Royal Caribbean Cruises (RCL) Stock Forecast & Price Target

$281.17 -1.15 (-0.41%)

Closing price 10/8/2026 03:59 PM Eastern

Extended Trading

$283.53 +2.37 (+0.84%)

As of 08:13 AM Eastern

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Royal Caribbean Cruises - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Moderate Buy

Based on 23 Analyst Ratings

Sell
0

Hold
6

Buy
17

Based on 23 Wall Street analysts who have issued ratings for Royal Caribbean Cruises in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 23 analysts, 6 have given a hold rating, 16 have given a buy rating, and 1 has given a strong buy rating for RCL.

Consensus Price Target

$357.45
27.13% Upside

According to the 23 analysts' twelve-month price targets for Royal Caribbean Cruises, the average price target is $357.45. The highest price target for RCL is $425.00, while the lowest price target for RCL is $298.00. The average price target represents a forecasted upside of 27.13% from the current price of $281.17.

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

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RCL Analyst Ratings Over Time

Type	Current Forecast 10/9/25 to 10/9/26	1 Month Ago 9/9/25 to 9/9/26	3 Months Ago 7/11/25 to 7/11/26	1 Year Ago 10/9/24 to 10/9/25
Strong Buy	1 Strong Buy rating(s)	2 Strong Buy rating(s)	2 Strong Buy rating(s)	1 Strong Buy rating(s)
Buy	16 Buy rating(s)	12 Buy rating(s)	14 Buy rating(s)	19 Buy rating(s)
Hold	6 Hold rating(s)	8 Hold rating(s)	6 Hold rating(s)	4 Hold rating(s)
Sell	0 Sell rating(s)	0 Sell rating(s)	0 Sell rating(s)	0 Sell rating(s)
Consensus Price Target	$357.45	$353.40	$346.80	$326.95
Forecasted Upside	27.13% Upside	36.17% Upside	21.51% Upside	6.57% Upside
Consensus Rating	Moderate Buy	Moderate Buy	Moderate Buy	Moderate Buy

RCL Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

RCL Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

Royal Caribbean Cruises Stock vs. The Competition

Type	Royal Caribbean Cruises	Consumer Discretionary Companies	Broader Market
Consensus Rating Score	2.78	2.19	2.52
Consensus Rating	Moderate Buy	Hold	Moderate Buy
Predicted Upside	27.13% Upside	253.29% Upside	19.63% Upside
News Sentiment Rating	Neutral News See Recent RCL News	Neutral News	Neutral News

Recent Analyst Forecasts and Stock Ratings

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Rating

Upside/Downside

Action

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Date	Brokerage	Analyst	Action	Rating	Price Target	Report Date Upside/Downside
10/8/2026	Jefferies Financial Group 3 of 5 stars	David Katz 2 of 5 stars	Upgrade	Hold ➝ Buy
10/7/2026	Barclays 3 of 5 stars	Brandt Montour 2 of 5 stars	Lower Target	Overweight	$340.00 ➝ $337.00	+16.68%
10/2/2026	Citigroup 4 of 5 stars	James Hardiman 2 of 5 stars	Reiterated Rating	Buy
9/28/2026	Deutsche Bank Aktiengesellschaft Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Chris Woronka Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Upgrade	Hold ➝ Buy	$299.00 ➝ $330.00	+35.49%
9/28/2026	Bank of America Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Upgrade	Neutral ➝ Buy	$330.00	+35.49%
9/28/2026	Tigress Financial Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Ivan Feinseth Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Buy	$425.00	+74.49%
9/24/2026	Truist Financial Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Patrick Scholes Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Hold	$297.00 ➝ $298.00	+27.46%
9/24/2026	JPMorgan Chase & Co. Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Matthew Boss Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Overweight	$345.00 ➝ $394.00	+67.53%
9/23/2026	Sanford C. Bernstein Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Outperform
9/23/2026	UBS Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Robin Farley Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Buy
Get the Latest News and Ratings for RCL and Related Stocks Enter your email address below to receive the latest news and analysts' ratings for Royal Caribbean Cruises and its competitors with MarketBeat's FREE daily newsletter.
9/23/2026	BMO Capital Markets Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Tristan Thomas-Martin Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Outperform	$370.00	+62.86%
9/8/2026	TD Cowen Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Kevin Kopelman Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Upgrade	Strong-Buy
9/3/2026	Weiss Ratings Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Downgrade	Buy (B-) ➝ Hold (C+)
7/30/2026	Morgan Stanley Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Jamie Rollo Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Equal Weight	$280.00 ➝ $300.00	-7.42%
7/29/2026	Susquehanna Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Christopher Stathoulopoulos Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Positive	$350.00 ➝ $372.00	+15.24%
7/29/2026	Stifel Nicolaus Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Steven Wieczynski Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Buy	$410.00 ➝ $415.00	+28.07%
7/29/2026	Wells Fargo & Company Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Trey Bowers Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Overweight	$361.00 ➝ $388.00	+20.20%
7/29/2026	Freedom Capital Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Downgrade	Strong-Buy ➝ Hold
7/28/2026	William Blair Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Outperform
6/18/2026	Zacks Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Upgrade	Strong Sell ➝ Hold
6/1/2026	Loop Capital Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Brandon Rolle Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Initiated Coverage	Buy ➝ Hold	$304.00	+6.80%
5/1/2026	Mizuho Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Set Target		$380.00	+42.27%
1/30/2026	The Goldman Sachs Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Lizzie Dove Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Buy	$310.00 ➝ $370.00	+13.63%
10/31/2025	Royal Bank Of Canada Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Set Target		$360.00	+25.87%
5/9/2025	Macquarie Infrastructure Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Paul Golding Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Outperform	$300.00 ➝ $265.00	+14.14%
4/25/2025	Northcoast Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	A. May Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Initiated Coverage	Buy	$279.00	+31.92%
4/21/2025	Melius Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Conor Cunningham Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Upgrade	Strong-Buy
3/27/2025	BNP Paribas Exane Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Xian Siew Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Initiated Coverage	Outperform	$262.00	+19.22%
1/29/2025	Argus Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	John Staszak Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Buy	$280.00 ➝ $305.00	+15.22%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Friday at 08:15 AM ET.

Should I Buy Royal Caribbean Cruises Stock? RCL Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Thursday, October 8, 2026. Please send any questions or comments about these Royal Caribbean Cruises pros and cons to contact@marketbeat.com.

Royal Caribbean Cruises
Bull Case

Here are some ways that investors could benefit from investing in Royal Caribbean Cruises Ltd.:

The company recently announced it would acquire a 50% stake in Sandals Resorts, a move that has already driven shares up 22% and led Jefferies to upgrade the stock to "buy" with a price target of $330, signaling strong strategic growth potential.
Royal Caribbean Cruises Ltd. is currently trading at $281.17, which is significantly below the consensus price target of $356.10, suggesting substantial upside potential as analysts maintain a "Moderate Buy" consensus rating.
The company demonstrated strong financial performance in its most recent quarter, reporting earnings per share of $4.21, which beat analyst estimates of $3.98, while revenue grew 6.5% year-over-year to $4.83 billion.
Investors can benefit from a consistent dividend yield of 2.08%, with the company recently announcing a quarterly dividend of $1.50 per share, providing a steady income stream alongside potential capital appreciation.
Recent operational expansions, including Silversea's launch of 103 new sailings for 2028-2029 and the groundbreaking of a new cruise terminal in Okinawa, Japan, indicate a robust pipeline for future revenue growth and market expansion.

Royal Caribbean Cruises
Bear Case

Investors should be bearish about investing in Royal Caribbean Cruises Ltd. for these reasons:

Unusual options trading activity was observed recently, with traders purchasing 14,668 put options, a 90% increase over the typical daily volume, which may indicate heightened market concern or hedging against potential downside risk.
The company carries a high debt-to-equity ratio of 2.03, reflecting significant leverage that could pressure financial flexibility, especially as it finances the $3 billion loan for the Sandals Resorts acquisition.
Insider selling has been notable, with CEO Michael Bayley selling 12,811 shares in July 2026 and Director Arne Alexander Wilhelmsen selling over 1.3 million shares in February 2026, which some investors may interpret as a lack of confidence in near-term stock performance.
The stock has a high beta of 1.82, meaning it is significantly more volatile than the broader market, which could lead to larger price swings and higher risk for risk-averse investors.
Short interest remains elevated at approximately 10.17 million shares, representing about 4.06% of the float, indicating that a notable portion of the market is betting against the stock's future performance.

RCL Forecast - Frequently Asked Questions

According to the research reports of 23 Wall Street equities research analysts, the average twelve-month stock price forecast for Royal Caribbean Cruises is $357.45, with a high forecast of $425.00 and a low forecast of $298.00.

23 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Royal Caribbean Cruises in the last twelve months. There are currently 6 hold ratings, 16 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street analysts is that investors should "moderate buy" RCL shares.

According to analysts, Royal Caribbean Cruises's stock has a predicted upside of 27.13% based on their 12-month stock forecasts.

Over the previous 90 days, Royal Caribbean Cruises's stock had 5 upgrades and 2 downgrades by analysts.

Royal Caribbean Cruises has been rated by research analysts at Bank of America, Barclays, BMO Capital Markets, Citigroup, Deutsche Bank Aktiengesellschaft, Freedom Capital, Jefferies Financial Group, JPMorgan Chase & Co., Morgan Stanley, Sanford C. Bernstein, Stifel Nicolaus, Susquehanna, TD Cowen, Tigress Financial, Truist Financial, UBS Group, Weiss Ratings, Wells Fargo & Company, and William Blair in the past 90 days.

Analysts like Royal Caribbean Cruises more than other "consumer discretionary" companies. The consensus rating for Royal Caribbean Cruises is Moderate Buy while the average consensus rating for "consumer discretionary" companies is Hold. Learn more on how RCL compares to other companies.

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MarketBeat monitors more than a dozen sources for Royal Caribbean Cruises analyst ratings, with the most recent rating issued on 10/8/2026.

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Royal Caribbean Cruises (RCL) Stock Forecast & Price Target

Royal Caribbean Cruises - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Consensus Price Target

RCL Analyst Ratings Over Time

RCL Analyst Recommendations By Month

RCL Price Targets by Month

Royal Caribbean Cruises Stock vs. The Competition

Recent Analyst Forecasts and Stock Ratings

Should I Buy Royal Caribbean Cruises Stock? RCL Pros and Cons Explained

Royal Caribbean Cruises
Bull Case

Royal Caribbean Cruises
Bear Case

RCL Forecast - Frequently Asked Questions

Stock Forecasts and Research Tools

Today's Analyst Ratings

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Brokerages With Royal Caribbean Cruises Recommendations

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Royal Caribbean Cruises (RCL) Stock Forecast & Price Target

Royal Caribbean Cruises - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Consensus Price Target

RCL Analyst Ratings Over Time

RCL Analyst Recommendations By Month

RCL Price Targets by Month

Royal Caribbean Cruises Stock vs. The Competition

Recent Analyst Forecasts and Stock Ratings

Should I Buy Royal Caribbean Cruises Stock? RCL Pros and Cons Explained

Royal Caribbean Cruises Bull Case

Royal Caribbean Cruises Bear Case

RCL Forecast - Frequently Asked Questions

What is Royal Caribbean Cruises' forecast for 2026?

Should I buy or sell Royal Caribbean Cruises stock right now?

Does Royal Caribbean Cruises's stock price have much upside?

Has Royal Caribbean Cruises been upgraded or downgraded by Wall Street analysts recently?

What analysts cover Royal Caribbean Cruises?

Do Wall Street analysts like Royal Caribbean Cruises more than its competitors?

Stock Forecasts and Research Tools

Today's Analyst Ratings

Top-Rated Stocks

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Brokerages With Royal Caribbean Cruises Recommendations

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools

Royal Caribbean Cruises
Bull Case

Royal Caribbean Cruises
Bear Case