Fitbit Company Profile (NYSE:FIT)

About Fitbit

Fitbit logoFitbit, Inc. is a provider of health and fitness devices. The Company's platform combines connected health and fitness devices with software and services, including an online dashboard and mobile applications, data analytics, motivational and social tools, personalized insights and virtual coaching through customized fitness plans and interactive workouts. It offers various fitness devices, including Fitbit Zip, Fitbit One, Fitbit Flex, Fitbit Charge, Fitbit Blaze, Fitbit Charge HR, Fitbit Surge and Aria. Its platform includes wearable connected health and fitness trackers, which are wrist-based and clippable devices that automatically track users daily steps, calories burned, distance traveled, and active minutes and display real-time feedback. Its trackers also measure sleep duration and quality, and its products track heart rate and global positioning system-based information. It also offers a wireless fidelity connected scale that records weight, body fat and body mass index.

Industry, Sector and Symbol:
  • Sector: Computer and Technology
  • Industry: Scientific & Technical Instruments
  • Sub-Industry: N/A
  • Exchange: NYSE
  • Symbol: FIT
  • CUSIP:
Key Metrics:
  • Previous Close: $14.67
  • 50 Day Moving Average: $14.13
  • 200 Day Moving Average: $14.36
  • Trailing P/E Ratio: 30.95
  • Foreward P/E Ratio: 12.98
  • P/E Growth: 0.62
  • Market Cap: $3.26B
  • Outstanding Shares: 222,153,000
  • Beta: 3.34
Additional Links:
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Analyst Ratings

Consensus Ratings for Fitbit (NYSE:FIT) (?)
Ratings Breakdown: 12 Hold Ratings, 13 Buy Ratings
Consensus Rating:Buy (Score: 2.52)
Consensus Price Target: $24.94 (69.99% upside)

Analysts' Ratings History for Fitbit (NYSE:FIT)
DateFirmActionRatingPrice TargetDetails
8/23/2016Longbow ResearchSet Price TargetBuy$20.00View Rating Details
8/17/2016Dougherty & CoReiterated RatingNeutralView Rating Details
8/14/2016Oppenheimer Holdings Inc.Reiterated RatingOutperform$25.00View Rating Details
8/3/2016Citigroup Inc.Set Price TargetBuy$20.00View Rating Details
8/3/2016MizuhoReiterated RatingBuy$20.00View Rating Details
8/3/2016Leerink SwannLower Price TargetMarket Perform$18.00 -> $16.00View Rating Details
8/3/2016SunTrust Banks Inc.Reiterated RatingBuy$17.00View Rating Details
8/3/2016Bank of America Corp.Reiterated RatingBuy$29.00 -> $24.00View Rating Details
8/3/2016Morgan StanleyLower Price TargetOverweight$32.00 -> $31.00View Rating Details
8/3/2016Deutsche Bank AGBoost Price TargetBuy$28.00 -> $29.00View Rating Details
8/1/2016WedbushReiterated RatingOutperform$18.00View Rating Details
7/26/2016Robert W. BairdReiterated RatingNeutral$16.00View Rating Details
7/20/2016Piper Jaffray Cos.Set Price TargetHold$16.00View Rating Details
7/12/2016Wells Fargo & Co.Initiated CoverageMarket Perform$13.68 -> $13.58View Rating Details
6/22/2016Raymond James Financial Inc.Reiterated RatingBuyView Rating Details
6/22/2016Pacific CrestReiterated RatingHoldView Rating Details
6/1/2016Royal Bank Of CanadaLower Price TargetOutperform$45.00 -> $40.00View Rating Details
4/21/2016Cowen and CompanyBoost Price TargetMarket Perform$19.00 -> $20.00View Rating Details
2/24/2016William BlairReiterated RatingHoldView Rating Details
2/24/2016Sterne Agee CRTReiterated RatingNeutral$18.00View Rating Details
2/24/2016Barclays PLCLower Price TargetOverweight$49.00 -> $24.00View Rating Details
2/23/2016Stifel NicolausDowngradeBuy -> HoldView Rating Details
12/9/2015Ladenburg ThalmannInitiated CoverageNeutral$29.00View Rating Details
9/15/2015Cleveland ResearchInitiated CoverageNeutral$38.00View Rating Details
9/9/2015FBN SecuritiesInitiated CoverageOutperform$50.00View Rating Details
(Data available from 8/27/2014 forward)


Earnings History for Fitbit (NYSE:FIT)
DateQuarterConsensus EstimateActual EPSRevenue EstimateActual RevenueRelease LinkConference CallDetails
8/2/2016Q216$0.11$0.12$578.48 million$586.50 millionViewN/AView Earnings Details
5/4/2016Q116$0.03$0.10$442.28 million$505.40 millionViewN/AView Earnings Details
2/22/2016Q415$0.25$0.35$647.94 million$711.60 millionViewListenView Earnings Details
11/2/2015Q315$0.10$0.24$350.97 million$409.30 millionViewN/AView Earnings Details
8/5/2015Q215$0.08$0.21$319.02 million$400.00 millionViewN/AView Earnings Details
(Data available from 1/1/2011 forward)


Earnings Estimates for Fitbit (NYSE:FIT)
Current Year EPS Consensus Estimate: $0.91 EPS
Next Year EPS Consensus Estimate: $1.13 EPS
QuarterNumber of EstimatesLow EstimateHigh EstimateAverage Estimate
Q1 20165($0.06)($0.03)($0.05)
Q2 20162$0.07$0.19$0.13
Q3 20164$0.08$0.12$0.11
Q4 20164$0.44$0.74$0.65
Q1 20171$0.09$0.09$0.09
Q2 20171$0.10$0.10$0.10
Q3 20171$0.13$0.13$0.13
Q4 20171$0.74$0.74$0.74
(Data provided by Zacks Investment Research)


Dividend History for Fitbit (NYSE:FIT)
No dividend announcements for this company have been tracked by

Insider Trades

Insider Trading History for Fitbit (NYSE:FIT)
Transaction DateInsider NameTitleBuy/SellNumber of SharesAverage Share PriceTotal TransactionDetails
8/24/2016Steven Joseph MurrayDirectorSell848,088$15.14$12,840,052.32View SEC Filing  
8/8/2016Andy MissanEVPSell15,000$15.61$234,150.00View SEC Filing  
8/4/2016Jon CallaghanDirectorSell15,000$15.44$231,600.00View SEC Filing  
8/4/2016Philip Douglas BlackMajor ShareholderSell50,000$15.62$781,000.00View SEC Filing  
8/3/2016Andy MissanEVPSell15,000$15.00$225,000.00View SEC Filing  
7/6/2016Andy MissanEVPSell10,000$12.35$123,500.00View SEC Filing  
6/6/2016Andy MissanEVPSell10,000$14.35$143,500.00View SEC Filing  
5/31/2016Steven Joseph MurrayMajor ShareholderSell1,000,000$14.21$14,210,000.00View SEC Filing  
5/25/2016Philip Douglas BlackMajor ShareholderSell25,000$14.01$350,250.00View SEC Filing  
5/16/2016Andy MissanEVPSell2,500$13.87$34,675.00View SEC Filing  
5/6/2016Andy MissanEVPSell10,000$13.32$133,200.00View SEC Filing  
5/3/2016Group Select Fund L.P FoundryMajor ShareholderSell640,032$17.27$11,053,352.64View SEC Filing  
5/2/2016Timothy M RobertsEVPSell47,470$18.10$859,207.00View SEC Filing  
4/18/2016Hansgregory C HartmannCOOSell150,000$17.19$2,578,500.00View SEC Filing  
4/6/2016Andy MissanEVPSell15,000$15.36$230,400.00View SEC Filing  
4/4/2016Timothy M RobertsEVPSell47,470$15.00$712,050.00View SEC Filing  
3/29/2016Group Select Fund L.P FoundryMajor ShareholderSell1,203,932$13.20$15,891,902.40View SEC Filing  
3/7/2016Steven Joseph MurrayMajor ShareholderSell1,000,000$13.07$13,070,000.00View SEC Filing  
2/24/2016Hansgregory C HartmannCOOSell70,000$12.31$861,700.00View SEC Filing  
2/11/2016Group Select Fund L.P FoundryMajor ShareholderSell1,111,850$13.46$14,965,501.00View SEC Filing  
12/9/2015Steven Joseph MurrayDirectorSell266,938$28.13$7,508,965.94View SEC Filing  
12/9/2015True Venture Partners Ii, L.L.Major ShareholderSell1,077,957$28.13$30,322,930.41View SEC Filing  
11/18/2015Andy MissanEVPSell88,500$28.13$2,489,505.00View SEC Filing  
11/18/2015Edward M. ScalinsiderSell707,400$28.13$19,899,162.00View SEC Filing  
11/18/2015Eric N. Friedmanmajor shareholderSell1,113,490$28.13$31,322,473.70View SEC Filing  
11/18/2015Hansgregory C. HartmannCOOSell336,649$28.13$9,469,936.37View SEC Filing  
11/18/2015James ParkCEOSell2,226,980$28.13$62,644,947.40View SEC Filing  
11/18/2015Steven Joseph MurrayDirectorSell936,641$28.13$26,347,711.33View SEC Filing  
11/18/2015William ZerellaCFOSell216,000$28.13$6,076,080.00View SEC Filing  
6/23/2015Eric N FriedmanMajor ShareholderSell1,095,817$18.80$20,601,359.60View SEC Filing  
6/23/2015Jon CallaghanDirectorSell3,133,707$18.80$58,913,691.60View SEC Filing  
(Data available from 1/1/2013 forward)


Latest Headlines for Fitbit (NYSE:FIT)
DateHeadline logoBetter Buy: Fitbit Inc. vs. Apple (NYSE:FIT) - August 26 at 6:46 PM logoIs Fitbit Just Another Fad Stock? - Fitbit, Inc. (NYSE:FIT) | Seeking ... - Seeking Alpha (NYSE:FIT) - August 26 at 4:53 PM logoIs Fitbit Stock A Buy? - Benzinga (NYSE:FIT) - August 25 at 10:17 PM logoFitbit Inc (FIT) Wins Critical Jawbone Patent Ruling - (NYSE:FIT) - August 25 at 10:17 PM logo3 Companies Whose Sales Could Double in 2017 (NYSE:FIT) - August 25 at 10:17 PM logoFitbit Wins First Round in Jawbone Trade Secrets Case (NYSE:FIT) - August 25 at 5:02 PM
News IconWearable Pioneers Are Trying Everything to Slow Fitbit Down (NYSE:FIT) - August 25 at 5:02 PM logoTrue Ventures Closes Fund V at $310 Million (NYSE:FIT) - August 25 at 5:02 PM logoFitbit Inc (FIT) Could Be Saved by This Product (NYSE:FIT) - August 25 at 1:03 PM
News IconFitbit Did Not Steal Jawbone’s Trade Secrets, Trade Judge Rules (NYSE:FIT) - August 25 at 10:02 AM logoFitbit Wins Latest Round of Legal Fight Against Jawbone (NYSE:FIT) - August 25 at 10:02 AM logoFitbit Wins First Round in Jawbone Trade Secrets Case (1) (NYSE:FIT) - August 24 at 4:57 PM logoFitbit Inc (NYSE:FIT) Shares Rise on Best Buy Earnings, Announces Investments Plans (NYSE:FIT) - August 24 at 4:57 PM logoFitbit Gets Favorable Ruling In Jawbone Case (FIT) (NYSE:FIT) - August 24 at 4:57 PM
News IconUS trade commission clears Fitbit of stealing rival Jawbone's trade secrets (NYSE:FIT) - August 24 at 4:57 PM
News IconFitbit Did Not Steal Jawbone's Trade Secrets, Judge Rules (NYSE:FIT) - August 24 at 4:57 PM logoFitbit wins legal battle with rival Jawbone (NYSE:FIT) - August 24 at 4:57 PM logoFitbit Inc (FIT) Prevails Over Arch-Rival Jawbone in Latest ITC Ruling (NYSE:FIT) - August 24 at 4:57 PM logoGarmin Stock Cut To Sell By Goldman Sachs On Fitness Headwinds (NYSE:FIT) - August 24 at 4:57 PM logoFitbit Inc Surges Thanks To Best Buy Co Inc (FIT, BBY) (NYSE:FIT) - August 24 at 11:45 AM logoFitbit Inc (FIT) Wins Critical Jawbone Patent Ruling (NYSE:FIT) - August 24 at 9:21 AM logoFitbit wins first round in trade secrets case filed by Jawbone - The Globe and Mail (NYSE:FIT) - August 24 at 8:04 AM
News IconTech Trending Hot Stocks: Verizon Communications Inc. (NYSE:VZ), Fitbit Inc (NYSE:FIT) - share market updates (press release) (NYSE:FIT) - August 24 at 8:04 AM logoCould Fitbit Follow In Apple's Footsteps? - Fitbit, Inc. (NYSE:FIT ... - Seeking Alpha (NYSE:FIT) - August 24 at 8:04 AM
News IconFitbit Inc Surges Thanks To Best Buy, Longbow, Apple Inc. - ValueWalk (NYSE:FIT) - August 24 at 8:04 AM logoFitbit Wins Latest Round in ITC, Jawbone to Appeal (NYSE:FIT) - August 24 at 8:04 AM logo[$$] Fitbit: bearable wearable (NYSE:FIT) - August 24 at 8:04 AM logoFitbit cleared of charges it stole Jawbone trade secrets (NYSE:FIT) - August 24 at 8:04 AM logoU.S. trade judge clears Fitbit of stealing Jawbone's trade secrets (NYSE:FIT) - August 23 at 5:24 PM
News IconAnalysts Valuations For Two Stocks: Fitbit Inc (NYSE:FIT), Resolute Energy Corp (NYSE:REN) - The Voice Registrar (NYSE:FIT) - August 23 at 5:09 PM
News IconStocks Alert: The GEO Group Inc (NYSE:GEO), Fitbit Inc (NYSE:FIT ... - NYSE Journal (press release) (NYSE:FIT) - August 23 at 5:09 PM
News IconTech Stocks to Path: Fitbit Inc (NYSE:FIT), Marvell Technology Group Ltd. (NASDAQ:MRVL) - share market updates (press release) (NYSE:FIT) - August 23 at 5:09 PM logoFitbit Inc (FIT) Surges on Best Buy Earnings - (NYSE:FIT) - August 23 at 5:09 PM logoFitbit: Moving Deeper into Fashion While Addressing Breast Cancer (NYSE:FIT) - August 23 at 5:09 PM logoFitbit, Garmin, GoPro Get Lift From Best Buy's Q2 Earnings Report (NYSE:FIT) - August 23 at 5:09 PM logoFitbit Inc (FIT) Surges on Best Buy Earnings (NYSE:FIT) - August 23 at 1:01 PM logoBest Buy Gains as Earnings Boost Confidence in Turnaround (NYSE:FIT) - August 23 at 9:21 AM logo5 Top Wearables Companies to Watch (NYSE:FIT) - August 23 at 9:21 AM logoGarmin: Raymond James Cuts to Hold as Improving Thesis 'Largely Played Out' (NYSE:FIT) - August 22 at 5:03 PM logoWilbur Ross Gets FIT (NYSE:FIT) - August 22 at 5:03 PM
News IconTrending Stocks Update: Fitbit Inc (NYSE:FIT), Inc (ADR) (NYSE:WUBA) - Post Registrar (NYSE:FIT) - August 22 at 9:41 AM logo3 Stocks That are Glad the Olympics are Over (NYSE:FIT) - August 22 at 9:41 AM logoHow to Invest in Biometrics (NYSE:FIT) - August 22 at 9:41 AM logoAnalysts See Sales Of $3612.09 For Fitbit Inc (NYSE:FIT) - Investor Newswire (NYSE:FIT) - August 21 at 4:40 PM logoFitbit Stock Has a Lot Riding on These 2 New Products (NYSE:FIT) - August 21 at 4:40 PM logo3 Brilliant Ways Fitbit Is Investing in the Future (NYSE:FIT) - August 21 at 4:40 PM
News IconAnd finally: 4G Apple Watch plans ditched and more (NYSE:FIT) - August 21 at 9:30 AM
News IconAnalyst Views on Price Target: Fitbit Inc (NYSE:FIT) - Post Registrar (NYSE:FIT) - August 20 at 4:57 PM logoIs Fitbit Stock A Buy? (NYSE:FIT) - August 19 at 4:57 PM logoConsumers Love Fitbit Devices, so Why do Investors Seem to Hate the Stock? (NYSE:FIT) - August 19 at 4:57 PM


Fitbit (NYSE:FIT) Chart for Saturday, August, 27, 2016

Last Updated on 8/27/2016 by Staff