Puma (PUM) News Today

Puma SE (PUM) shares have increased on recent strategic moves and product launches.

• Positive Sentiment: Puma drops Christian Pulisic’s new signature cleats for the 2025-26 season, aiming to boost soccer-segment sales. Puma drops new Pulisic signature cleats for 2025-26 season
• Positive Sentiment: Puma unveiled its Re-Charge Pack for pre-season, expanding performance-footwear offerings ahead of the new football campaign. PUMA Light Up Pre-Season With New Re-Charge Pack
• Positive Sentiment: Puma partnered with Bodega on a Suede collaboration, tapping into streetwear demand to diversify its lifestyle portfolio. Bodega Reinvents the Formstip Logo in Upcoming PUMA Suede Collaboration
• Positive Sentiment: Puma appointed former Adidas veteran Andreas Hubert as Chief Operating Officer, strengthening its leadership ahead of global expansion. Puma Poaches Adidas Veteran Andreas Hubert For Chief Operating Officer Role
• Positive Sentiment: Puma named a new Senior Director of Marketing for Southeast Asia, signaling focus on high-growth markets in the region. PUMA names new senior director of marketing for SEA
• Neutral Sentiment: A former Puma distribution warehouse in Arizona sold for $140 million, reflecting asset optimization but limited impact on core operations. Huge Puma warehouse in West Valley changes hands in $140 million deal
• Negative Sentiment: Analysis indicates Puma’s Speedcat and Adidas’ Samba lines are losing momentum, raising questions about older-model relevance. Adidas’ Samba and Puma’s Speedcat Are Slowing Down