Schibsted ASA is a Norway‐based media group with a diversified portfolio spanning digital marketplaces, news media and online services. Founded in 1839 and headquartered in Oslo, the company has evolved from a traditional print publisher into a leading online platform operator. Schibsted’s core operations include digital classifieds, consumer marketplaces and subscription‐based news outlets, supported by in-house technology and data analytics capabilities.
The company’s marketplace segment features prominent brands such as Finn.no in Norway, Blocket in Sweden, Leboncoin in France and InfoJobs in Spain. These platforms facilitate transactions in automobiles, real estate, jobs and general merchandise, leveraging local market expertise and user-friendly interfaces. Schibsted continuously invests in product development, mobile applications and AI-driven matching tools to enhance user engagement and transaction efficiency.
On the media side, Schibsted owns and operates leading newspapers and digital news portals, including VG in Norway and Aftonbladet in Sweden. These outlets offer a mix of subscription news, video content and native advertising solutions. Schibsted has also expanded its presence in ad technology, providing programmatic advertising services and marketing platforms tailored to publishers and advertisers across Europe.
Under the leadership of CEO Kristin Skogen Lund, Schibsted pursues a growth strategy centered on geographic expansion, strategic partnerships and technology innovation. The board, chaired by Rolv Erik Ryssdal, oversees a management team focused on sustainability, data privacy and responsible journalism. With a presence in over 20 countries, Schibsted continues to adapt its business model to changing consumer behaviors and digital trends.
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