AO World (LON:AO) Stock Price Crosses Above 50-Day Moving Average - Should You Sell?

Key Points

• AO World plc's stock price recently crossed above its 50-day moving average, trading at GBX 102 ($1.37) after reaching a high of GBX 104.83 ($1.40).
• Analysts have mixed views, with Deutsche Bank downgrading the stock to a "hold" and lowering the price target, while Peel Hunt maintained a "buy" rating with a target of GBX 137.
• Insider Chris Hopkinson sold 500,000 shares of AO World for a total of £440,000, indicating potential concerns about the company's stock performance.

AO World plc (LON:AO - Get Free Report) crossed above its 50-day moving average during trading on Wednesday . The stock has a 50-day moving average of GBX 92.27 ($1.24) and traded as high as GBX 104.83 ($1.40). AO World shares last traded at GBX 102 ($1.37), with a volume of 581,136 shares.

Analyst Ratings Changes

A number of analysts recently issued reports on AO shares. Deutsche Bank Aktiengesellschaft downgraded shares of AO World to a "hold" rating and lowered their price target for the stock from GBX 135 to GBX 105 in a report on Monday, August 4th. Peel Hunt reissued a "buy" rating and set a GBX 137 price target on shares of AO World in a report on Monday, September 15th. One investment analyst has rated the stock with a Buy rating and one has given a Hold rating to the company's stock. According to MarketBeat.com, the company has an average rating of "Moderate Buy" and a consensus target price of GBX 121.

AO World Price Performance

The company has a quick ratio of 0.48, a current ratio of 0.95 and a debt-to-equity ratio of 43.05. The stock's 50-day simple moving average is GBX 92.27 and its two-hundred day simple moving average is GBX 95.47. The company has a market capitalization of £593.17 million, a price-to-earnings ratio of 23.26, a PEG ratio of -2.13 and a beta of 1.06.

Insiders Place Their Bets

In other AO World news, insider Chris Hopkinson sold 500,000 shares of the company's stock in a transaction on Wednesday, August 27th. The shares were sold at an average price of GBX 88, for a total transaction of £440,000. Corporate insiders own 47.09% of the company's stock.

AO World Company Profile

AO World plc, together with its subsidiaries, engages in the online retailing of domestic appliances the United Kingdom and Germany. It retails fridge and freezers; laundry products; dishwashers; and audiovisual equipment, as well as computing, mobile, gaming, and smart home technology products. The company provides logistics and transport services.

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