Plan Group Financial LLC Takes Position in Amazon.com, Inc. $AMZN

Plan Group Financial LLC bought a new stake in shares of Amazon.com, Inc. (NASDAQ:AMZN) in the second quarter, according to the company in its most recent 13F filing with the Securities & Exchange Commission. The institutional investor bought 3,104 shares of the e-commerce giant's stock, valued at approximately $740,000.

Other large investors have also added to or reduced their stakes in the company. Trust Asset Management LLC boosted its stake in shares of Amazon.com by 3.3% during the 2nd quarter. Trust Asset Management LLC now owns 107,563 shares of the e-commerce giant's stock valued at $26,000 after purchasing an additional 3,414 shares in the last quarter. MilWealth Group LLC boosted its position in Amazon.com by 79.0% during the 4th quarter. MilWealth Group LLC now owns 179 shares of the e-commerce giant's stock valued at $41,000 after acquiring an additional 79 shares in the last quarter. Lifetime Wealth Management P.C. bought a new stake in Amazon.com during the 4th quarter valued at approximately $45,000. Elkhorn Partners Limited Partnership raised its position in shares of Amazon.com by 900.0% in the 4th quarter. Elkhorn Partners Limited Partnership now owns 200 shares of the e-commerce giant's stock worth $46,000 after acquiring an additional 180 shares in the last quarter. Finally, Fairway Wealth LLC lifted its stake in shares of Amazon.com by 95.6% in the 4th quarter. Fairway Wealth LLC now owns 221 shares of the e-commerce giant's stock valued at $51,000 after purchasing an additional 108 shares during the period. Institutional investors own 72.20% of the company's stock.

Insider Activity

In related news, CEO Douglas Herrington sold 1,000 shares of the firm's stock in a transaction that occurred on Tuesday, September 1st. The shares were sold at an average price of $254.77, for a total value of $254,770.00. Following the transaction, the chief executive officer owned 475,681 shares of the company's stock, valued at approximately $121,189,248.37. This trade represents a 0.21% decrease in their ownership of the stock. The transaction was disclosed in a filing with the SEC, which can be accessed through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Andrew Jassy sold 20,000 shares of the company's stock in a transaction that occurred on Friday, August 21st. The shares were sold at an average price of $259.01, for a total transaction of $5,180,200.00. Following the sale, the chief executive officer directly owned 2,235,766 shares of the company's stock, valued at approximately $579,085,751.66. This represents a 0.89% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Over the last ninety days, insiders have sold 71,589 shares of company stock worth $18,568,785. Company insiders own 8.90% of the company's stock.

Amazon.com Stock Performance

Shares of AMZN stock opened at $258.51 on Tuesday. The company has a quick ratio of 0.87, a current ratio of 1.03 and a debt-to-equity ratio of 0.23. The company has a 50 day moving average price of $254.51 and a 200-day moving average price of $243.04. Amazon.com, Inc. has a 52 week low of $196.00 and a 52 week high of $287.20. The firm has a market capitalization of $2.79 trillion, a PE ratio of 20.80, a P/E/G ratio of 1.99 and a beta of 1.44.

Amazon.com (NASDAQ:AMZN - Get Free Report) last posted its earnings results on Thursday, July 30th. The e-commerce giant reported $5.75 EPS for the quarter, topping analysts' consensus estimates of $1.82 by $3.93. The business had revenue of $200.61 billion during the quarter, compared to the consensus estimate of $197.03 billion. Amazon.com had a net margin of 17.44% and a return on equity of 18.00%. The firm's revenue was up 19.6% on a year-over-year basis. During the same quarter in the previous year, the firm posted $1.68 EPS. As a group, equities research analysts expect that Amazon.com, Inc. will post 8.05 earnings per share for the current year.

Analyst Upgrades and Downgrades

AMZN has been the topic of several recent research reports. Rosenblatt Securities assumed coverage on Amazon.com in a research note on Thursday, August 20th. They issued a "buy" rating and a $335.00 price target on the stock. Phillip Securities downgraded shares of Amazon.com from a "strong-buy" rating to a "moderate buy" rating in a research report on Monday, August 3rd. The Goldman Sachs Group reissued a "buy" rating and set a $375.00 price target (up from $335.00) on shares of Amazon.com in a research report on Friday, July 31st. Wolfe Research reissued an "outperform" rating and set a $315.00 price objective on shares of Amazon.com in a research note on Friday, July 31st. Finally, Truist Financial raised their target price on shares of Amazon.com from $320.00 to $350.00 and gave the company a "buy" rating in a research note on Friday, July 31st. One analyst has rated the stock with a Strong Buy rating, fifty-six have issued a Buy rating and two have issued a Hold rating to the company. According to MarketBeat.com, Amazon.com presently has an average rating of "Moderate Buy" and a consensus price target of $323.26.

Key Headlines Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: AWS demand remains a major bullish factor. Anthropic reportedly committed to spend more than $100 billion on AWS over 10 years, potentially representing about one-fifth of Amazon’s contracted cloud backlog. Amazon also recently reported strong quarterly growth, with revenue up 19.6% year over year and EPS substantially above expectations. Anthropic AWS contract article
• Positive Sentiment: Valuation appears more attractive to some investors. Commentary highlighted Amazon’s roughly 21 P/E ratio, below the premium multiples historically assigned to the company and below some large retail peers. However, the appeal is tempered by Amazon’s aggressive AI infrastructure spending. Amazon valuation article
• Neutral Sentiment: AI investment and policy risks remain in focus. Amazon is reportedly on track for approximately $220 billion in capital expenditures this year, up from $132 billion in 2025, raising questions about free cash flow and returns. Separately, proposed restrictions on advanced AI and the Pentagon’s continued concerns about Anthropic could affect AWS-related opportunities, although the near-term financial impact is uncertain. AI policy article
• Negative Sentiment: The Miami crash is the dominant near-term overhang. An Amazon-branded Boeing 767-300 operated by contractor 21 Air overran the runway by about 1,300 feet, struck vehicles and airport equipment, and came to rest near a Tesla vehicle facility. Five people died and others were injured. The FAA and NTSB are investigating aircraft speed, runway safeguards and operational oversight; potential liability, reputational damage and tighter scrutiny of Amazon Air could weigh on sentiment, although the affected aircraft represents only a small portion of Amazon’s roughly 250-flight air network. NTSB Miami crash update

Amazon.com Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.

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