adidas (ADDDF) Stock Price, News & Analysis

Company Overview

adidas AG is a Germany-based global sporting goods company headquartered in Herzogenaurach, Bavaria. The company designs, develops and markets athletic footwear, apparel and sporting accessories under the adidas brand, serving consumers, athletes, teams and sports organizations worldwide.

Its product portfolio covers sports and lifestyle categories including running, football, basketball, training, outdoor activities and golf. adidas also offers casual footwear, clothing and accessories, combining performance-focused products with lifestyle and fashion-oriented collections. The company sells through wholesale partners, branded retail stores and digital commerce channels across numerous international markets.

adidas traces its origins to 1949, when Adolf “Adi” Dassler registered the adidas company in Germany. Today, the company operates globally, with major markets across Europe, North America, Greater China and other regions. Bjørn Gulden has served as adidas AG’s chief executive officer since January 2023.

Key Stats

• Today's Range: $164.03 to $164.03
• 50-Day Range: $162.54 to $209.24
• 52-Week Range: $145.65 to $225.00
• Volume: 1 shs
• Average Volume: 933 shs
• Market Capitalization: N/A
• P/E Ratio: 55.26
• Dividend Yield: 0.69%
• Price Target: N/A
• Consensus Rating: N/A

adidas Stock Analysis - MarketRank™

adidas scored higher than 1% of companies evaluated by MarketBeat. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: N/A
• Analyst Rating: N/A

Consensus Rating

There is not enough analysis data for adidas.

Earnings and Valuation

• Score: 0.0 / 5
• Proj. Earnings Growth: N/A

Price to Earnings Ratio vs. the Market

The P/E ratio of adidas is 55.26, which means that it is trading at a more expensive P/E ratio than the market average P/E ratio of about 38.80.

Price to Earnings Ratio vs. Sector

The P/E ratio of adidas is 55.26, which means that it is trading at a more expensive P/E ratio than the Consumer Discretionary sector average P/E ratio of about 44.20.

Short Interest

• Score: 0.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

Short Interest Ratio / Days to Cover

adidas has a short interest ratio ("days to cover") of 999.99, which indicates bearish sentiment.

Change versus previous month

Short interest in adidas has recently increased by 68.86%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 1.7 / 5
• Dividend Strength: Weak

Dividend Yield

adidas pays a meaningful dividend of 2.23%, higher than the bottom 25% of all stocks that pay dividends.

Dividend Growth

adidas does not have a long track record of dividend growth.

Dividend Coverage

The dividend payout ratio of adidas is 37.90%. This payout ratio is at a healthy, sustainable level, below 75%.

News and Social Media

• Score: 0.6 / 5
• News Sentiment: N/A

News Sentiment

adidas has a news sentiment score of -1.00. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.55 average news sentiment score of Consumer Discretionary companies.

News Coverage This Week

MarketBeat has tracked 1 news article for adidas this week, compared to 0 articles on an average week.

Company Ownership

• Score: 0.4 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, adidas insiders have not sold or bought any company stock.

Percentage Held by Institutions

37.38% of the stock of adidas is held by institutions.

Company Calendar

• Last Earnings: 3/05/2015
• Today: 9/28/2026
• Next Earnings (Estimated): 10/29/2026

Industry, Sector and Symbol

• Stock Exchange: OTCMKTS
• Sector: Consumer Discretionary
• Industry: Textiles, Apparel & Luxury Goods
• Sub-Industry: N/A
• Current Symbol: OTCMKTS:ADDDF
• CIK: N/A
• Web: www.adidas-group.com
• Phone: 499132840
• Fax: N/A
• Employees: 51,561
• Year Founded: N/A

Profitability

• EPS (Trailing Twelve Months): N/A
• Trailing P/E Ratio: 55.26
• Forward P/E Ratio: N/A
• P/E Growth: N/A
• Net Income: N/A
• Net Margins: N/A
• Pretax Margin: N/A
• Return on Equity: N/A
• Return on Assets: N/A

Debt

• Debt-to-Equity Ratio: N/A
• Current Ratio: N/A
• Quick Ratio: N/A

Sales & Book Value

• Annual Sales: N/A
• Price / Sales: N/A
• Cash Flow: N/A
• Price / Cash Flow: N/A
• Book Value: N/A
• Price / Book: N/A

Miscellaneous

• Outstanding Shares: N/A
• Free Float: N/A
• Market Cap: N/A
• Optionable: Not Optionable
• Beta: N/A