iQIYI (IQ) Stock Price, News & Analysis

Company Overview

iQIYI, Inc. is a leading online entertainment service provider headquartered in Beijing, China, offering a comprehensive portfolio of streaming video content across multiple genres. The company operates a subscription-based video-on-demand (SVOD) platform, complemented by advertising-supported content (AVOD) and pay-per-view offerings. Its digital library encompasses original series, feature films, variety shows, animation and documentaries, catering to diverse demographic segments and viewer preferences.

Originally launched by Baidu in 2010 as an online video site, iQIYI was formally rebranded in early 2012 and has since expanded its footprint beyond China’s domestic market. In March 2018, iQIYI completed a successful initial public offering on NASDAQ under the ticker “IQ,” achieving greater visibility among global investors. While its primary user base remains in mainland China, the company has also rolled out an international version of its platform, targeting audiences in Southeast Asia, North America and other overseas markets.

Under the leadership of founder and Chief Executive Officer Gong Yu, iQIYI has prioritized investments in original content production, forging partnerships with noted directors and talent to develop proprietary series and films. The company leverages advanced data analytics and artificial intelligence to refine content recommendations, optimize user engagement and inform programming decisions. Its in-house production arm has been responsible for several high-profile drama series and reality shows that drive subscription growth and brand recognition.

Complementing its core streaming services, iQIYI has diversified into ancillary areas such as gaming, virtual reality experiences and digital comic adaptations, aiming to create an integrated entertainment ecosystem. Advertising revenues are bolstered by precision targeting and interactive ad formats, while its VIP membership model delivers ad-free viewing, early access to episodes and exclusive behind-the-scenes content. Through a blend of technology, original programming and multi‐platform distribution, iQIYI seeks to maintain its leadership in the rapidly evolving digital entertainment landscape.

Key Stats

• Today's Range: $2.56 to $2.63
• 50-Day Range: $1.77 to $2.79
• 52-Week Range: $1.50 to $3.35
• Volume: 11.66 million shs
• Average Volume: 29.52 million shs
• Market Capitalization: $2.51 billion
• P/E Ratio: 261.26
• Dividend Yield: N/A
• Price Target: $2.51
• Consensus Rating: Hold

iQIYI Stock Analysis - MarketRank™

iQIYI scored higher than 47% of companies evaluated by MarketBeat, and ranked 441st out of 669 stocks in the computer and technology sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 1.9 / 5
• Analyst Rating: Hold

Consensus Rating

iQIYI has received a consensus rating of Hold. The company's average rating score is 2.25, and is based on 3 buy ratings, 4 hold ratings, and 1 sell rating.

Upside/Downside

The consensus price target for iQIYI is close to its current price, suggesting limited near-term upside or downside.

Amount of Analyst Coverage

iQIYI has only been the subject of 4 research reports in the past 90 days.

Earnings and Valuation

• Score: 3.1 / 5
• Proj. Earnings Growth: 300.00%

Earnings Growth

Earnings for iQIYI are expected to grow by 300.00% in the coming year, from $0.04 to $0.16 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of iQIYI is 261.26, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 280.41.

Price to Earnings Ratio vs. Sector

The P/E ratio of iQIYI is 261.26, which means that it is trading at a less expensive P/E ratio than the Computer and Technology sector average P/E ratio of about 438.41.

Price to Book Value per Share Ratio

iQIYI has a P/B Ratio of 1.37. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.

Short Interest

• Score: 1.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

16.90% of the float of iQIYI has been sold short.

Short Interest Ratio / Days to Cover

iQIYI has a short interest ratio ("days to cover") of 4.

Change versus previous month

Short interest in iQIYI has recently increased by 34.47%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

iQIYI does not currently pay a dividend.

Dividend Growth

iQIYI does not have a long track record of dividend growth.

Sustainability and ESG

• Score: N/A
• Environmental Score: N/A

Percentage of Shares Shorted

16.90% of the float of iQIYI has been sold short.

Short Interest Ratio / Days to Cover

iQIYI has a short interest ratio ("days to cover") of 4.

Change versus previous month

Short interest in iQIYI has recently increased by 34.47%, indicating that investor sentiment is decreasing significantly.

News and Social Media

• Score: 2.9 / 5
• News Sentiment: 0.17

News Sentiment

iQIYI has a news sentiment score of 0.17. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.89 average news sentiment score of Computer and Technology companies.

News Coverage This Week

MarketBeat has tracked 9 news articles for iQIYI this week, compared to 6 articles on an average week.

Search Interest

14 people have searched for IQ on MarketBeat in the last 30 days. This is an increase of 100% compared to the previous 30 days.

MarketBeat Follows

3 people have added iQIYI to their MarketBeat watchlist in the last 30 days. This is an increase of 50% compared to the previous 30 days.

Company Ownership

• Score: 2.5 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, iQIYI insiders have not sold or bought any company stock.

Percentage Held by Insiders

57.82% of the stock of iQIYI is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

52.69% of the stock of iQIYI is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

IQ Stock Analysis - Frequently Asked Questions

How have IQ shares performed this year?

iQIYI's stock was trading at $2.01 at the beginning of the year. Since then, IQ shares have increased by 29.9% and is now trading at $2.61.

How were iQIYI's earnings last quarter?

iQIYI, Inc. Sponsored ADR (NASDAQ:IQ) released its earnings results on Wednesday, May, 21st. The company reported $0.03 EPS for the quarter, missing the consensus estimate of $0.05 by $0.02. The firm earned $988.19 million during the quarter, compared to the consensus estimate of $7.10 billion. iQIYI had a net margin of 0.32% and a trailing twelve-month return on equity of 2.26%.
Read the conference call transcript.

When did iQIYI IPO?

iQIYI (IQ) raised $2.3 billion in an initial public offering on Thursday, March 29th 2018. The company issued 125,000,000 shares at $17.00-$19.00 per share. Goldman Sachs (Asia), Credit Suisse and BofA Merrill Lynch served as the underwriters for the IPO and China Renaissance, Citigroup and UBS Investment Bank were co-managers.

Who are iQIYI's major shareholders?

Top institutional investors of iQIYI include Caption Management LLC, Portman Square Capital LLP, Jane Street Group LLC and SG Americas Securities LLC (0.16%).

How do I buy shares of iQIYI?

Shares of IQ stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of iQIYI own?

Based on aggregate information from My MarketBeat watchlists, some other companies that iQIYI investors own include Meta Platforms (META), NVIDIA (NVDA), Alibaba Group (BABA), Advanced Micro Devices (AMD), Micron Technology (MU) and JD.com (JD).

Company Calendar

• Last Earnings: 5/21/2025
• Today: 9/12/2025
• Next Earnings (Estimated): 11/20/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Computer and Technology
• Industry: INTERNET SERVICES
• Sub-Industry: Entertainment
• Current Symbol: NASDAQ:IQ
• CIK: 1722608
• Web: www.iqiyi.com
• Phone: 861062677171
• Fax: N/A
• Employees: 4,673
• Year Founded: 2010

Price Target and Rating

• Average Price Target for iQIYI: $2.51
• High Price Target: $3.32
• Low Price Target: $1.80
• Potential Upside/Downside: -3.7%
• Consensus Rating: Hold
• Rating Score (0-4): 2.25
• Research Coverage: 8 Analysts

Profitability

• EPS (Trailing Twelve Months): $0.01
• Trailing P/E Ratio: 261.26
• Forward P/E Ratio: 65.25
• P/E Growth: N/A
• Net Income: $104.68 million
• Net Margins: 0.32%
• Pretax Margin: 0.61%
• Return on Equity: 2.26%
• Return on Assets: 0.66%

Debt

• Debt-to-Equity Ratio: 0.67
• Current Ratio: 0.42
• Quick Ratio: 0.42

Sales & Book Value

• Annual Sales: $4.00 billion
• Price / Sales: 0.63
• Cash Flow: $1.23 per share
• Price / Cash Flow: 2.12
• Book Value: $1.90 per share
• Price / Book: 1.37

Miscellaneous

• Outstanding Shares: 962,840,000
• Free Float: 406,127,000
• Market Cap: $2.51 billion
• Optionable: Optionable
• Beta: -0.14