Innovid, trading on the NYSE under the ticker CTV, is a leading independent advertising technology company specializing in connected television (CTV) and multi‐screen video advertising. The company’s platform enables advertisers, agencies and publishers to create, deliver and measure personalized video campaigns across smart TVs, mobile devices, desktop browsers and streaming platforms. Core offerings include advanced video ad serving, dynamic creative optimization, interactive overlays and real-time analytics designed to enhance viewer engagement and optimize campaign performance.
Founded in 2007 by Tal Chalozin and Zvika Netter, Innovid has pioneered several industry firsts, including device‐level ad measurement and interactive TV formats. The company’s technology integrates with major demand‐side platforms, supply‐side platforms and data management platforms, allowing seamless programmatic buying and omnichannel attribution. Innovid maintains a global footprint, serving clients in North America, Europe, Asia‐Pacific and Latin America. Its platform supports cross‐border campaigns and compliance with regional privacy regulations such as GDPR and CCPA.
Under the leadership of CEO David Drouhard, Innovid continues to expand its capabilities through strategic partnerships and product innovation. The executive team includes co‐founder Tal Chalozin as Chief Technology Officer and a seasoned group of sales, product and engineering leaders. By focusing on data transparency, measurement accuracy and creative flexibility, Innovid aims to address the evolving needs of marketers seeking to connect with audiences in the rapidly growing CTV landscape.
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