eBay's (EBAY) Outperform Rating Reiterated at Wedbush

Key Points

• Wedbush reiterated its “Outperform” rating on eBay with a $135 price target, implying approximately 25% upside from the reported $107.67 share price. Analysts overall remain cautious, with an average “Hold” rating and $115.52 consensus target.
• eBay reported quarterly revenue of $3.13 billion and adjusted EPS of $1.60, exceeding analyst estimates of $3.02 billion and $1.50, respectively. Revenue increased 14.8% year over year, while management issued third-quarter EPS guidance of $1.36–$1.42.
• Insiders sold 76,012 shares worth approximately $8.75 million over the past 90 days, primarily through pre-arranged Rule 10b5-1 plans. Institutional investors and hedge funds own 87.48% of eBay’s outstanding shares.

eBay (NASDAQ:EBAY - Get Free Report)'s stock had its "outperform" rating reissued by analysts at Wedbush in a research report issued on Thursday,Benzinga reports. They currently have a $135.00 price objective on the e-commerce company's stock. Wedbush's target price would suggest a potential upside of 25.38% from the stock's current price.

Other analysts also recently issued reports about the stock. Sanford C. Bernstein reiterated a "market perform" rating and issued a $115.00 target price on shares of eBay in a report on Monday. Wall Street Zen raised eBay from a "hold" rating to a "buy" rating in a report on Sunday, April 26th. TD Cowen increased their price objective on eBay from $87.00 to $88.00 and gave the company a "hold" rating in a research report on Friday, May 1st. Rothschild & Co Redburn raised their price objective on eBay from $100.00 to $115.00 and gave the stock a "neutral" rating in a research note on Wednesday, May 13th. Finally, Piper Sandler restated an "overweight" rating on shares of eBay in a report on Thursday. Thirteen research analysts have rated the stock with a Buy rating, eighteen have issued a Hold rating and two have assigned a Sell rating to the stock. Based on data from MarketBeat.com, the company currently has an average rating of "Hold" and an average price target of $115.52.

eBay Price Performance

Shares of EBAY traded down $3.48 during midday trading on Thursday, reaching $107.67. The stock had a trading volume of 3,006,625 shares, compared to its average volume of 5,011,679. The company has a debt-to-equity ratio of 1.36, a current ratio of 1.22 and a quick ratio of 1.22. The company has a market capitalization of $47.81 billion, a P/E ratio of 24.54, a P/E/G ratio of 2.41 and a beta of 1.37. The firm's 50 day moving average price is $111.10 and its 200-day moving average price is $101.39. eBay has a 52 week low of $78.03 and a 52 week high of $119.31.

eBay (NASDAQ:EBAY - Get Free Report) last released its earnings results on Wednesday, August 5th. The e-commerce company reported $1.60 earnings per share (EPS) for the quarter, topping analysts' consensus estimates of $1.50 by $0.10. eBay had a return on equity of 46.11% and a net margin of 17.58%.The firm had revenue of $3.13 billion for the quarter, compared to analyst estimates of $3.02 billion. During the same period in the previous year, the company earned $1.37 earnings per share. eBay's revenue was up 14.8% compared to the same quarter last year. eBay has set its Q3 2026 guidance at 1.360-1.420 EPS. On average, analysts forecast that eBay will post 4.89 earnings per share for the current fiscal year.

Insider Buying and Selling at eBay

In other news, CEO Jamie Iannone sold 11,110 shares of the company's stock in a transaction dated Monday, July 6th. The stock was sold at an average price of $113.33, for a total value of $1,259,096.30. Following the transaction, the chief executive officer owned 275,431 shares in the company, valued at $31,214,595.23. This represents a 3.88% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available at this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, SVP Mazen Rawashdeh sold 50,000 shares of the stock in a transaction that occurred on Friday, May 22nd. The stock was sold at an average price of $117.04, for a total transaction of $5,852,000.00. Following the completion of the sale, the senior vice president directly owned 29,217 shares of the company's stock, valued at $3,419,557.68. This trade represents a 63.12% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders have sold a total of 76,012 shares of company stock valued at $8,747,852 in the last 90 days. 0.67% of the stock is currently owned by corporate insiders.

Hedge Funds Weigh In On eBay

A number of hedge funds have recently modified their holdings of EBAY. ABN AMRO Bank N.V. purchased a new stake in shares of eBay during the second quarter worth $22,057,000. GSA Capital Partners LLP purchased a new stake in shares of eBay during the 2nd quarter worth about $658,000. One Wealth Advisors LLC acquired a new stake in shares of eBay during the 2nd quarter valued at about $979,000. Maridea Wealth Management LLC acquired a new stake in shares of eBay during the 2nd quarter valued at about $475,000. Finally, Everett Harris & Co. CA bought a new stake in shares of eBay in the 2nd quarter valued at approximately $992,000. 87.48% of the stock is owned by institutional investors and hedge funds.

Key Stories Impacting eBay

Here are the key news stories impacting eBay this week:

• Positive Sentiment: eBay delivered a double beat: revenue rose 15% year over year to $3.13 billion, while adjusted EPS of $1.60 exceeded the roughly $1.50 consensus. Gross merchandise volume (GMV) increased 15% to $22.4 billion, with advertising, luxury, collectibles and refurbished goods contributing to growth. eBay second-quarter results
• Positive Sentiment: Management raised its 2026 GMV growth forecast to 11.5%-12.5% and provided third-quarter revenue guidance above analyst expectations. The company also expects full-year adjusted EPS growth of 10%-12%, reinforcing the view that its marketplace and advertising initiatives are gaining traction. eBay Q2 earnings and outlook
• Positive Sentiment: eBay returned $448 million to shareholders during the quarter through $310 million of repurchases and $138 million in dividends. It declared another quarterly dividend of $0.31 per share, supporting the stock’s income appeal. eBay shareholder returns
• Positive Sentiment: The company is increasing its investment in live shopping and AI-powered shopping tools, while expanding Depop as it competes with Whatnot, TikTok Shop and other resale platforms. eBay live shopping strategy

About eBay

eBay Inc is a global e-commerce company that operates an online marketplace connecting individual consumers and businesses for the sale and purchase of new, used and collectible goods. Founded in 1995 by Pierre Omidyar and headquartered in San Jose, California, eBay grew from its early auction-style site into a diversified platform offering both auction-format listings and fixed-price "Buy It Now" transactions. The company completed an initial public offering in the late 1990s and has since evolved its platform and services to support a broad range of product categories and buyer preferences.

The company's core business centers on its marketplace platform, which provides listing, search and transaction capabilities for millions of items across consumer goods, electronics, fashion, collectibles and more.

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