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DOW   30,932.37
QQQ   314.14
S&P 500   3,811.15
DOW   30,932.37
QQQ   314.14
S&P 500   3,811.15
DOW   30,932.37
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adidas Stock Forecast, Price & News

-4.20 (-1.43 %)
(As of 02/26/2021 12:00 AM ET)
Today's Range
Now: €288.90
50-Day Range
MA: €283.84
52-Week Range
Now: €288.90
Volume504,421 shs
Average VolumeN/A
Market Capitalization$56.35 billion
P/E Ratio126.05
Dividend Yield1.78%
adidas AG, together with its subsidiaries, designs, develops, produces, and markets athletic and sports lifestyle products worldwide. The company operates in 10 segments: Europe, North America Adidas, North America Reebok, Asia-Pacific, Russia/CIS, Latin America, Emerging Markets, Adidas Golf, Runtastic, and Other Centrally Managed Businesses. It offers footwear; apparel; and hardware, such as bags, balls, and fitness equipment under the adidas and Reebok brands. The company is also involved in the operation of Runtastic, a digital health and fitness space; and Y-3 label business activities. It sells its products through approximately 2,500 own-retail stores; 15,000 mono-branded franchise stores; and 150,000 wholesale doors, as well as its e-commerce channel. The company was formerly known as adidas-Salomon AG and changed its name to adidas AG in June 2006. adidas AG was founded in 1920 and is headquartered in Herzogenaurach, Germany.
adidas logo

Industry, Sector and Symbol

Industry Footwear & Accessories
Phone49 91 32 84 0
Year FoundedN/A



Sales & Book Value

Annual Sales$20.14 billion
Cash Flow€20.37 per share
Book Value€33.50 per share



Market Cap$56.35 billion
Next Earnings Date3/10/2021 (Estimated)


Overall MarketRank

0.91 out of 5 stars

Analyst Opinion: 1.1Community Rank: 2.6Dividend Strength: 0.8Insider Behavior: 0.0Valuation: 0.0 5 -4 -3 -2 -1 -
-4.20 (-1.43 %)
(As of 02/26/2021 12:00 AM ET)
30 days | 90 days | 365 days | Advanced Chart

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adidas (ETR:ADS) Frequently Asked Questions

Is adidas a buy right now?

10 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for adidas in the last year. There are currently 2 sell ratings, 4 hold ratings and 4 buy ratings for the stock. The consensus among Wall Street research analysts is that investors should "hold" adidas stock. A hold rating indicates that analysts believe investors should maintain any existing positions they have in ADS, but not buy additional shares or sell existing shares.
View analyst ratings for adidas
or view top-rated stocks.

What stocks does MarketBeat like better than adidas?

Wall Street analysts have given adidas a "Hold" rating, but there may be better short-term opportunities in the market. Some of MarketBeat's past winning trading ideas have resulted in 5-15% weekly gains. MarketBeat just released five new trading ideas, but adidas wasn't one of them. MarketBeat thinks these five stocks may be even better buys.
View MarketBeat's top stock picks here.

When is adidas' next earnings date?

adidas is scheduled to release its next quarterly earnings announcement on Wednesday, March 10th 2021.
View our earnings forecast for adidas

How has adidas' stock price been impacted by Coronavirus?

adidas' stock was trading at €200.80 on March 11th, 2020 when Coronavirus reached pandemic status according to the World Health Organization. Since then, ADS stock has increased by 43.9% and is now trading at €288.90.
View which stocks have been most impacted by COVID-19

Is adidas a good dividend stock?

adidas pays an annual dividend of €3.85 per share and currently has a dividend yield of 1.78%. The dividend payout ratio of adidas is 167.98%. Payout ratios above 75% are not desirable because they may not be sustainable.
View adidas' dividend history.

What price target have analysts set for ADS?

10 Wall Street analysts have issued 1-year price objectives for adidas' shares. Their forecasts range from €215.00 to €338.00. On average, they anticipate adidas' stock price to reach €281.80 in the next year. This suggests that the stock has a possible downside of 2.5%.
View analysts' price targets for adidas
or view top-rated stocks among Wall Street analysts.

Who are adidas' key executives?

adidas' management team includes the following people:
  • Mr. Kasper Bo Rorsted, CEO & Member of Exec. Board (Age 59, Pay $4.31M)
  • Mr. Harm Ohlmeyer, CFO, Labor Director & Member of Exec. Board (Age 53, Pay $1.59M)
  • Mr. Roland Auschel, Head of Global Sales & Member of Exec. Board (Age 58, Pay $1.92M)
  • Mr. Martin Shankland, Head of Global Operations & Member of Exec. Board (Age 50, Pay $1.57M)
  • Mr. Guenter Weigl, Sr. VP of Global Sports Marketing & Brand Relations and Member of Supervisory Board (Age 56, Pay $112.45k)
  • Mr. Frank Scheiderer, Director for Head Office of Brand & Sales and Employee Representative Member of Supervisory Board (Age 44, Pay $112.45k)
  • Mr. Brian Grevy, Head of Global Brands & Member of Exec. Board (Age 50)
  • Ms. Amanda Rajkumar, Head of HR & Member of Exec. Board (Age 49)
  • Mr. Sebastian Steffen, Sr. VP of Investor Relations
  • Mr. Jan Runau, Chief Corp. Communications Officer

Who are some of adidas' key competitors?

What other stocks do shareholders of adidas own?

Based on aggregate information from My MarketBeat watchlists, some companies that other adidas investors own include Airbus (AIR), Volkswagen AG (VOW3.F) (VOW3), Allianz SE (ALV.F) (ALV), Daimler AG (DAI.F) (DAI), Delta Air Lines (DAL), Intel (INTC), NVIDIA (NVDA), QUALCOMM (QCOM), Starbucks (SBUX) and Abbott Laboratories (ABT).

What is adidas' stock symbol?

adidas trades on the ETR under the ticker symbol "ADS."

What is adidas' stock price today?

One share of ADS stock can currently be purchased for approximately €288.90.

How much money does adidas make?

adidas has a market capitalization of $56.35 billion and generates $20.14 billion in revenue each year.

How many employees does adidas have?

adidas employs 53,218 workers across the globe.

What is adidas' official website?

The official website for adidas is www.adidas-group.com.

How can I contact adidas?

The company can be reached via phone at 49 91 32 84 0.

This page was last updated on 2/27/2021 by MarketBeat.com Staff

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