Aurora Private Wealth Inc. Invests $8.26 Million in ServiceNow, Inc. (NYSE:NOW)

Aurora Private Wealth Inc. acquired a new stake in shares of ServiceNow, Inc. (NYSE:NOW - Free Report) during the first quarter, according to its most recent 13F filing with the Securities & Exchange Commission. The fund acquired 10,372 shares of the information technology services provider's stock, valued at approximately $8,258,000. ServiceNow makes up 2.1% of Aurora Private Wealth Inc.'s investment portfolio, making the stock its 7th biggest position.

Other institutional investors have also bought and sold shares of the company. Quarry LP bought a new stake in shares of ServiceNow during the 4th quarter worth about $27,000. Atala Financial Inc acquired a new position in shares of ServiceNow during the fourth quarter valued at approximately $28,000. WASHINGTON TRUST Co raised its holdings in ServiceNow by 620.0% during the first quarter. WASHINGTON TRUST Co now owns 36 shares of the information technology services provider's stock worth $29,000 after purchasing an additional 31 shares in the last quarter. LFA Lugano Financial Advisors SA acquired a new stake in ServiceNow in the fourth quarter worth approximately $32,000. Finally, Heck Capital Advisors LLC bought a new position in ServiceNow during the 4th quarter valued at $37,000. Institutional investors and hedge funds own 87.18% of the company's stock.

Analyst Ratings Changes

A number of analysts have recently commented on NOW shares. Evercore ISI boosted their price objective on ServiceNow from $925.00 to $1,000.00 and gave the stock an "outperform" rating in a research note on Thursday, April 24th. Morgan Stanley boosted their price target on shares of ServiceNow from $950.00 to $1,040.00 and gave the stock an "equal weight" rating in a research report on Wednesday. Canaccord Genuity Group reduced their price objective on shares of ServiceNow from $1,275.00 to $900.00 and set a "buy" rating for the company in a research report on Tuesday, April 22nd. BMO Capital Markets boosted their target price on shares of ServiceNow from $1,025.00 to $1,150.00 and gave the stock an "outperform" rating in a report on Wednesday, May 14th. Finally, Jefferies Financial Group reduced their target price on shares of ServiceNow from $1,250.00 to $1,025.00 and set a "buy" rating for the company in a report on Tuesday, April 15th. One analyst has rated the stock with a sell rating, two have assigned a hold rating, thirty-one have given a buy rating and two have assigned a strong buy rating to the company's stock. According to MarketBeat.com, the company has an average rating of "Moderate Buy" and a consensus target price of $1,068.23.

Insider Transactions at ServiceNow

In related news, Director Jonathan Chadwick sold 770 shares of ServiceNow stock in a transaction on Monday, April 28th. The shares were sold at an average price of $931.62, for a total value of $717,347.40. Following the completion of the sale, the director owned 3,205 shares of the company's stock, valued at approximately $2,985,842.10. The trade was a 19.37% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this link. Also, Director Anita M. Sands sold 428 shares of the stock in a transaction on Tuesday, May 27th. The stock was sold at an average price of $1,013.61, for a total transaction of $433,825.08. Following the transaction, the director directly owned 10,891 shares in the company, valued at $11,039,226.51. The trade was a 3.78% decrease in their ownership of the stock. The disclosure for this sale can be found here. Insiders have sold a total of 6,716 shares of company stock valued at $6,611,245 in the last ninety days. 0.38% of the stock is currently owned by insiders.

ServiceNow Trading Up 3.6%

ServiceNow stock opened at $1,046.03 on Friday. ServiceNow, Inc. has a 12 month low of $678.66 and a 12 month high of $1,198.09. The company has a quick ratio of 1.12, a current ratio of 1.12 and a debt-to-equity ratio of 0.15. The stock has a market cap of $216.51 billion, a P/E ratio of 142.12, a P/E/G ratio of 4.64 and a beta of 0.94. The company's fifty day simple moving average is $1,001.94 and its 200-day simple moving average is $964.12.

ServiceNow (NYSE:NOW - Get Free Report) last issued its earnings results on Wednesday, April 23rd. The information technology services provider reported $4.04 EPS for the quarter, beating analysts' consensus estimates of $3.78 by $0.26. ServiceNow had a return on equity of 17.34% and a net margin of 13.41%. The firm had revenue of $3.09 billion for the quarter, compared to the consensus estimate of $3.09 billion. During the same quarter in the previous year, the company posted $3.41 earnings per share. The business's quarterly revenue was up 18.6% compared to the same quarter last year. As a group, sell-side analysts forecast that ServiceNow, Inc. will post 8.93 EPS for the current fiscal year.

ServiceNow Company Profile

ServiceNow, Inc provides end to-end intelligent workflow automation platform solutions for digital businesses in the North America, Europe, the Middle East and Africa, Asia Pacific, and internationally. The company operates the Now platform for end-to-end digital transformation, artificial intelligence, machine learning, robotic process automation, process mining, performance analytics, and collaboration and development tools.

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