JCDecaux SA, together with its subsidiaries, engages in outdoor advertising activities worldwide. The company operates in three segments: Street Furniture, Transport, and Billboard. The Street Furniture segment is involved in advertising in shopping malls; renting street furniture; selling and renting equipment; and the provision of cleaning, maintenance, and other services. This segment provides bus shelters, freestanding information panels, automated public toilets, advertising panels, multi-service columns, self-service bicycle schemes, kiosks for flowers or newspapers, public rubbish bins, benches, public information or city light panels, streetlights, static/dynamic street signage, recycling bins for glass/batteries/paper, electronic message boards, and interactive terminals. The Transport segment provides advertising services in public transport systems, such as airports, subways, buses, tramways, and trains. As of January 1, 2017, this segment held approximately 222 concessions in international airports; and managed advertising concessions in approximately 257 transit systems comprising the metro, train, bus, and tram systems in Europe, Africa/the Middle East, the Asia-Pacific, and Latin America. The Billboard segment is involved in advertising on private property, including traditional large format or back-light billboards. This segment also provides neon-light billboards and advertising wraps. The company was founded in 1964 and is based in Plaisir, France. JCDecaux SA is a subsidiary of JCDecaux Holding SA.
