Urgent.ly (ULY) Stock Price, News & Analysis

Company Overview

Urgent.ly, Inc. (NASDAQ: ULY) operates a digital roadside assistance platform that connects drivers in need of help with a network of service providers. Through its mobile applications and enterprise APIs, the company offers on-demand towing, battery jump-starts, tire changes, fuel delivery and lockout services. By leveraging real-time location data and predictive analytics, Urgent.ly aims to streamline response times and improve the overall customer experience compared to traditional roadside assistance models.

The company’s platform serves both individual consumers and large-scale commercial clients, including automotive original equipment manufacturers (OEMs), fleet operators, rental agencies and insurance providers. With integrated subscription and pay-per-use options, Urgent.ly’s model blends recurring revenue from membership plans with transactional fees for single service events. Its enterprise offerings enable partners to embed roadside assistance features directly into connected-car systems and digital service portals.

Urgent.ly has built a geographically diverse network of independent service providers across North America and select European markets. This network allows the company to offer 24/7 coverage in urban and rural areas alike, with progress tracking and customer support handled entirely through digital channels. Partnerships with insurers and mobility fleets further expand Urgent.ly’s reach by tapping into existing roadside assistance demand.

Founded in 2014 and headquartered in Bethesda, Maryland, Urgent.ly completed its public listing via a SPAC merger in early 2021. The company’s leadership team combines experience in technology, logistics and automotive services, positioning Urgent.ly to capitalize on the ongoing shift toward connected, data-driven vehicle support solutions.

Key Stats

• Today's Range: $2.92 to $3.07
• 50-Day Range: $2.93 to $5.47
• 52-Week Range: $2.92 to $17.99
• Volume: 30,920 shs
• Average Volume: 119,129 shs
• Market Capitalization: $4.10 million
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: $11.50
• Consensus Rating: Hold

Urgent.ly Stock Analysis - MarketRank™

Urgent.ly scored higher than 35% of companies evaluated by MarketBeat. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.8 / 5
• Analyst Rating: Hold

Consensus Rating

Urgent.ly has received a consensus rating of Hold. The company's average rating score is 2.33, and is based on 2 buy ratings, no hold ratings, and 1 sell rating.

Upside Potential

Urgent.ly has a consensus price target of $11.50, representing about 292.5% upside from its current price of $2.93.

Amount of Analyst Coverage

Urgent.ly has only been the subject of 3 research reports in the past 90 days.

Earnings and Valuation

• Score: 0.0 / 5
• Proj. Earnings Growth: N/A

Price to Earnings Ratio vs. the Market

The P/E ratio of Urgent.ly is -0.11, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of Urgent.ly is -0.11, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Short Interest

• Score: 2.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

6.91% of the float of Urgent.ly has been sold short.

Short Interest Ratio / Days to Cover

Urgent.ly has a short interest ratio ("days to cover") of 0.2, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Urgent.ly has recently increased by 242.27%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

Urgent.ly does not currently pay a dividend.

Dividend Growth

Urgent.ly does not have a long track record of dividend growth.

Sustainability and ESG

• Score: N/A
• Environmental Score: N/A

Percentage of Shares Shorted

6.91% of the float of Urgent.ly has been sold short.

Short Interest Ratio / Days to Cover

Urgent.ly has a short interest ratio ("days to cover") of 0.2, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Urgent.ly has recently increased by 242.27%, indicating that investor sentiment is decreasing significantly.

News and Social Media

• Score: 0.8 / 5
• News Sentiment: -0.50

News Sentiment

Urgent.ly has a news sentiment score of -0.50. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.52 average news sentiment score of Business Services companies.

News Coverage This Week

MarketBeat has tracked 2 news articles for Urgent.ly this week, compared to 1 article on an average week.

Search Interest

Only 2 people have searched for ULY on MarketBeat in the last 30 days. This is a decrease of 0% compared to the previous 30 days.

Company Ownership

• Score: 1.7 / 5
• Insider Trading: Selling Shares

Insider Buying vs. Insider Selling

In the past three months, Urgent.ly insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $34,558.00 in company stock.

Percentage Held by Insiders

11.40% of the stock of Urgent.ly is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

Only 28.30% of the stock of Urgent.ly is held by institutions.

ULY Stock Analysis - Frequently Asked Questions

How have ULY shares performed this year?

Urgent.ly's stock was trading at $6.12 at the beginning of the year. Since then, ULY stock has decreased by 52.1% and is now trading at $2.93.

How were Urgent.ly's earnings last quarter?

Urgent.ly Inc. (NASDAQ:ULY) released its earnings results on Tuesday, August, 12th. The company reported ($4.50) EPS for the quarter, missing analysts' consensus estimates of ($2.70) by $1.80. The company earned $31.70 million during the quarter, compared to analyst estimates of $31 million.
Read the conference call transcript.

When did Urgent.ly's stock split?

Urgent.ly's stock reverse split on Tuesday, March 18th 2025.The 1-12 reverse split was announced on Thursday, March 13th 2025. The number of shares owned by shareholders was adjusted after the market closes on Monday, March 17th 2025. An investor that had 100 shares of stock prior to the reverse split would have 8 shares after the split.

How do I buy shares of Urgent.ly?

Shares of ULY stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

Company Calendar

• Last Earnings: 8/12/2025
• Today: 10/05/2025
• Next Earnings (Estimated): 11/11/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Business Services
• Industry: Technology Services
• Sub-Industry: Business Services
• Current Symbol: NASDAQ:ULY
• Previous Symbol: NASDAQ:ULY
• CIK: 1603652
• Web: www.geturgently.com
• Phone: 571-350-3600
• Fax: N/A
• Employees: 753
• Year Founded: 2013

Price Target and Rating

• Average Price Target for Urgent.ly: $11.50
• High Price Target: $15.00
• Low Price Target: $8.00
• Potential Upside/Downside: +292.5%
• Consensus Rating: Hold
• Rating Score (0-4): 2.33
• Research Coverage: 3 Analysts

Profitability

• EPS (Trailing Twelve Months): ($26.48)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: N/A
• P/E Growth: N/A
• Net Income: -$44.03 million
• Net Margins: -23.20%
• Pretax Margin: -22.34%
• Return on Equity: N/A
• Return on Assets: -60.73%

Debt

• Debt-to-Equity Ratio: N/A
• Current Ratio: 0.92
• Quick Ratio: 0.92

Sales & Book Value

• Annual Sales: $142.90 million
• Price / Sales: 0.03
• Cash Flow: N/A
• Price / Cash Flow: N/A
• Book Value: ($28.16) per share
• Price / Book: -0.10

Miscellaneous

• Outstanding Shares: 1,400,000
• Free Float: 1,236,000
• Market Cap: $4.10 million
• Optionable: No Data
• Beta: -1.53