Annex Advisory Services LLC reduced its position in Procter & Gamble Company (The) (NYSE:PG - Free Report) by 32.4% during the fourth quarter, according to its most recent filing with the Securities and Exchange Commission (SEC). The firm owned 16,444 shares of the company's stock after selling 7,881 shares during the quarter. Annex Advisory Services LLC's holdings in Procter & Gamble were worth $2,357,000 as of its most recent SEC filing.
A number of other hedge funds and other institutional investors also recently added to or reduced their stakes in the company. Vanguard Group Inc. raised its position in Procter & Gamble by 0.6% in the 3rd quarter. Vanguard Group Inc. now owns 234,630,605 shares of the company's stock worth $36,050,992,000 after purchasing an additional 1,419,322 shares during the period. State Street Corp raised its position in Procter & Gamble by 0.4% in the 3rd quarter. State Street Corp now owns 100,634,824 shares of the company's stock worth $15,462,541,000 after purchasing an additional 370,872 shares during the period. Franklin Resources Inc. raised its position in Procter & Gamble by 8.3% in the 3rd quarter. Franklin Resources Inc. now owns 22,850,345 shares of the company's stock worth $3,510,955,000 after purchasing an additional 1,752,481 shares during the period. Legal & General Group Plc raised its position in Procter & Gamble by 1.2% in the 3rd quarter. Legal & General Group Plc now owns 16,556,061 shares of the company's stock worth $2,543,839,000 after purchasing an additional 189,968 shares during the period. Finally, Fisher Asset Management LLC raised its position in Procter & Gamble by 0.4% in the 3rd quarter. Fisher Asset Management LLC now owns 11,008,454 shares of the company's stock worth $1,691,449,000 after purchasing an additional 40,941 shares during the period. 65.77% of the stock is owned by hedge funds and other institutional investors.
Procter & Gamble Stock Performance
Shares of NYSE:PG opened at $143.39 on Thursday. The firm has a market cap of $333.23 billion, a PE ratio of 21.24, a price-to-earnings-growth ratio of 5.56 and a beta of 0.41. The firm's 50 day simple moving average is $152.36 and its 200-day simple moving average is $149.05. Procter & Gamble Company has a one year low of $137.62 and a one year high of $171.65. The company has a debt-to-equity ratio of 0.49, a quick ratio of 0.51 and a current ratio of 0.72.
Procter & Gamble (NYSE:PG - Get Free Report) last released its quarterly earnings data on Friday, January 23rd. The company reported $1.88 earnings per share (EPS) for the quarter, beating analysts' consensus estimates of $1.86 by $0.02. Procter & Gamble had a net margin of 19.30% and a return on equity of 32.21%. The firm had revenue of $22.21 billion for the quarter, compared to the consensus estimate of $22.36 billion. During the same period last year, the firm earned $1.88 earnings per share. The company's quarterly revenue was up 1.5% on a year-over-year basis. As a group, equities analysts predict that Procter & Gamble Company will post 6.91 EPS for the current year.
Procter & Gamble Increases Dividend
The firm also recently disclosed a quarterly dividend, which will be paid on Friday, May 15th. Stockholders of record on Friday, April 24th will be paid a dividend of $1.0885 per share. This is a boost from Procter & Gamble's previous quarterly dividend of $1.06. This represents a $4.35 dividend on an annualized basis and a dividend yield of 3.0%. The ex-dividend date is Friday, April 24th. Procter & Gamble's payout ratio is 62.67%.
Key Headlines Impacting Procter & Gamble
Here are the key news stories impacting Procter & Gamble this week:
- Positive Sentiment: P&G raised its quarterly dividend to $1.0885 (3% increase), marking the 70th straight year of dividend raises and a 2026 shareholder return plan of ~$15 billion (about $10B dividend / $5B buybacks). This supports income-focused investor demand. Article Title
- Positive Sentiment: P&G announced a multiyear, multi-brand partnership with the NHL in Canada — a marketing lift for premium brands in an important market and potential incremental sales/brand equity. Article Title
- Positive Sentiment: Analyst bullishness still exists: Raymond James set a $170 target (outperform), and some outlets model ~10% upside from current levels — indicating there are still upside scenarios the market is considering. Article Title
- Neutral Sentiment: Business mix is mixed: Beauty is showing mid-single-digit growth driven by premium innovation, while Baby Care faces inventory headwinds; management expects improvement later in the year. That supports the case for uneven near-term topline momentum. Article Title
- Neutral Sentiment: P&G showcased AI-driven supply-chain planning with OMP at Gartner — operational improvement story that could support margins over time but is not an immediate earnings catalyst. Article Title
- Neutral Sentiment: Multiple features and buy-the-dip pieces (Seeking Alpha, 247WallSt) argue P&G is attractively valued and a dividend compounder — these may attract long-term income investors but haven’t reversed short-term pressure. Article Title
- Negative Sentiment: Barclays cut its price target to $146 and kept an Equal Weight — a direct headwind to sentiment and one of several recent downward target moves. Article Title
- Negative Sentiment: Other firms trimmed targets or turned cautious (Piper Sandler to $142, RBC trimmed its target to $167 though it kept Outperform), contributing to selling pressure and weighing on near-term momentum. Article Title
- Negative Sentiment: Coverage notes and downgrades have already translated into intraday weakness and lower analyst-driven support levels — the wave of cuts is the main short-term explanation for the stock decline. Article Title
Insider Activity
In other news, insider Marc S. Pritchard sold 95,903 shares of the stock in a transaction that occurred on Friday, January 23rd. The shares were sold at an average price of $151.15, for a total transaction of $14,495,738.45. Following the transaction, the insider directly owned 182,607 shares in the company, valued at approximately $27,601,048.05. This trade represents a 34.43% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this link. Also, insider Balaji Purushothaman sold 12,827 shares of the stock in a transaction that occurred on Wednesday, February 11th. The shares were sold at an average price of $160.31, for a total transaction of $2,056,296.37. Following the transaction, the insider owned 12,639 shares in the company, valued at approximately $2,026,158.09. This represents a 50.37% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. In the last quarter, insiders sold 348,618 shares of company stock valued at $55,462,643. 0.20% of the stock is currently owned by corporate insiders.
Wall Street Analysts Forecast Growth
A number of research firms recently weighed in on PG. Wells Fargo & Company reduced their price objective on shares of Procter & Gamble from $177.00 to $158.00 and set an "overweight" rating on the stock in a research report on Wednesday, April 8th. TD Cowen reduced their target price on shares of Procter & Gamble from $156.00 to $142.00 and set a "hold" rating on the stock in a research report on Wednesday, April 1st. Rothschild & Co Redburn raised their target price on shares of Procter & Gamble from $155.00 to $157.00 and gave the stock a "neutral" rating in a research report on Friday, January 23rd. JPMorgan Chase & Co. raised shares of Procter & Gamble from a "neutral" rating to an "overweight" rating and raised their target price for the stock from $157.00 to $165.00 in a research report on Friday, January 23rd. Finally, UBS Group reduced their target price on shares of Procter & Gamble from $170.00 to $166.00 and set a "buy" rating on the stock in a research report on Tuesday, April 7th. Twelve equities research analysts have rated the stock with a Buy rating and ten have issued a Hold rating to the stock. Based on data from MarketBeat, Procter & Gamble has a consensus rating of "Moderate Buy" and an average price target of $163.16.
Check Out Our Latest Stock Report on PG
Procter & Gamble Profile
(
Free Report)
Procter & Gamble NYSE: PG is a multinational consumer goods company headquartered in Cincinnati, Ohio. Founded in 1837 by William Procter and James Gamble, P&G has grown into one of the world's largest producers of branded consumer packaged goods. The company focuses on developing, manufacturing and marketing a broad portfolio of household and personal care products sold to consumers and retailers worldwide.
P&G's product offering spans several core business categories, including Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care.
See Also
Want to see what other hedge funds are holding PG? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Procter & Gamble Company (The) (NYSE:PG - Free Report).

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