Florida Financial Advisors LLC Has $2.94 Million Stock Holdings in Amazon.com, Inc. (NASDAQ:AMZN)

Florida Financial Advisors LLC increased its holdings in shares of Amazon.com, Inc. (NASDAQ:AMZN - Free Report) by 51.5% during the first quarter, according to its most recent disclosure with the Securities and Exchange Commission. The fund owned 15,470 shares of the e-commerce giant's stock after acquiring an additional 5,262 shares during the quarter. Amazon.com comprises 1.2% of Florida Financial Advisors LLC's investment portfolio, making the stock its 17th biggest position. Florida Financial Advisors LLC's holdings in Amazon.com were worth $2,939,000 as of its most recent SEC filing.

Other institutional investors and hedge funds have also recently bought and sold shares of the company. Northern Capital Management Inc. increased its position in shares of Amazon.com by 0.6% in the 4th quarter. Northern Capital Management Inc. now owns 7,353 shares of the e-commerce giant's stock valued at $1,613,000 after purchasing an additional 45 shares during the last quarter. Balanced Wealth Group LLC boosted its stake in Amazon.com by 1.6% during the 4th quarter. Balanced Wealth Group LLC now owns 2,966 shares of the e-commerce giant's stock worth $705,000 after purchasing an additional 48 shares during the period. ETF Store Inc. boosted its stake in Amazon.com by 2.1% during the 4th quarter. ETF Store Inc. now owns 2,378 shares of the e-commerce giant's stock worth $522,000 after purchasing an additional 48 shares during the period. Talisman Wealth Advisors LLC boosted its stake in Amazon.com by 1.2% during the 4th quarter. Talisman Wealth Advisors LLC now owns 4,647 shares of the e-commerce giant's stock worth $1,020,000 after purchasing an additional 53 shares during the period. Finally, SWAN Capital LLC lifted its stake in shares of Amazon.com by 3.1% in the 4th quarter. SWAN Capital LLC now owns 1,804 shares of the e-commerce giant's stock worth $396,000 after acquiring an additional 55 shares during the period. 72.20% of the stock is currently owned by institutional investors and hedge funds.

Insider Buying and Selling

In related news, insider Jeffrey P. Bezos sold 4,273,237 shares of the stock in a transaction that occurred on Friday, July 11th. The stock was sold at an average price of $224.81, for a total value of $960,666,409.97. Following the transaction, the insider owned 897,722,088 shares in the company, valued at approximately $201,816,902,603.28. This represents a 0.47% decrease in their ownership of the stock. The transaction was disclosed in a filing with the SEC, which is accessible through this link. Insiders sold a total of 25,101,037 shares of company stock valued at $5,674,726,368 in the last 90 days. Corporate insiders own 10.80% of the company's stock.

Analyst Ratings Changes

Several research firms have recently commented on AMZN. Monness Crespi & Hardt raised their target price on shares of Amazon.com from $265.00 to $275.00 and gave the stock a "buy" rating in a research note on Friday, August 1st. Bank of America raised their target price on shares of Amazon.com from $265.00 to $272.00 and gave the company a "buy" rating in a report on Friday, August 1st. Cowen restated a "buy" rating on shares of Amazon.com in a report on Friday, August 1st. Raymond James Financial reaffirmed an "outperform" rating and set a $195.00 price target (down from $275.00) on shares of Amazon.com in a research note on Monday, April 21st. Finally, Scotiabank raised their target price on shares of Amazon.com from $250.00 to $275.00 and gave the stock a "sector outperform" rating in a research report on Tuesday, July 22nd. One investment analyst has rated the stock with a hold rating, forty-seven have assigned a buy rating and two have given a strong buy rating to the stock. According to MarketBeat, the company has a consensus rating of "Buy" and an average price target of $262.45.

Amazon.com Stock Up 1.4%

Shares of NASDAQ AMZN traded up $3.01 during mid-day trading on Wednesday, reaching $224.48. The company had a trading volume of 27,688,120 shares, compared to its average volume of 44,812,195. The stock has a fifty day moving average of $220.25 and a two-hundred day moving average of $208.61. The company has a debt-to-equity ratio of 0.15, a quick ratio of 0.81 and a current ratio of 1.02. The company has a market capitalization of $2.39 trillion, a price-to-earnings ratio of 34.20, a PEG ratio of 1.49 and a beta of 1.31. Amazon.com, Inc. has a 12-month low of $161.38 and a 12-month high of $242.52.

Amazon.com (NASDAQ:AMZN - Get Free Report) last released its quarterly earnings data on Thursday, July 31st. The e-commerce giant reported $1.68 EPS for the quarter, topping analysts' consensus estimates of $1.31 by $0.37. Amazon.com had a return on equity of 23.84% and a net margin of 10.54%. The firm had revenue of $167.70 billion for the quarter, compared to the consensus estimate of $161.80 billion. During the same quarter in the prior year, the company posted $1.26 earnings per share. The firm's revenue was up 13.3% on a year-over-year basis. As a group, equities research analysts expect that Amazon.com, Inc. will post 6.31 EPS for the current year.

About Amazon.com

Amazon.com, Inc engages in the retail sale of consumer products, advertising, and subscriptions service through online and physical stores in North America and internationally. The company operates through three segments: North America, International, and Amazon Web Services (AWS). It also manufactures and sells electronic devices, including Kindle, Fire tablets, Fire TVs, Echo, Ring, Blink, and eero; and develops and produces media content.