Royal Caribbean Group (NYSE: RCL) is a leading global cruise vacation company that develops, markets and operates a diversified portfolio of cruise brands. Its primary business includes operating passenger ships for leisure travel, offering itineraries that span the Caribbean, Europe, Alaska, Asia and Australia. The company designs, constructs and outfits its fleet with a range of amenities—from onboard entertainment venues and specialty dining to family-friendly activities and wellness facilities—tailored to mass-market, premium and luxury cruise segments.
Founded in 1968, the company launched its first vessel, Song of Norway, in 1970 and has since introduced several innovative ship classes, including the Voyager, Radiance and Oasis series. Royal Caribbean has grown through both organic fleet expansion and key acquisitions, such as Celebrity Cruises in 1997 and a majority stake in Silversea Cruises in 2018. These strategic moves have broadened the company’s service offerings and strengthened its presence across multiple market segments.
Today, Royal Caribbean’s brand portfolio includes Royal Caribbean International, Celebrity Cruises, Silversea Cruises and other specialty lines. Guests can choose from a variety of voyage durations and itineraries that visit more than 300 destinations worldwide, complemented by shore excursions, beverage and dining packages, and curated onboard experiences. The company also invests in technology and sustainability, with initiatives aimed at reducing emissions, improving energy efficiency and enhancing guest experiences.
Headquartered in Miami, Florida, Royal Caribbean Group operates offices throughout North America, Europe, Asia and Australia. As of early 2023, Jason T. Liberty serves as President and Chief Executive Officer, succeeding long-time leader Richard D. Fain. Under this leadership, the company continues to pursue strategic fleet modernization and environmental stewardship while expanding its global footprint.
