Spin Master Corp., headquartered in Toronto, is a leading global children’s entertainment company specializing in the design, development and marketing of toys, games and family entertainment properties. Its product portfolio includes household brands such as Paw Patrol, Hatchimals and Bakugan as well as innovative play patterns like Kinetic Sand, Air Hogs and Etch A Sketch under license. Through its Entertainment division, Spin Master produces a broad array of television programming and digital content, including the Emmy Award-winning Paw Patrol animated series and feature films, while its digital division creates interactive gaming experiences for mobile and console platforms.
Since its inception in 1994 by co-founders Ronnen Harary and Anton Rabie, Spin Master has grown from a small start-up into a multinational enterprise with operations spanning North America, Europe, Latin America and the Asia-Pacific region. The company’s growth strategy has been marked by strategic partnerships and targeted acquisitions, including the purchase of the digital gaming studio Toca Boca in 2016 and the learning brand Marbles in 2019. With a network of regional offices in major markets such as New York, London, Munich and Hong Kong, Spin Master distributes its products in more than 100 countries through a diverse mix of retail and e-commerce channels.
Guided by a management team that includes co-CEOs Ronnen Harary and Anton Rabie, Chief Financial Officer Max Rangel and President of Entertainment Pascal Demers, Spin Master emphasizes a culture of creativity and innovation. The company invests in research and development to anticipate emerging play trends and leverage technologies such as augmented reality and artificial intelligence. In parallel, Spin Master is committed to sustainability and corporate responsibility, integrating eco-design principles into its products and packaging while supporting community initiatives to promote play and learning around the world.
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