Beiersdorf Aktiengesellschaft is a German consumer goods company headquartered in Hamburg. Founded in 1882 by pharmacist Paul C. Beiersdorf, the company develops, manufactures and markets skin care, personal care and wound-care products for consumers and professional customers worldwide.
Its best-known brand is NIVEA, which offers facial care, body care, sun protection, deodorants and other personal care products. Beiersdorf also markets dermatological and medical skin-care products under brands including Eucerin, Aquaphor and Elastoplast, as well as premium skin-care products through La Prairie. Other brands in its portfolio include Labello, 8x4 and atrix, although brand availability varies by market.
In addition to its consumer business, Beiersdorf operates tesa, a specialist provider of adhesive tapes and self-adhesive solutions serving industrial, commercial and consumer applications. The company sells its products across Europe, the Americas, Asia-Pacific, Africa and other international markets. Vincent Warnery has served as Beiersdorf’s chief executive officer since 2022.
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