Pinnacle Wealth Management Advisory Group LLC Acquires 12,981 Shares of Amazon.com, Inc. $AMZN

Key Points

• Pinnacle Wealth Management increased its Amazon stake by 16.3% in the second quarter, purchasing 12,981 shares and bringing its holdings to 92,464 shares valued at approximately $21.0 million. Institutional investors collectively own 72.2% of Amazon’s stock.
• Amazon insiders sold 71,589 shares worth about $18.6 million over the past 90 days, including sales by CEO Matthew Garman and SVP David Zapolsky under pre-arranged trading plans.
• Analysts remain broadly bullish, with a consensus “Moderate Buy” rating and a $322.86 price target versus a recent price of $254.06. However, concerns include heavy planned AI infrastructure spending, additional retail job cuts, and regulatory risks involving Amazon’s advertising business.

Pinnacle Wealth Management Advisory Group LLC grew its holdings in Amazon.com, Inc. (NASDAQ:AMZN - Free Report) by 16.3% in the second quarter, according to the company in its most recent Form 13F filing with the SEC. The institutional investor owned 92,464 shares of the e-commerce giant's stock after buying an additional 12,981 shares during the quarter. Amazon.com makes up 1.3% of Pinnacle Wealth Management Advisory Group LLC's portfolio, making the stock its 19th largest position. Pinnacle Wealth Management Advisory Group LLC's holdings in Amazon.com were worth $21,038,000 as of its most recent SEC filing.

A number of other hedge funds and other institutional investors have also modified their holdings of the stock. NorthRock Partners LLC boosted its position in Amazon.com by 1.5% in the 2nd quarter. NorthRock Partners LLC now owns 131,565 shares of the e-commerce giant's stock valued at $31,357,000 after buying an additional 1,884 shares during the last quarter. Integrated Wealth Concepts LLC raised its position in shares of Amazon.com by 18.2% during the second quarter. Integrated Wealth Concepts LLC now owns 622,392 shares of the e-commerce giant's stock worth $141,885,000 after acquiring an additional 95,821 shares during the last quarter. Community Bank N.A. raised its position in shares of Amazon.com by 1.9% during the second quarter. Community Bank N.A. now owns 48,130 shares of the e-commerce giant's stock worth $11,471,000 after acquiring an additional 887 shares during the last quarter. NewEdge Advisors LLC lifted its stake in shares of Amazon.com by 3.8% during the second quarter. NewEdge Advisors LLC now owns 2,181,828 shares of the e-commerce giant's stock valued at $517,620,000 after acquiring an additional 79,751 shares during the period. Finally, Cypress Capital Management LLC WY lifted its stake in shares of Amazon.com by 4.7% during the second quarter. Cypress Capital Management LLC WY now owns 3,577 shares of the e-commerce giant's stock valued at $853,000 after acquiring an additional 159 shares during the period. Institutional investors and hedge funds own 72.20% of the company's stock.

Insider Transactions at Amazon.com

In other Amazon.com news, SVP David Zapolsky sold 9,258 shares of the stock in a transaction on Monday, August 24th. The shares were sold at an average price of $259.77, for a total value of $2,404,950.66. Following the completion of the sale, the senior vice president owned 41,190 shares in the company, valued at $10,699,926.30. This trade represents a 18.35% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which is available through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Matthew Garman sold 14,541 shares of Amazon.com stock in a transaction dated Friday, August 21st. The shares were sold at an average price of $259.06, for a total transaction of $3,766,991.46. Following the completion of the transaction, the chief executive officer directly owned 17,794 shares of the company's stock, valued at approximately $4,609,713.64. This trade represents a 44.97% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Over the last 90 days, insiders sold 71,589 shares of company stock valued at $18,580,515. 8.90% of the stock is owned by insiders.

Key Stories Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Analysts remain broadly bullish on Amazon, citing accelerating AWS growth, expanding AI-services revenue and potential upside from advertising, logistics and other businesses. One report noted that 58 analysts cover the stock without a sell rating. 58 Analysts, Zero Sells: Amazon’s Price Target Is a Rare Consensus
• Positive Sentiment: Amazon launched three higher-priced Alexa-branded tablets running Android with Google Play access, positioning the devices against Apple and Samsung while expanding Alexa+ and AI monetization opportunities. Amazon launches first Android tablets, raising prices and incorporating Alexa
• Positive Sentiment: Amazon’s AWS pricing team is using an AI chatbot to automate complex customer-deal analysis, illustrating how the company is applying AI internally to improve productivity and potentially margins. AWS pricing team turns Excel model into an AI chatbot
• Neutral Sentiment: Amazon is adding two China-to-U.S. air-freight services, which could improve inventory replenishment and peak-season execution, although the financial impact was not disclosed. Amazon launches two new China-to-U.S. air freight options
• Negative Sentiment: Investors are concerned that planned 2026 capital spending of roughly $220 billion on AI infrastructure could push free cash flow further negative before the investments generate sufficient returns. Rising Treasury yields and oil prices are also pressuring technology valuations. Amazon stock hits rare valuation lows
• Negative Sentiment: Amazon confirmed another round of reductions affecting fewer than 1,000 employees, primarily in its Stores division. The cuts may support efficiency but also signal restructuring pressure in the core e-commerce business. Amazon makes fresh job cuts, mainly in retail division
• Negative Sentiment: Amazon is blocking external AI shopping agents such as Meta’s Muse from accessing its marketplace. Critics argue the policy could encourage startups to develop competing shopping platforms and weaken Amazon’s role in agent-driven commerce. Why Amazon is making a big AI mistake
• Negative Sentiment: An FTC lawsuit alleges Amazon overcharged advertisers by more than $20 billion, adding regulatory and potential financial risks to the company’s advertising business.

Amazon.com Price Performance

NASDAQ AMZN opened at $254.06 on Friday. The company has a quick ratio of 0.87, a current ratio of 1.03 and a debt-to-equity ratio of 0.23. Amazon.com, Inc. has a 12-month low of $196.00 and a 12-month high of $287.20. The company has a market capitalization of $2.74 trillion, a PE ratio of 20.44, a price-to-earnings-growth ratio of 2.01 and a beta of 1.45. The firm's 50 day moving average is $259.01 and its 200-day moving average is $249.79.

Amazon.com (NASDAQ:AMZN - Get Free Report) last announced its earnings results on Thursday, July 30th. The e-commerce giant reported $5.75 EPS for the quarter, topping the consensus estimate of $1.82 by $3.93. The business had revenue of $200.61 billion during the quarter, compared to analysts' expectations of $197.03 billion. Amazon.com had a net margin of 17.44% and a return on equity of 18.00%. The firm's revenue was up 19.6% on a year-over-year basis. During the same quarter in the prior year, the company posted $1.68 earnings per share. Equities research analysts anticipate that Amazon.com, Inc. will post 8.03 earnings per share for the current fiscal year.

Wall Street Analysts Forecast Growth

AMZN has been the topic of several analyst reports. Sanford C. Bernstein restated an "outperform" rating and issued a $320.00 price objective (up from $315.00) on shares of Amazon.com in a report on Friday, July 31st. DA Davidson reaffirmed a "neutral" rating and set a $250.00 price objective on shares of Amazon.com in a research note on Friday, July 31st. HSBC restated a "buy" rating and set a $310.00 target price on shares of Amazon.com in a research report on Friday, July 31st. Weiss Ratings reiterated a "buy (b)" rating on shares of Amazon.com in a research report on Monday, August 3rd. Finally, TD Cowen restated a "buy" rating and set a $350.00 price objective on shares of Amazon.com in a report on Monday. Fifty-six analysts have rated the stock with a Buy rating and three have given a Hold rating to the company. Based on data from MarketBeat, Amazon.com currently has a consensus rating of "Moderate Buy" and a consensus price target of $322.86.

Amazon.com Company Profile

Amazon.com, Inc is a global technology and commerce company that operates online marketplaces, physical stores, and a broad portfolio of digital and cloud-based services. The company offers consumer products across categories such as electronics, household goods, apparel, groceries, and entertainment, while also providing third-party sellers with tools for listing, selling, and fulfilling orders.

Amazon's major businesses include Amazon Web Services (AWS), which provides cloud computing, storage, database, analytics, and artificial intelligence services; Prime, a membership program that includes shipping, streaming, and other benefits; and digital entertainment services such as Prime Video, Amazon Music, Kindle, and Audible.

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