Shiseido (OTCMKTS:SSDOY) Reaches New 52-Week High - Here's What Happened

Key Points

• Shiseido shares hit a new 52-week high, trading as high as $22.3175 (last $22.29) on Wednesday versus a prior close of $21.59.
• Several brokers have recently raised ratings — Jefferies to strong-buy and Goldman Sachs to buy — leaving the stock with an average MarketBeat rating of "Moderate Buy."
• Shiseido reported an EPS beat ($0.05 vs. consensus -$0.10) with revenue of $1.77B in the quarter and set FY2026 guidance of about 0.68 EPS, while analysts expect roughly 0.29 EPS for the current fiscal year.

Shiseido Co. (OTCMKTS:SSDOY - Get Free Report) shares hit a new 52-week high during trading on Wednesday . The company traded as high as $22.3175 and last traded at $22.29, with a volume of 25040 shares changing hands. The stock had previously closed at $21.59.

Wall Street Analyst Weigh In

A number of research analysts have recently commented on SSDOY shares. Jefferies Financial Group upgraded Shiseido from a "hold" rating to a "strong-buy" rating in a research note on Thursday, February 12th. Smbc Nikko Sec. upgraded Shiseido to a "hold" rating in a research note on Tuesday, February 24th. Finally, The Goldman Sachs Group upgraded Shiseido from a "hold" rating to a "buy" rating in a research note on Wednesday, December 10th. One research analyst has rated the stock with a Strong Buy rating, one has assigned a Buy rating and two have issued a Hold rating to the stock. Based on data from MarketBeat, the company presently has an average rating of "Moderate Buy".

Shiseido Stock Performance

The firm has a market capitalization of $8.90 billion, a P/E ratio of -31.83, a price-to-earnings-growth ratio of 0.90 and a beta of 0.32. The company has a current ratio of 1.37, a quick ratio of 0.94 and a debt-to-equity ratio of 0.44. The company has a 50-day moving average of $19.50 and a 200-day moving average of $17.31.

Shiseido (OTCMKTS:SSDOY - Get Free Report) last announced its earnings results on Tuesday, February 10th. The company reported $0.05 earnings per share (EPS) for the quarter, topping the consensus estimate of ($0.10) by $0.15. The business had revenue of $1.77 billion during the quarter, compared to analyst estimates of $1.77 billion. Shiseido had a positive return on equity of 0.97% and a negative net margin of 4.27%.Shiseido has set its FY 2026 guidance at 0.680-0.680 EPS. On average, equities analysts anticipate that Shiseido Co. will post 0.29 earnings per share for the current fiscal year.

Shiseido Company Profile

Shiseido Company, Limited is a leading Japanese multinational specializing in cosmetics, skincare, makeup and fragrance products. Founded in 1872 and headquartered in Tokyo, the company operates through a portfolio of brands that span premium, prestige and mass-market segments. Its core business activities include the development, manufacturing and sale of skincare treatments, decorative cosmetics, hair care and sun protection products.

Shiseido's brand portfolio encompasses flagship lines such as Shiseido, Clé de Peau Beauté, NARS and bareMinerals, alongside regional and heritage labels tailored to diverse consumer preferences.

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