E.W. Scripps Q1 2024 Earnings Call Transcript

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May 10, 2024

There are 9 speakers on the call.

Operator

Thank you everyone for standing by and welcome to the Scripps Q1 Earnings Conference Call. Session. Instructions will be given at that time. I would now turn the call over to your host, Head of Investor Relations, Carolyn Moshely. Please go ahead.

Speaker 1

Thank you, Kevin. Good morning, everyone, and thank you for joining us for a discussion of The E. W. Scripps Company's financial results and business strategies. You can visit scripps.com for more information and a link to the replay of this call.

Speaker 1

A reminder that our conference call and webcast include forward looking statements and that actual results may differ. Factors that may cause them to differ are outlined in our SEC filings. We do not intend to update any forward looking statements we make today. Included on this call will be a discussion of certain non GAAP financial measures that are provided as supplements to assist management and the public in their analysis and valuation of the company. These metrics are not formulated in accordance with GAAP and are not meant to replace GAAP financial measures and may differ from other companies' uses or formulations.

Speaker 1

Included in our earnings release are the reconciliations of non GAAP financial measures to the GAAP measures reported in our financial statements. We'll hear first this morning from Scripps' Chief Financial Officer, Jason Combs, who will share financial results as well as color on the Scripps advertising marketplaces. Then we'll hear from President and CEO, Adam Simpson. Now here's Jason.

Speaker 2

Good morning, everyone, and thank you for joining us. We are pleased to be delivering Q1 2024 operating results that beat process estimates driven by tight cost controls. I will discuss both our Q1 results and guidance for Local Media first and then the results and guidance for Scripps Networks. Then I'll touch on a few other guidance items. I'll conclude with capital allocation and our debt picture.

Speaker 2

For the Q1 2024, Local Media division revenue was up 13% from the year ago period due to year over year growth in political and distribution revenue. The political revenue, which was $15,000,000 saw strength from early U. S. Senate spending in Montana and Ohio. Local distribution revenue was up more than 20% again this quarter fueled by 2023 renewals of our cable and satellite agreements.

Speaker 2

We also saw positive performance in our subscriber numbers. Our total pay TV subscriber count was up nearly 1% in the most quarter of data we've received. And on a trailing 12 month basis, our Pay TV subscriber count is down mid single digits, in line with the trend we've experienced in the last several years. 1st quarter local core advertising revenue was down about 3% from the prior year period. Strong categories included automotive, up 6 percent and home improvement up 5%.

Speaker 2

Services ended the quarter down slightly, but ended April up by double digits. Overall, core revenue from local businesses was up slightly for the quarter, while national advertising was down largely due to sports betting decline. Local media expenses increased about 8% from the prior year quarter inclusive of our new sports rights So we came in better than the guidance we gave in February of up 10%. Local Media segment profit was $66,000,000 For the Q2, we expect Local Media division revenue to

Speaker 3

be up in the low to

Speaker 2

mid single digit percent range. We expect local core ad revenue to be down lowtomidsingledigits. We expect Q2 Local Media expenses to be up in the low to mid single digit percent range. Turning to the full year, we now expect our Local Political Advertising revenue $240,000,000 $270,000,000 That is a significant raise from our earlier guidance of $210,000,000 to $250,000,000 and the high end of that range is above our 2020 presidential year revenue of $265,000,000 Adam will give more color on political in a moment. Also for the full year, we expect our distribution revenue growth to be up in the low single digit range, despite the fact that we renewed only 5% of our Pay TV households this year.

Speaker 2

Now I'd like to discuss the Scripps Networks division 1st quarter results and 2nd quarter guidance. In the Q1, Scripps Networks revenue was $209,000,000 down about 3% from the year ago quarter. Excluding the impact of the low margin programmatic product we began to sunset in the Q2 of 2023, Scripps Networks revenues decreased by less than 1% year over year. The direct response marketplace continues to make a comeback in terms of both inventory demand and advertising rates. It was up for the quarter for the first time in 2 years and it accounted for more than 40% of our Networks ad revenue.

Speaker 2

Scatter pricing was a good story in the quarter as well, up nearly 40% from the pricing we were getting in last season's upfront. Connected TV was up 22% in the Q1, if you back out the programmatic advertising product we shut down. For the full year, we expect Connected TV revenue to be about 30% above our 2023 revenue, again backing out revenue from the programmatic product for both periods. 1st quarter Scripps Networks expenses were $160,000,000 That's down more than 3% and reflects the end of the programmatic advertising product, which we began to sunset in Q2 of last year as well as close management of expenses. Segment profit was $49,700,000 For the Q2, we expect Scripps Networks division revenue to be down in the mid single digit range from last Q2, and we expect Networks expenses to be up in the low single digit range.

Speaker 2

Turning to the segment labeled other. In the Q1, we reported a loss of $6,400,000 We now expect the other segment to run at a $7,000,000 to $8,000,000 loss each of the remaining quarters of 2024, which has improved from our previous guidance. Shared services and corporate expenses for Q1 were 21,600,000 dollars For the Q2, we expect that expense will again fall in the $22,000,000 range. For the Q1, the loss attributable to shareholders of Scripps was $12,800,000 or $0.15 per share. Pretax costs for the quarter included $5,000,000 in restructuring charges.

Speaker 2

We also reported an $18,000,000 investment gain. Together, these two items decreased the loss attributable to shareholders by $0.12 per share. And a reminder that the preferred stock dividend still has a negative impact on earnings per share even if we don't pay it. At March 31, cash and cash equivalents totaled $30,000,000 Our net debt at quarter end was $2,900,000,000 Scripps total debt at the start of 2021, when we acquired Iommedia, was about $4,000,000,000 So we brought down our total debt by about 25% over those 3 years. In the Q1 of this year, we made $40,000,000 in discretionary debt paid.

Speaker 2

We expect 2024 to be another year of significant debt reduction due to the robust political advertising cycle, incremental cash flow from other top line revenue, proceeds from potential asset sales and prudent expense management. And now, here's Adam. Good morning, everybody, and thanks for being with us. As Jason shared, we're off to a pretty good start for the

Speaker 3

year. We see green shoots in the national advertising marketplace and an improved political revenue outlook and the moves we've made to be a more efficient organization are helping us drive profit. Our top priority this year is reducing debt and optimizing the company's capital structure to move us further down to a level of leverage we're all more accustomed to in Scripps. We are executing a strategy driven by both operating levers and non operating levers and that strategy gives me the confidence to know we're on the right track. A key part of that strategy is improving our operating performance.

Speaker 3

That includes a sharp focus on 4 key areas local and national advertising revenue, political advertising revenue, careful expense management and realizing a strong return on our investment from assets we've acquired. First, as a result of the actions we're taking and improvement in the marketplace, we expect strong operating performance this year just as we executed in the Q1. As we move through the Q2, we are seeing encouraging signs of improvement in national advertising at our networks in both direct we expect that trend to continue in Q2. Also, scatter market CPMs are now nearly 40% over last year's upfront. We continue to build value from our leadership position in the women's professional sports movement.

Speaker 3

We launched the National Women's Soccer League on ION in mid March and those games have been drawing a younger and more affluent demographic to the network. More than half of the NWSL viewers are new to ION, so we're pleased that they're finding us and staying week to week. That's opened up the door for new to Scripps blue chip advertisers, including Ally Financial, Gatorade and Meta. In addition, we're capturing average unit rates for NWSL games that are 65% higher than our AURs for non sports Ion primetime programming. Coming up on May 17, we tip-off our 2nd season of WNBA Basketball, certainly the most highly anticipated season in league history due to the league's rookie class, including of course, Caitlin Clark, Angel Reese and Camila Cardoso.

Speaker 3

We're pleased State Farm is back as our title sponsor and sales for the games have been strong. We're also creating new opportunities for advertisers by introducing dedicated studio shows this year. Our commitment to women's sports through the WNBA and NWSL featured prominently in our network's recent upfront presentations in New York, Chicago and Los Angeles. Our team set a whole new tone this year punctuated by a more aggressive chest forward sales and marketing approach. Now looking ahead on political advertising revenue, our second area of focus, we're pleased to raise our guide for the year after seeing Senate raises heat up in Montana and Ohio and Florida place abortion on its ballot.

Speaker 3

Our new guide of $240,000,000 to $270,000,000 now includes the impact of the Florida ballot measure. Arizona is likely also to add a similar high spend referendum to the ballot. And that issue gets if that issue gets cleared onto the ballots in the Scripps states of Colorado, Missouri, Montana and Nevada, we could see even more upside in our political revenue performance. The presidential election typically makes up about 20% of our total. And while we're spending there than we have traditionally, we do expect to benefit in the swing states of Arizona, Michigan, Nevada and Wisconsin.

Speaker 3

And we're seeing strong political spending in Montana and Ohio, where Republican Senate candidates and their PACs are looking to unseat long time incumbent Democrats. These are 2 states where Scripps has a big footprint. While most of the political revenue will come in the 3rd and 4th quarters, we now have enough visibility to confidently say that we expect to exit the first half of this year having generated more political revenue than we did during the first half of twenty twenty. Our third area of focus is prudent expense management. While I'm optimistic we are beginning to see some rebound in advertising on the top line, we will also continue to pursue generating higher EBITDA through expense management.

Speaker 3

This ongoing expense management is above and beyond the 40,000,000 dollars in savings we are realizing from the reorganization of the company we initiated last year. Finally, another important deleveraging and debt reduction strategy is realizing the strong return on our investment from assets we have acquired. We announced in mid April that a process was underway to explore the sale of the Bounce TV network prompted by increasingly strong inbound interest from qualified potential buyers. Selling bounce is entirely consistent with Scripps' long history of buying and creating businesses, growing the assets value and then divesting at the right time for a strong ROI. In recent years, examples of this includes our Under our stewardship, Balance has become a more important brand in the black communities, an entertainment outlet tells the complete story of the Black American experience from original shows like Johnson to beloved movies and syndicated programming.

Speaker 3

We want to make sure Bounce is in a position for that to grow and we anticipate that new owners could unlock even more value. We expect to have an update on that process for you later this summer. Adding to the opportunity to generate proceeds to delever, we're also exploring the sale of some smaller non strategic real estate assets. Scripps has been here serving American audiences and advertisers for more than 145 years. There are many reasons for the company's longevity and track record of success, creating value in the dynamic media landscape time and time again.

Speaker 3

From our clarity of mission and our values to our risk tolerance and willingness to focus on the long term. But especially salient today is the long held view inside Scripps that businesses operate in seasons. Today, during the season we're in right now, our management team is focused on executing against the plan I've shared with you that will lead us to pay down debt and improve the balance sheet for the benefit of our company, our employees, our mission and the partnership we have with shareholders that creates value. And now Kevin, we're ready for your questions.

Operator

Thank you. And we'll go to the line of Dan Kurnos, Benchmark. Please go ahead.

Speaker 4

Adam, I know you said you'll update us this summer. Is there any way to get metrics around balance? I mean, we know kind of directionally from when you bought it part of the Katz a while ago, but just curious if you can help us think about that and or the real estate just sizing wise?

Speaker 3

Yes. I mean, look, the inbound interest that we've had has been strong. It was strong before the news of the sale process went public and it's really only gotten more robust. I have a lot of confidence that we'll identify the right next home for the network and I expect it to be an excellent return for shareholders. Obviously, a deleveraging event with proceeds used to pay down debt and a very good outcome for the company.

Speaker 3

Relative to metrics, I think there have been some press reports out there that we would expect proceeds to be in the 100 and 100 of 1,000,000 of dollars. Relative to the asset sales, I would think those are a lot less material than the sale of Bounce. We've also said in the past that we're sort of always in the process of optimizing our portfolio and would certainly be open to looking at other assets as well.

Speaker 4

Perfect. And then just maybe to touch on your expense comments, it sounds like you have identified line of sight on more costs. I guess either for you or Jason, probably early to size those, but just kind of curious how you're thinking about how much leverage you still have on the bottom line and the cost side?

Speaker 2

Yes. So it probably is early

Speaker 4

to size those, but what

Speaker 2

I would say is we think we have the ability move through the rest of this year to manage things really tightly. Whether that is pushing out discretionary spend or identifying continued process efficiencies that drive savings for us. And so I'm optimistic those are things that beyond revenue growth items we talked about in the script beyond the asset sale, I think expense management is another lever that we are going to pull that's going to drive deleveraging by the end of this year.

Speaker 4

Great. On core, can you just talk through, I mean, you said services, I think you said up double digits in April. We continue to hear that 2Q is better than 1Q and there are some suggestions that core could actually be pretty strong in the back half of the year. I know you guys have a different footprint and so you might be more exposed to crowd out, but just how should we think about your expectations around core both in 2Q and the back half of the year?

Speaker 5

Dan, it's Lisa Knudson, sorry. I'll take that question. So we are definitely seeing some improvement in categories. As we've said, automotive was up in Q1. It's in 2023, I think, was up 10% for the full year.

Speaker 5

In terms of other categories, services in April was down slightly, but certainly in Q1, we continued to see improvement there as well as home improvement, which again was up in Q1 and we're seeing it up in April. I think, crowd out, we anticipate crowd out in Q3 and Q4 because of political advertising. So, and Certainly, we work with advertisers to make sure that they're that we're finding alternatives for them in terms of the crowd outfit. Definitely, with political numbers that we just guided to, we expect to see that probably starting in Q3 and definitely in the first part of Q4.

Speaker 3

Dan, it's Adam. I think the general theme you're seeing is that as part of core, local is hanging in there pretty nicely, doing well. And there's still some softness in core associated with national. And for us, it's been really the comps around sports betting that has driven, I think, that performance on the national side.

Speaker 4

Got it. That's super helpful. All right. I won't hog the call. I'll get back in the queue and see if my other questions are asked.

Speaker 4

Thanks guys.

Speaker 3

Thanks Dan.

Operator

And we'll go to the next line, Stephen Cahall of Wells Fargo. Please go ahead.

Speaker 6

Thank you. Lisa, I'm having a little trouble understanding the Networks revenue guide for Q2. Adam, I think you said the direct response and scatter are pacing up quarter to quarter or sorry, year on year in the Q2. And then the guidance is for Networks revenue down mid single digits. So just want to understand what I might be missing there.

Speaker 6

And then Jason, your first sentence mentioned tight cost controls. I think some of that is going to come up in the shared services or other line in your segment profit. But can you just detail what you're doing differently and maybe any run rate savings that you're looking to achieve through these initiatives? And then finally, I don't think you've got a free cash flow guide out there right now. So just wondering if we think about free cash flow that you think you can use to pay down debt this year, if there's any range or numbers you might be able to guide us to?

Speaker 6

Thank you.

Speaker 3

So, Stephen, thanks for the question. Look, we are seeing some nice, I would say, rebound momentum in direct response and in the scatter market, but we also still have to contend with the upfront from last year, which laid in a fair bit of inventory at lower rates. So the good news is scatter rates today are 40% above those rates and direct response makes up a very big chunk of our inventory, but we still are dealing with the impact. I would expect if the rebound continues on track that what we would see by the Q4 would be indicative of the strength of this year's upfront and hopefully consistent with the rebound we're seeing in scatter and direct response.

Speaker 2

Yes. I think from an expense standpoint, I mean, I think there are a variety of places we're looking, which you saw we did in Q1 and we're doing in Q2 as well, around whether it's employee costs, trying to manage open positions, trying to identify areas of opportunity. But another thing you heard on the call today was I updated our guide for the other segment, which had previously been a loss of $7,000,000 to $10,000,000 We've tightened that to $7,000,000 to $8,000,000 That's really tied to a little bit of a slowdown in the rollout of Tableau because we're looking to direct more discretionary cash towards debt pay down in the short term. And specific to free cash flow guide, we're not giving out any kind of specific number for the year. There are still a lot of variables, including a wide political range we gave and a variety of other factors in there.

Speaker 2

But what I would say is, we believe we have the opportunity through political, through rebounding advertising marketplace, through things like the asset sales sales we talked about to make to generate a significant amount of cash this year and direct all of that to debt pay down as we've done in the last couple of years and make a meaningful improvement in leverage by year end.

Speaker 3

Just a little bit more color on Tableau. 1st quarter, Tableau hit our plan on consumer sales, but this is a new business for us. And the change you're seeing in the other segment reflects essentially expenses moderating because we're able to lower our average customer acquisition cost and spending.

Speaker 6

Great. Thank you. Thanks, Stephen. Thanks, Stephen.

Operator

And we'll go to the next line, Michael Kupinski, Noble Capital Markets. Please go ahead.

Speaker 7

Questions and good morning. I know in the past you've been kind of reticent to raise expectations for political. I know you have a person dedicated to political, so I might offer you some insights there. And you've identified some hot races and ballot issues. But I'm wondering, are you seeing political being booked into the second half already?

Speaker 7

I'm just wondering how much visibility you actually have into the second half?

Speaker 5

Hey, Mike, it's Lisa. I think that why we were comfortable with increasing our guide here now is because we're seeing those bookings into 3rd Q4. And so that gave us the confidence. As Adam mentioned and I think Jason mentioned in the prepared remarks, the Senate races in Montana and Ohio as well as the abortion issue in Florida. Remember in Florida, we cover 85% of the eyeballs, the households in Florida.

Speaker 5

So that's another reason we were able to increase guide. And then I think there are a number of things in the back mid year that we're keeping an eye on in terms of other issues, certainly abortion issues in other states where we do business that we are anticipating will also be good money in the back half of the year so to speak. I think the Senate races in terms of, obviously, I said Ohio and Montana, but there are certainly other states that we expect to see spending starting mid year and into Q4 and really ramp up there as well. So we are booking for sure and have great visibility into the back half of the year, including I think CTV, which is going to be a real great story for us, which is included in that guide.

Speaker 3

Just one other point just to reiterate. We expect our first half of this year to be better than our first half of twenty twenty, which I think is a pretty significant statement. So we are seeing the bookings for 1st and second quarter. Obviously, we have the confidence enough to raise the guide based on what we're seeing in the 3rd Q4. Just one other sort of point I'd make about the ballot referendums.

Speaker 3

It's sort of conventional wisdom that abortion on the ballot is likely to motivate the electorate in a way that potentially, and even the Democratic electorate that potentially Biden on the ballot does not. And so there's some notion that abortion has the opportunity to even create a more competitive environment for races that might have otherwise been too wide or too far apart. But if abortion motivates the Democratic electorate to come out, there is some view that, that has the potential to obviously impact the broader races on and that should change we hope will change the spending picture as well. So that's, I think, part of the enthusiasm we're reflecting in our guide change.

Speaker 7

That's a good point, Adam. And I hope that you can exceed your expectations and raise it again. Another question I have, typically, advertisers buy across platforms and you may sell some of your weaker networks with some of your stronger ones. And I'm just wondering in terms of the prospect of selling Bounce, do you have a sense of how much of an impact you might have on the sale of Bounce on advertising on your other networks?

Speaker 3

Yes. I mean, look, I think you're pointing out an important point about our sales strategy. I would say that's one element of it. The other element of it has been an omnichannel approach in which we've been focused on selling across platforms, not just across networks. And then finally, I'd say, ION is by far the biggest driver in general.

Speaker 3

And Ion itself does very well in the multi with the multicultural audiences. And the moves we've made with sports have diversified ION's audience even further. When we've looked at the WNBA from last year, for example, the WNBA audience was significantly more diverse. ION was already a diverse audience and the WMBI audience opened up additional opportunities for us to sell younger audiences and more multicultural audiences. So I'm not particularly concerned

Speaker 6

about the bundling effect

Speaker 3

or losing the bundling effect because it's generally ION that drives that. And we're now looking in the upfront as well as the scatter market to use that to drive also additional direct sales value for CTV.

Speaker 7

Got you. Okay. Well, that's all I have. Good luck. Thanks.

Speaker 3

Thanks,

Speaker 6

Mike.

Operator

Okay. Our next question will be from the line of Craig Huber, Huber's Research Partners. And we will now go to Craig Huber. Please go ahead, sir.

Speaker 8

I'll just take them 1 at a time if I could. I think you said scatter was up 40% versus the upfront a year ago. Can you maybe talk about how that 40% number compares to, let's say the year before something where it was tracking it before? And what also what is scatter versus scatter the pricing and how is that tracking right now?

Speaker 3

Yes. Just to clarify, we were up our scatter pricing is up 40% over upfront pricing from last year. It's not that scatter is up 40% over a year ago. Yes, understood. Okay.

Speaker 3

So can you repeat that?

Speaker 8

What was that a year ago? What was the scatter at that point versus the prior upfront? Is that trend pretty similar? Or is that a better trend?

Speaker 5

I would say it's a slightly better trend than last year in terms of because we've seen certainly the upfronts over the last 2 years have been weaker. And so this trend is slightly better than last year. And getting better. And getting better, I would say, because on the national side because of sports.

Speaker 8

Okay. And then also if I could ask, what is scatter versus scatter, so like versus like? And how is that trending right now versus a year ago?

Speaker 2

Yes. I don't think that's anything we've given out before. So I don't think we're going to be giving out that number. But I would just reiterate what Lisa said. We are seeing a stronger scatter market now than what we've seen the last couple of years.

Speaker 3

And look, I mean, the scatter market is stronger and the Doctor market is stronger. As we said, the Doctor market is up for the first time in 2 years. So I think you sort of put those things together and you recognize that pricing in general demand is higher and pricing is better than it was last year.

Speaker 2

And maybe to put a finer point on DR. DR was up for the first time in 2 years in Q1 and is pacing up even more in the 2nd quarter.

Speaker 8

And how about the other 60% on the Scripps Networks? How is that trending here, the brand side of things?

Speaker 3

That is all inclusive. So when we're talking about scatter, we're talking about across the networks. And when we're talking about Doctor, it's across the networks. Like for example, balance is 50% Doctor, grid is 100% Doctor. So what we're seeing that strength flow through to all of the networks pro rata based on sort of how their inventory is split.

Speaker 2

I would say, Craig, the one thing we haven't talked about, so we've talked about the scatter piece, we've talked about Doctor. In our prepared remarks, we also talked about the upfront, which is really the other piece. And we as you heard in our comments, we were really pleased with the reception so far from the upfront presentations that we did over the last month. That will take a couple of months to kind of play out in terms of what gets booked. But I would say, I think the tie in with the sports specifically the NWSL and WNBA, I would say has us optimistic coming out of this.

Speaker 3

Yes. And look, there's no question that the Networks business is still contending with last year's upfront. That's to Stephen's point, that's why we're seeing positive momentum and yet still have commitments from advertisers at last year rates.

Speaker 8

Jason, if I could ask thank you for that. Jason, if I could ask you, your outlook for net retrans for this year is still up about 1% to 2%?

Speaker 2

Yes. Both, yes, gross and net distribution are projected to be up in the low single digit range, correct. And that's despite the fact that we really only have 5% of our sub base renewing this year.

Speaker 8

Okay, cool. Thank you guys.

Speaker 3

Thanks Craig.

Operator

Okay. Now at this time we have no further questions in queue.

Speaker 1

Great. Thank you so much Kevin. Thanks to everyone for joining us today. Have a good day.

Operator

And thank you. Ladies and gentlemen, that does conclude your conference. You may now disconnect.

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Key Takeaways

  • Q1 results: Beat consensus with tight cost controls; Local Media revenue rose 13% y/y (driven by political and distribution) and segment profit reached $66 million.
  • Political advertising: Q1 political revenue of $15 million led to a raised full-year guide of $240–270 million, above 2020 presidential-year levels, fueled by key Senate races and ballot measures.
  • Scripps Networks performance: Q1 revenue down ~3% but flat excluding a low-margin programmatic product; direct-response ads rebounded (accounting for >40% of network ad rev and 40%+ pricing vs last year’s upfront), while Connected TV grew 22% and is forecast to rise ~30% for the full year.
  • Debt reduction plan: Net debt of $2.9 billion (25% below 2021 peak); paid $40 million discretionary debt in Q1 and aims for meaningful 2024 deleveraging via political cash flow, top-line growth and asset sales.
  • Strategic initiatives: Exploring sale of Bounce TV to unlock value and expanding women’s sports rights (NWSL launch and upcoming WNBA season on ION) to attract new audiences and premium advertisers.
AI Generated. May Contain Errors.
Earnings Conference Call
E.W. Scripps Q1 2024
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