Willamette Valley Vineyards, Inc. (NASDAQ:WVVIP) is a publicly traded producer of premium cool-climate wines headquartered in Turner, Oregon. The company is best known for its estate-grown Pinot Noir but also cultivates Pinot Gris, Chardonnay, Pinot Blanc and small-lot Syrah and Riesling across more than 350 planted acres in the Willamette Valley appellation. Estate sites span the Van Duzer Corridor, Chehalem Mountains and Dundee Hills, where controlled yields and site selection emphasize regional terroir.
The company’s integrated operations include vineyard management, a gravity-flow winemaking facility, barrel aging and bottling, coupled with a direct-to-consumer platform comprising tasting rooms, wine clubs and an e-commerce portal. Willamette Valley Vineyards has earned certifications from both LIVE (Low Input Viticulture and Enology) and Salmon-Safe, reflecting its commitment to sustainable farming and environmental stewardship. In addition to nationwide distribution through fine wine retailers and restaurants, select bottlings reach consumers in international markets.
Throughout the winemaking process, the company applies traditional approaches such as hand sorting, native yeast fermentations and judicious use of French oak barrels, aiming to preserve freshness and varietal character. Its tasting rooms in key appellations serve not only as sales outlets but also as venues for educational events, vertical tastings and close engagement with members of its wine clubs, reinforcing brand loyalty and customer feedback loops.
Founded in 1983 by Jim Bernau, who remains Chairman and Chief Executive Officer, Willamette Valley Vineyards completed its initial public offering in 1989, becoming one of the first U.S. wineries to trade publicly. Under Bernau’s leadership and a board with expertise in agriculture, finance and hospitality, the company has expanded its estate holdings, introduced small-parcel bottlings and maintained a focus on quality-driven, sustainable winemaking in Oregon’s premier wine region.
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