Wall Street Zen Downgrades DICK'S Sporting Goods (NYSE:DKS) to Sell

Key Points

• Wall Street Zen downgraded DICK’S Sporting Goods to “sell” from “hold,” while the broader analyst consensus remains “hold” with an average price target of $167.20.
• The stock opened at $135.23 after the company missed quarterly estimates, reporting EPS of $3.53 versus $3.74 expected and revenue of $5.59 billion versus $5.64 billion forecast. Management guided fiscal 2026 EPS to $11.00–$12.00.
• Despite worsening analyst sentiment, company directors purchased shares worth roughly $2.42 million in late August, contributing to $3.84 million in insider buying over the past 90 days.

DICK'S Sporting Goods (NYSE:DKS - Get Free Report) was downgraded by investment analysts at Wall Street Zen from a "hold" rating to a "sell" rating in a note issued to investors on Saturday, Wall Street Zen reports.

A number of other equities research analysts have also issued reports on DKS. The Goldman Sachs Group dropped their target price on shares of DICK'S Sporting Goods from $271.00 to $170.00 and set a "buy" rating for the company in a report on Wednesday, August 26th. Robert W. Baird decreased their price target on shares of DICK'S Sporting Goods from $264.00 to $150.00 and set an "outperform" rating on the stock in a research note on Wednesday, August 26th. BNP Paribas Exane reissued an "underperform" rating and issued a $99.00 price target on shares of DICK'S Sporting Goods in a research note on Wednesday, August 26th. BTIG Research lowered their price target on shares of DICK'S Sporting Goods from $300.00 to $180.00 and set a "buy" rating on the stock in a research report on Wednesday, August 26th. Finally, Zacks Research cut shares of DICK'S Sporting Goods from a "hold" rating to a "strong sell" rating in a research note on Tuesday, September 1st. Twelve investment analysts have rated the stock with a Buy rating, eight have given a Hold rating and three have issued a Sell rating to the company. Based on data from MarketBeat.com, DICK'S Sporting Goods has an average rating of "Hold" and an average target price of $167.20.

DICK'S Sporting Goods Price Performance

Shares of DICK'S Sporting Goods stock opened at $135.23 on Friday. The business has a 50 day simple moving average of $185.44 and a two-hundred day simple moving average of $204.38. DICK'S Sporting Goods has a 12 month low of $120.40 and a 12 month high of $244.38. The stock has a market capitalization of $12.03 billion, a P/E ratio of 14.53, a PEG ratio of 1.54 and a beta of 1.11. The company has a debt-to-equity ratio of 0.33, a current ratio of 1.49 and a quick ratio of 0.36.

DICK'S Sporting Goods (NYSE:DKS - Get Free Report) last issued its quarterly earnings results on Tuesday, August 25th. The sporting goods retailer reported $3.53 earnings per share (EPS) for the quarter, missing analysts' consensus estimates of $3.74 by ($0.21). DICK'S Sporting Goods had a return on equity of 19.21% and a net margin of 3.97%.The firm had revenue of $5.59 billion during the quarter, compared to analyst estimates of $5.64 billion. During the same period in the prior year, the firm earned $4.38 earnings per share. The business's revenue was up 53.2% on a year-over-year basis. DICK'S Sporting Goods has set its FY 2026 guidance at 11.000-12.000 EPS. As a group, analysts predict that DICK'S Sporting Goods will post 11.7 EPS for the current fiscal year.

Insiders Place Their Bets

In related news, Director Sandeep Mathrani bought 1,550 shares of the stock in a transaction on Wednesday, August 26th. The stock was bought at an average price of $128.89 per share, with a total value of $199,779.50. Following the completion of the purchase, the director directly owned 11,136 shares in the company, valued at $1,435,319.04. This represents a 16.17% increase in their position. The acquisition was disclosed in a legal filing with the Securities & Exchange Commission, which is available at this link. Also, Director Mark Barrenechea purchased 17,000 shares of DICK'S Sporting Goods stock in a transaction dated Thursday, August 27th. The stock was bought at an average cost of $130.72 per share, for a total transaction of $2,222,240.00. Following the completion of the purchase, the director directly owned 25,977 shares in the company, valued at approximately $3,395,713.44. This trade represents a 189.37% increase in their position. The SEC filing for this purchase provides additional information. Insiders bought a total of 29,563 shares of company stock valued at $3,843,882 over the last 90 days. Company insiders own 28.91% of the company's stock.

Hedge Funds Weigh In On DICK'S Sporting Goods

Hedge funds have recently bought and sold shares of the company. Harbor Investment Advisory LLC purchased a new stake in DICK'S Sporting Goods during the first quarter worth about $30,000. Elyxium Wealth LLC acquired a new position in shares of DICK'S Sporting Goods in the fourth quarter valued at approximately $35,000. SHP Wealth Management purchased a new stake in DICK'S Sporting Goods during the 4th quarter worth approximately $38,000. Measured Wealth Private Client Group LLC purchased a new stake in DICK'S Sporting Goods during the 3rd quarter worth approximately $48,000. Finally, Fideuram Asset Management Ireland dac purchased a new stake in DICK'S Sporting Goods during the 4th quarter worth approximately $44,000. Institutional investors and hedge funds own 89.83% of the company's stock.

Trending Headlines about DICK'S Sporting Goods

Here are the key news stories impacting DICK'S Sporting Goods this week:

• Positive Sentiment: Investors traded a large volume of DKS call options, suggesting that some market participants are positioning for a rebound or seeking leveraged upside exposure. Stock Traders Purchase Large Volume of DICK'S Sporting Goods Call Options
• Neutral Sentiment: Several investor-rights law firms announced or promoted a securities class action covering shareholders who purchased DKS stock from September 8, 2025, through August 24, 2026. The lead-plaintiff deadline is November 3, 2026. These notices largely repeat the same information and do not represent a court finding of wrongdoing. Class Action Filed Alleging Investor Harm
• Negative Sentiment: The lawsuits allege investor harm related to DICK’S statements about its Foot Locker integration and the subsequent guidance reduction. One notice said DKS fell about 30% on August 25 after the company’s earnings and outlook update, highlighting the potential reputational, legal and financial risks for investors. DKS Shareholder Alert
• Negative Sentiment: Analyst sentiment deteriorated further: Zacks Research added DKS to its Rank #5 “Strong Sell” list, while BMO Capital Markets also reportedly rated the stock “Strong Sell.” Zacks reduced multiple quarterly and annual EPS forecasts, including FY2027 EPS from $14.10 to $11.49 and FY2028 EPS from $16.26 to $13.43. New Strong Sell Stocks
• Negative Sentiment: The latest forecast revisions follow DICK’S recent quarterly miss, when EPS of $3.53 came in below the $3.74 consensus and revenue of $5.59 billion trailed the $5.64 billion estimate. The company also guided to fiscal 2026 EPS of $11.00–$12.00, reinforcing concerns about earnings momentum.

About DICK'S Sporting Goods

DICK'S Sporting Goods, Inc is a leading American sporting goods retailer that sells athletic equipment, apparel, footwear and accessories for a broad range of sports and outdoor activities. Its merchandise includes products for fitness, team sports, golf, running, hunting, fishing and camping, as well as casual and performance-oriented clothing and footwear.

The company operates through its DICK'S Sporting Goods stores and e-commerce platform, along with specialty and concept businesses including Golf Galaxy, Public Lands and House of Sport locations.

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