Aviva plc is a leading British multinational insurance company headquartered in London, United Kingdom. The company was formed in 2000 through the merger of CGU and Norwich Union, combining over two centuries of heritage in general and life insurance. Aviva offers a broad range of products, including life and pensions, general insurance, health insurance, and wealth management solutions, serving individuals, businesses and institutions.
Aviva operates through distinct business segments: general insurance, life insurance and asset management. Its general insurance arm provides motor, home, travel and commercial insurance products in key markets such as the United Kingdom, Ireland and Canada. In life insurance and long-term savings, the company offers protection policies, retirement savings plans and annuities. Through its investment management division, Aviva Investors, the firm delivers asset management and investment advisory services to institutional and retail clients across Europe, North America and Asia.
With roots tracing back to the 19th century, Aviva has evolved through strategic acquisitions and divestments to streamline its focus on core markets and customer propositions. The company’s shares trade on the London Stock Exchange, and it maintains an over-the-counter listing in the United States under the symbol AVVIY. Aviva’s leadership team is headed by Chief Executive Officer Amanda Blanc, who took the helm in 2020 and has since emphasized digital transformation and sustainable investing as central pillars of the group’s growth strategy.
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