Adevinta ASA (OTCMKTS: ADEVF) is a Norway-based digital marketplace group specializing in online classified advertising. The company develops and operates platforms where individuals and businesses can buy and sell a wide range of goods and services, including vehicles, real estate, jobs and general merchandise. Adevinta’s offerings cater to both consumer-to-consumer and business-to-consumer segments, leveraging targeted listing features, premium placements and value-added advertising services to facilitate efficient transactions.
Through a portfolio of leading local brands, Adevinta delivers tailored marketplace experiences across multiple categories. Its platforms include well-established sites such as Leboncoin in France, InfoJobs in Spain and Subito in Italy, as well as regional classifieds operations in the Nordics and Latin America. These marketplaces enable users to search listings, contact sellers and complete transactions within a single digital environment, while also offering professional tools for businesses to reach targeted audiences.
Founded as a spin-off from Norway’s Schibsted Media Group in 2019, Adevinta has grown rapidly through both organic development and strategic acquisitions. In 2020, the company expanded its global footprint by acquiring the classifieds operations of a major international peer, significantly increasing its presence in Europe, Latin America and selected emerging markets. Adevinta’s growth strategy focuses on strengthening local market leadership, investing in platform innovation and enhancing user engagement through improved search, personalization and payment solutions.
Headquartered in Oslo, Adevinta is led by Chief Executive Officer Rolv Erik Ryssdal, who previously served in senior roles within the digital media industry. Under his leadership, the company emphasizes data-driven decision making, collaborative culture and sustainable marketplace practices. Adevinta continues to pursue opportunities to broaden its service offerings, drive technological advancements and reinforce its position as a global leader in online classified marketplaces.
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