Rumble is a video technology company that operates a global online video platform designed to empower content creators and offer an alternative to traditional streaming services. The platform enables users to upload, host, distribute and monetize video content across a range of categories, including news, sports, politics, lifestyle and entertainment. Through an ad‐revenue sharing model and licensing agreements, Rumble provides creators with tools to generate income from their original work while retaining rights to their content.
In addition to its core video hosting service, Rumble offers enterprise‐grade solutions such as Rumble Cloud, a white-label video-streaming service for media companies and organizations seeking to deploy branded video platforms. The company’s proprietary content recommendation engine and content delivery network support high-definition streaming and low latency playback, addressing the needs of both individual creators and larger commercial partners. Rumble also maintains video licensing partnerships with mainstream media outlets, allowing broadcasters and publishers to access and redistribute popular clips from its platform under commercial agreements.
Founded in 2013 by Chief Executive Officer Chris Pavlovski, Rumble is headquartered in Toronto, Canada, and serves audiences worldwide. The platform has seen growth in key markets including the United States, Canada, Europe and Latin America, and continues to expand distribution through integrations with desktop and mobile applications. In 2021, Rumble completed a business combination with CF Acquisition Corp. III, transitioning to a publicly traded company on the NASDAQ under the ticker RUMBW, a move that provided capital to accelerate product development and global expansion.
Under Pavlovski’s leadership, the company has focused on building an open and transparent ecosystem for video creators and end users. The management team emphasizes technological innovation in video delivery, user engagement analytics and monetization features. With a mission to safeguard digital expression and provide a competitive alternative in online video, Rumble continues to invest in platform scalability, audience development and strategic partnerships to drive long-term growth.
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