Rush Enterprises (NASDAQ:RUSHA) operates as one of North America’s largest commercial vehicle dealership networks, specializing in the sale, lease, rental, and service of heavy- and medium-duty trucks, school and transit buses, and related parts. Since its founding in 1965 by W.M. “Rusty” Rush, the company has expanded its footprint to encompass over 100 locations across more than 20 states, providing customers with access to leading truck brands such as Freightliner, Western Star, and Ford.
The company’s core business activities are organized into four segments: vehicle sales, leasing and rental, parts and service, and finance and insurance. Vehicle sales include new and used commercial trucks and buses, while leasing and rental solutions offer flexible fleet management options for businesses of varying sizes. Its parts and service division supports ongoing maintenance needs through a network of service centers staffed by ASE–certified technicians, ensuring uptime and reliability for fleet operators. Additionally, Rush Enterprises provides tailored financing and insurance products designed to help customers manage capital expenditures and mitigate risk.
Rush Enterprises serves a diverse customer base spanning transportation and logistics companies, governmental agencies, and private fleet operators throughout the United States. The company has strategically grown in key markets such as Texas, Florida, and California, and continues to explore selective expansion opportunities to meet regional demand for commercial vehicle solutions. Complementing its domestic operations, the organization maintains strategic partnerships with manufacturers to stay at the forefront of vehicle technology, including alternative fuel and telematics-enabled platforms.
Leadership at Rush Enterprises is anchored by founder W.M. “Rusty” Rush, who serves as Chairman and Chief Executive Officer, alongside a seasoned executive team with deep industry expertise. This leadership guides the company’s commitment to customer service excellence, operational efficiency, and sustainable growth, ensuring Rush Enterprises remains a trusted partner for commercial vehicle needs in North America.
