Booking (NASDAQ:BKNG) Price Target Raised to $6,743.00

Key Points

• UBS Group raised its price target for Booking (NASDAQ:BKNG) from $6,363.00 to $6,743.00, indicating a potential upside of 32.57% from the previous close, maintaining a "buy" rating.
• Booking reported a quarterly earnings per share (EPS) of $55.40, exceeding analysts’ expectations by $5.08, alongside a revenue of $6.80 billion, marking a 16.0% increase year-over-year.
• Insider activity showed that Directors sold shares totaling approximately $17.26 million over the last ninety days, reflecting a decreased ownership among top executives.

Booking (NASDAQ:BKNG - Get Free Report) had its price target hoisted by UBS Group from $6,363.00 to $6,743.00 in a report released on Friday,Benzinga reports. The brokerage presently has a "buy" rating on the business services provider's stock. UBS Group's price objective points to a potential upside of 32.57% from the company's previous close.

Several other analysts have also recently commented on BKNG. DA Davidson lifted their target price on shares of Booking from $5,750.00 to $6,500.00 and gave the stock a "buy" rating in a research note on Thursday, July 31st. Barclays boosted their price objective on shares of Booking from $5,700.00 to $6,000.00 and gave the company an "overweight" rating in a research note on Wednesday, July 30th. BTIG Research reissued a "buy" rating and set a $6,250.00 price objective on shares of Booking in a research note on Wednesday, October 8th. Morgan Stanley set a $5,650.00 price objective on shares of Booking and gave the stock an "equal weight" rating in a report on Wednesday, July 30th. Finally, B. Riley reaffirmed a "buy" rating and set a $6,700.00 price objective (up previously from $6,100.00) on shares of Booking in a research report on Wednesday, July 30th. Three equities research analysts have rated the stock with a Strong Buy rating, twenty have given a Buy rating and ten have assigned a Hold rating to the company's stock. According to data from MarketBeat, Booking has a consensus rating of "Moderate Buy" and a consensus target price of $6,010.41.

Booking Trading Down 0.1%

Shares of BKNG traded down $7.22 during mid-day trading on Friday, hitting $5,086.26. 47,829 shares of the company's stock were exchanged, compared to its average volume of 242,252. The firm has a market capitalization of $164.85 billion, a P/E ratio of 35.37, a P/E/G ratio of 1.62 and a beta of 1.35. Booking has a fifty-two week low of $4,096.23 and a fifty-two week high of $5,839.41. The business's 50 day moving average is $5,438.95 and its two-hundred day moving average is $5,353.66.

Booking (NASDAQ:BKNG - Get Free Report) last announced its quarterly earnings data on Tuesday, July 29th. The business services provider reported $55.40 EPS for the quarter, beating analysts' consensus estimates of $50.32 by $5.08. Booking had a net margin of 19.23% and a negative return on equity of 134.19%. The firm had revenue of $6.80 billion during the quarter, compared to the consensus estimate of $6.54 billion. During the same quarter last year, the firm earned $41.90 earnings per share. The firm's revenue was up 16.0% compared to the same quarter last year. Booking has set its Q3 2025 guidance at EPS. On average, equities research analysts forecast that Booking will post 209.92 earnings per share for the current year.

Insider Activity at Booking

In related news, Director Larry Quinlan sold 64 shares of the company's stock in a transaction that occurred on Monday, September 15th. The shares were sold at an average price of $5,511.80, for a total value of $352,755.20. Following the completion of the sale, the director owned 131 shares in the company, valued at approximately $722,045.80. This represents a 32.82% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, Director Vanessa Ames Wittman sold 15 shares of the company's stock in a transaction that occurred on Wednesday, October 15th. The shares were sold at an average price of $5,291.98, for a total transaction of $79,379.70. Following the completion of the sale, the director owned 732 shares of the company's stock, valued at approximately $3,873,729.36. This trade represents a 2.01% decrease in their position. The disclosure for this sale can be found here. Insiders sold a total of 3,197 shares of company stock valued at $17,260,963 over the last ninety days. Insiders own 0.16% of the company's stock.

Institutional Investors Weigh In On Booking

Several hedge funds have recently made changes to their positions in BKNG. Vontobel Holding Ltd. increased its stake in Booking by 18.6% in the 2nd quarter. Vontobel Holding Ltd. now owns 75,534 shares of the business services provider's stock valued at $437,284,000 after buying an additional 11,829 shares during the period. Sequoia Financial Advisors LLC increased its stake in shares of Booking by 20.0% during the 2nd quarter. Sequoia Financial Advisors LLC now owns 1,052 shares of the business services provider's stock worth $6,090,000 after purchasing an additional 175 shares during the last quarter. Vest Financial LLC increased its stake in shares of Booking by 0.7% during the 2nd quarter. Vest Financial LLC now owns 9,090 shares of the business services provider's stock worth $52,624,000 after purchasing an additional 61 shares during the last quarter. Nordea Investment Management AB increased its stake in shares of Booking by 9.5% during the 2nd quarter. Nordea Investment Management AB now owns 226,608 shares of the business services provider's stock worth $1,297,331,000 after purchasing an additional 19,578 shares during the last quarter. Finally, NorthRock Partners LLC increased its stake in shares of Booking by 12.8% during the 2nd quarter. NorthRock Partners LLC now owns 494 shares of the business services provider's stock worth $2,860,000 after purchasing an additional 56 shares during the last quarter. Hedge funds and other institutional investors own 92.42% of the company's stock.

About Booking

Booking Holdings Inc, formerly The Priceline Group Inc, is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.

This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest and most accurate reporting. This story was reviewed by MarketBeat's editorial team prior to publication. Please send any questions or comments about this story to contact@marketbeat.com.