete Research raised their price objective on Amazon.com from $301.00 to $310.00 and gave the stock a "buy" rating in a research note on Monday, May 18th. One investment analyst has rated the stock with a Strong Buy rating, fifty-six have given a Buy rating and two have assigned a Hold rating to the company. According to data from MarketBeat, the company presently has an average rating of "Moderate Buy" and a consensus price target of $322.56.
Check Out Our Latest Analysis on Amazon.com
Amazon.com Trading Down 1.8%
NASDAQ:AMZN opened at $267.28 on Thursday. Amazon.com, Inc. has a twelve month low of $196.00 and a twelve month high of $287.20. The company has a quick ratio of 0.87, a current ratio of 1.03 and a debt-to-equity ratio of 0.23. The business has a 50 day moving average price of $247.35 and a two-hundred day moving average price of $238.30. The company has a market cap of $2.88 trillion, a P/E ratio of 21.50, a price-to-earnings-growth ratio of 1.81 and a beta of 1.45.
Amazon.com (NASDAQ:AMZN - Get Free Report) last posted its quarterly earnings data on Thursday, July 30th. The e-commerce giant reported $5.75 earnings per share (EPS) for the quarter, beating analysts' consensus estimates of $1.82 by $3.93. Amazon.com had a net margin of 17.44% and a return on equity of 18.00%. The company had revenue of $200.61 billion for the quarter, compared to the consensus estimate of $197.03 billion. During the same period last year, the company earned $1.68 earnings per share. The firm's revenue was up 19.6% compared to the same quarter last year. As a group, analysts expect that Amazon.com, Inc. will post 8.05 EPS for the current fiscal year.
More Amazon.com News
Here are the key news stories impacting Amazon.com this week:
- Positive Sentiment: AWS remains the primary bullish catalyst. Amazon reportedly raised its 2026 capital-expenditure forecast to approximately $220 billion from $200 billion as cloud demand accelerates; AWS revenue grew 36.7% year over year to $42.2 billion, while its backlog reached $496 billion. Much of Amazon’s 2027 cloud capacity is already committed, improving visibility into future growth. Amazon Stock Eyes AWS Growth as Spending Plan Expands
- Positive Sentiment: Two OpenAI cybersecurity models, Daybreak Red and Daybreak Blue, launched on Amazon Bedrock, with AWS security teams already using them to identify vulnerabilities. The announcement reinforces the investment case for Bedrock and AWS as enterprise AI adoption expands. Amazon Is Powering OpenAI’s Cyber Models
- Neutral Sentiment: Amazon expanded its delivery Locker network to more than 750 locations across over 500 U.S. college campuses. The initiative could support convenience and customer engagement, although its near-term financial effect is likely limited. Amazon Expands Locker Pickup to U.S. Colleges
- Negative Sentiment: Investors are increasingly focused on whether the $220 billion AI spending program will generate adequate returns. The sharp increase from $132 billion in 2025 raises depreciation, financing, and execution risks, particularly if AI demand or monetization slows. Amazon Raises 2026 AI Spending
- Negative Sentiment: Twitch confirmed that Amazon will use livestream content to train AI models by default unless creators opt out. The policy has triggered backlash from streamers and could create reputational, creator-retention, and regulatory risks. Amazon Will Train on Twitch Content by Default
- Negative Sentiment: New York City lawmakers are backing legislation that would require large delivery operators to directly employ couriers rather than rely on subcontractors. Amazon warns the proposal could put more than 5,000 jobs at risk and increase delivery costs. Mamdani Takes on Amazon Over Delivery Workers
- Negative Sentiment: Broader market pressure also weighed on AMZN as investors rotated away from high-valued technology shares and awaited inflation data. Recent insider and founder selling, including Jeff Bezos’ large planned sale, may add sentiment pressure, although the transactions were reportedly made under prearranged trading plans.
Amazon.com Profile
(
Free Report)
Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.
Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.
Further Reading

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