GoHealth (NASDAQ:GOCO) (NASDAQ: GOCO) operates a leading digital marketplace and brokerage platform for health insurance in the United States. Through its technology-driven approach, the company connects consumers and small businesses with health insurance plans from national and regional carriers. GoHealth’s core offerings include individual and family medical insurance, Medicare Advantage and Medicare Supplement plans, as well as ancillary products such as dental, vision and life coverage.
The company’s proprietary online platform leverages data analytics and machine learning to deliver personalized plan recommendations and pricing comparisons. GoHealth combines its digital tools with a network of licensed insurance agents who provide guidance on plan selection, enrollment assistance and ongoing customer support. This hybrid model of technology and human expertise is designed to simplify the complex process of choosing health coverage and to improve customer satisfaction.
GoHealth partners with more than 200 insurance carriers, including industry names such as UnitedHealthcare, Aetna, Cigna and Humana. Its platform serves consumers across all 50 states and the District of Columbia, with a particular focus on facilitating Medicare enrollments during annual open enrollment periods. The company also provides enrollment services and customer engagement solutions for carriers seeking to attract and retain policyholders through digital marketing, call center support and post-sale customer care.
Founded in 2001 (formerly Norvax Healthcare) and rebranded as GoHealth in 2015, the company is headquartered in Chicago, Illinois. Cliff Dumas, a co-founder and veteran of the health insurance industry, serves as Chief Executive Officer, leading GoHealth through its initial public offering in late 2020 and subsequent growth initiatives. Under his leadership, the company has expanded its technology capabilities, deepened carrier relationships and broadened its consumer reach through strategic investments in digital marketing and operational infrastructure.