Roman Butler Fullerton & Co. Invests $12.90 Million in Amazon.com, Inc. $AMZN

Key Points

• Roman Butler Fullerton & Co. purchased 52,155 Amazon shares worth approximately $12.9 million in the second quarter, making Amazon its fourth-largest holding at 3.1% of the portfolio. Institutional investors collectively own 72.2% of Amazon’s stock.
• Amazon reported quarterly earnings of $5.75 per share and revenue of $200.61 billion, surpassing analyst estimates; revenue increased 19.6% year over year.
• Analysts remain broadly bullish, with a “Moderate Buy” consensus and an average price target of $323.26 versus a recent share price of $251.89, though heavy AI infrastructure spending and related financing costs pose valuation risks.

Roman Butler Fullerton & Co. bought a new position in shares of Amazon.com, Inc. (NASDAQ:AMZN) in the second quarter, according to the company in its most recent filing with the SEC. The firm bought 52,155 shares of the e-commerce giant's stock, valued at approximately $12,899,000. Amazon.com makes up approximately 3.1% of Roman Butler Fullerton & Co.'s investment portfolio, making the stock its 4th biggest position.

Other institutional investors have also recently bought and sold shares of the company. Cura Wealth Advisors LLC bought a new stake in Amazon.com in the second quarter valued at about $1,702,000. Simplicity Wealth LLC bought a new position in Amazon.com during the second quarter worth about $26,573,000. Baxter Bros Inc. bought a new position in Amazon.com during the second quarter worth about $18,701,000. Uniting Wealth Partners LLC acquired a new position in shares of Amazon.com during the 2nd quarter worth about $3,203,000. Finally, Wealth Effects LLC bought a new stake in shares of Amazon.com in the 2nd quarter valued at about $15,224,000. Institutional investors own 72.20% of the company's stock.

Amazon.com Stock Performance

AMZN opened at $251.89 on Friday. The business's 50-day moving average price is $255.28 and its two-hundred day moving average price is $244.04. Amazon.com, Inc. has a 1 year low of $196.00 and a 1 year high of $287.20. The company has a market capitalization of $2.72 trillion, a price-to-earnings ratio of 20.26, a P/E/G ratio of 1.95 and a beta of 1.44. The company has a debt-to-equity ratio of 0.23, a current ratio of 1.03 and a quick ratio of 0.87.

Amazon.com (NASDAQ:AMZN - Get Free Report) last issued its quarterly earnings results on Thursday, July 30th. The e-commerce giant reported $5.75 EPS for the quarter, beating analysts' consensus estimates of $1.82 by $3.93. The company had revenue of $200.61 billion for the quarter, compared to analyst estimates of $197.03 billion. Amazon.com had a return on equity of 18.00% and a net margin of 17.44%.The company's quarterly revenue was up 19.6% compared to the same quarter last year. During the same period in the previous year, the company posted $1.68 earnings per share. Equities analysts expect that Amazon.com, Inc. will post 8.05 EPS for the current fiscal year.

Insiders Place Their Bets

In other news, VP Shelley Reynolds sold 2,343 shares of the firm's stock in a transaction that occurred on Friday, August 21st. The shares were sold at an average price of $259.01, for a total transaction of $606,860.43. Following the completion of the transaction, the vice president directly owned 119,780 shares of the company's stock, valued at $31,024,217.80. This trade represents a 1.92% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Matthew Garman sold 14,541 shares of the firm's stock in a transaction that occurred on Friday, August 21st. The stock was sold at an average price of $259.06, for a total transaction of $3,766,991.46. Following the transaction, the chief executive officer directly owned 17,794 shares of the company's stock, valued at $4,609,713.64. This represents a 44.97% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders have sold 71,589 shares of company stock worth $18,568,785 in the last 90 days. Company insiders own 8.90% of the company's stock.

Key Stories Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Amazon agreed to purchase up to $60 billion of Qualcomm’s custom data-center chips through 2036, diversifying AWS’s AI hardware supply beyond Nvidia and potentially improving infrastructure flexibility. The deal also reinforces expectations for continued AWS expansion. Qualcomm’s Data Center Bet Looks More Real After Amazon’s AI Deal
• Positive Sentiment: Amazon is expanding its Quick AI assistant to iPhone and Android, adding a feed that prioritizes email, Slack, calendar and CRM updates. The move strengthens its enterprise AI offering against Microsoft and Google. Amazon expands its Quick AI assistant on mobile
• Positive Sentiment: New Prime Video shopping tools will let viewers discover products through X-Ray features, creating another potential advertising and commerce channel. Amazon is also allowing selected brands to advertise inside ChatGPT through a partnership with OpenAI. Amazon makes it easier to buy what you see on Prime Video
• Positive Sentiment: Amazon plans to invest more than $230 million in Whole Foods employee pay and benefits, while six additional Ariane 6 launches support the company’s Leo satellite-broadband expansion. These investments broaden Amazon’s retail and infrastructure growth opportunities. Amazon's Whole Foods Market Plans Over $230 Million for Worker Pay, Benefits
• Neutral Sentiment: Amazon added cybersecurity executive Kevin Mandia to its board, bringing expertise from Mandiant and Google. The appointment is strategically relevant but unlikely to materially affect near-term earnings. Amazon adds cybersecurity veteran Kevin Mandia to board
• Negative Sentiment: Investors remain concerned about Amazon’s roughly $220 billion in 2026 capital expenditures and its first sterling bond offering to help fund AI infrastructure. Higher interest rates, negative free cash flow and uncertain returns could pressure valuation. Amazon starts selling first sterling bonds
• Negative Sentiment: Potential changes to Ohio data-center tax incentives could raise the cost of Amazon’s planned nearly $40 billion AI buildout. Separately, a lawsuit alleging violations of the Pregnant Workers Fairness Act adds legal and reputational risk. Amazon's $40 billion Ohio AI bet faces a tax shock

Analysts Set New Price Targets

Several brokerages have commented on AMZN. Royal Bank Of Canada upped their target price on shares of Amazon.com from $320.00 to $330.00 and gave the company an "outperform" rating in a research note on Friday, July 31st. JPMorgan Chase & Co. lifted their target price on Amazon.com from $330.00 to $365.00 and gave the stock an "overweight" rating in a report on Friday, July 31st. Deutsche Bank Aktiengesellschaft reissued a "buy" rating and issued a $325.00 target price (up from $315.00) on shares of Amazon.com in a research note on Friday, July 31st. Citizens Jmp restated a "market outperform" rating and issued a $315.00 price target on shares of Amazon.com in a report on Friday, July 31st. Finally, Wolfe Research reaffirmed an "outperform" rating and set a $315.00 price target on shares of Amazon.com in a research report on Friday, July 31st. One analyst has rated the stock with a Strong Buy rating, fifty-six have assigned a Buy rating and two have given a Hold rating to the company's stock. According to MarketBeat, Amazon.com currently has a consensus rating of "Moderate Buy" and an average price target of $323.26.

Amazon.com Company Profile

Amazon.com, Inc is a global technology and e-commerce company that operates online marketplaces and provides a broad range of consumer products and services. Its retail business sells merchandise directly to customers and enables third-party sellers to offer products through Amazon's websites and applications. The company also operates physical stores and provides services such as digital content, subscriptions, and consumer devices, including Kindle and Echo products.

Amazon Web Services (AWS) provides cloud computing, storage, database, analytics, artificial intelligence, machine learning, and other technology services to businesses, governments, and organizations.

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