Free Trial (AMZN) Stock Price, News & Analysis

+0.87 (+0.46%)
(As of 11:35 AM ET)
Today's Range
50-Day Range
52-Week Range
12.45 million shs
Average Volume
41.90 million shs
Market Capitalization
$1.96 trillion
P/E Ratio
Dividend Yield
Price Target
$213.82 MarketRank™ Stock Analysis

Analyst Rating
3.00 Rating Score
14.2% Upside
$213.82 Price Target
Short Interest
0.68% of Shares Sold Short
Dividend Strength
Upright™ Environmental Score
News Sentiment
0.81mentions of in the last 14 days
Based on 75 Articles This Week
Insider Trading
Selling Shares
$11.98 M Sold Last Quarter
Proj. Earnings Growth
From $4.72 to $5.80 Per Share

Overall MarketRank

New Rank-Based ScoringMarketRank is calculated by averaging available category scores (with extra weight given to analysis and valuation), then ranking the company's weighted average against that of other companies.

4.62 out of 5 stars

Retail/Wholesale Sector

17th out of 188 stocks

Catalog & Mail-Order Houses Industry

1st out of 19 stocks

AMZN stock logo

About Stock (NASDAQ:AMZN)

Amazon, or, is the world's largest and leading portal for eCommerce. It was founded by Jeff Bezos, incorporated in 1994, and later went public in 1997. The company is headquartered in Seattle, Washington, and is a member of the influential FAANG group of stocks. When it comes to stocks, Amazon is proof that small companies can do big things; the AMZN stock price was pennies when it was first listed and now it trades well over $100 (split adjusted) per share.

The company is not a true retailer nor a pure-play manufacturer but in the business of connecting consumers and merchants together. The website was first created as a means of selling books at a discount but it has since grown to include most verticals in the retail sector. A few of the products the company does manufacture are the Kindle and Fire Tablets, Fire TVs, and smart home devices like Echo. Echo is powered by an AI personality named Alexa which can take vocal commands from its users.

Today, Amazon operates in three segments including North America, International, and Amazon Web Services. The first two segments are the core retail business while Amazon Web Services includes a host of Internet-related services for consumers and businesses alike. A little-known fact is that Amazon Web Services is as important to the function of the Internet as Google because of the infrastructure it provides and it hosts so many business websites.

Services provided by Amazon for merchants include listing, fulfillment, and advertising as well as subscriptions. Services provided by Amazon Web Services include cloud computing, storage, database maintenance, analytics, machine learning, and even artificial intelligence. In regard to the company's operations, Amazon Web Services is the smaller of the three segments but is a fast-growing and well-established part of the business that has had a positive influence on the AMZN stock price.

Among the many ancillary services provided by Amazon is Kindle Direct Publishing. This is a cloud-based service that enables writers and publishers to publish their works directly in the Kindle Store. Kindle, if you are unaware, is an Internet-connected tablet designed for reading books but also streams other forms of entertainment. Amazon also develops and publishes its own media content that is available via Kindle or the Amazon App that can be found on most smart TVs.

Amazon is also a disruptor, moving into new digital markets whenever it thinks it can make a profit. The move into streaming is only one example, another is a push into healthcare. Amazon Prime is another disruptive move and is a subscription service that entitles members exclusive access to Amazon services.

Amazon's stock price can be affected by factors including the pace of revenue growth, profitability, growth in the AWS segment, and any stock splits that may occur. The Amazon share price was impacted by splits 4 times between the IPO in 1997 and June 2022 and additional splits should be anticipated. The forecast for Amazon stock, splits aside, is for steadily increasing price action punctuated by pullbacks, corrections, and consolidations. While there is competition for Amazon, this company is entrenched and will stand the test of time because eCommerce is the way businesses thrive in today's markets.

AMZN Stock Price History

AMZN Stock News Headlines

Amazon invests $1.4 billion for affordable housing options in regions where it has corporate offices
Amazon is adding $1.4 billion to a fund it established three years ago for preserving or building more affordable housing in regions where the company has major corporate offices
Thousands of drivers file arbitration claims against Amazon for unpaid wages and other losses
Thousands of Amazon delivery drivers have filed legal claims against the company
Marvell Technology Data Center Revenues Surge, But the Rest Fall (AMZN)
Marvell Technology Inc. (NASDAQ: MRVL) is a leading semiconductor company in the computer and technology sector sector that designs and manufactures
MarketBeat Week in Review – 6/3 - 6/7 (AMZN)
Equity markets shrugged off a much hotter-than-expected jobs report, but there could be more volatility after the next readings on inflation come out next week
The Philippines goes all in for natural gas, a climate pollutant
The Philippines is planning one of the world's biggest buildouts of natural gas infrastructure, with almost two dozen power plants announced and ambitions to become a hub for liquified natural gas for the entire Asia-Pacific region
Amazon Stock Breakout: Potential Run to $200
Despite setting a fresh all-time high at the start of the month, shares of Inc NASDAQ: AMZN actually spent most of May on the back foot. In fact, for a while, it looked a little scary, especially as the broader market stayed buoyant.
Amazon Stock Breakout: Potential Run to $200 (AMZN)
The best news for investors reading this today? There is still so much upside for Amazon shares, with multiple analysts calling for them to trade above $200.
The 2 Best Cybersecurity Stocks to Watch
Cybersecurity stocks are becoming a must-have in each investor's portfolio, two stocks stand out as market dominant companies calling for analyst love
From smart glasses to a rainbow rodeo, some Father's Day gift ideas for all kinds of dads
Whether you go big, small or DIY, there are lots of way to please dad on Father’s Day
7 Growth Stocks BlackRock Is Buying (and You Should Too)
AWS to Launch an Infrastructure Region in Taiwan
See More Headlines
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Company Calendar

Last Earnings
Next Earnings (Estimated)
Fiscal Year End

Industry, Sector and Symbol

Catalog & mail-order houses
Internet Retail
Current Symbol
Year Founded

Price Target and Rating

Average Stock Price Target
High Stock Price Target
Low Stock Price Target
Potential Upside/Downside
Consensus Rating
Rating Score (0-4)
Research Coverage
44 Analysts


Net Income
$30.43 billion
Pretax Margin


Sales & Book Value

Annual Sales
$574.79 billion
Cash Flow
$7.56 per share
Book Value
$19.43 per share


Outstanding Shares
Free Float
Market Cap
$1.95 trillion

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Should I Buy Stock? AMZN Pros and Cons Explained


Here are some ways that investors could benefit from investing in Amazon:

  • Amazon's consistent revenue growth and strong market position in e-commerce and cloud services make it a reliable long-term investment.
  • Amazon's expansion into new markets and industries, such as healthcare and entertainment, provides diversification and potential for increased revenue streams.
  • Amazon's innovative technology investments, like in artificial intelligence and robotics, enhance operational efficiency and competitiveness.
  • Amazon's Prime subscription service and ecosystem lock in customers, driving recurring revenue and loyalty.
  • Amazon's stock price resilience and historical performance indicate a track record of delivering value to shareholders.


Investors should be bearish about investing in Amazon for these reasons:

  • Amazon faces regulatory scrutiny globally, which could lead to increased compliance costs and potential restrictions on its business practices.
  • Amazon's high valuation compared to earnings may pose risks of market corrections or investor sentiment shifts affecting the stock price.
  • Amazon's heavy reliance on third-party sellers for a significant portion of its revenue exposes it to risks related to seller performance and competition.
  • Amazon's vast scale and diverse operations make it susceptible to operational challenges, supply chain disruptions, and logistical complexities.
  • Amazon's competitive landscape is intense, with rivals continuously innovating and challenging its market dominance in various sectors.
These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Tuesday, June 11, 2024. Please send any questions or comments about these pros and cons to

AMZN Stock Analysis - Frequently Asked Questions

Should I buy or sell stock right now?

44 Wall Street analysts have issued "buy," "hold," and "sell" ratings for in the last twelve months. There are currently 1 hold rating, 42 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street analysts is that investors should "buy" AMZN shares.
View AMZN analyst ratings
or view top-rated stocks.

What is's stock price target for 2024?

44 Wall Street research analysts have issued twelve-month price targets for's stock. Their AMZN share price targets range from $140.00 to $245.00. On average, they anticipate the company's share price to reach $213.82 in the next year. This suggests a possible upside of 14.2% from the stock's current price.
View analysts price targets for AMZN
or view top-rated stocks among Wall Street analysts.

How have AMZN shares performed in 2024?'s stock was trading at $151.94 at the beginning of 2024. Since then, AMZN stock has increased by 23.2% and is now trading at $187.23.
View the best growth stocks for 2024 here

When is's next earnings date?

The company is scheduled to release its next quarterly earnings announcement on Thursday, August 1st 2024.
View our AMZN earnings forecast

How were's earnings last quarter?, Inc. (NASDAQ:AMZN) issued its earnings results on Tuesday, April, 30th. The e-commerce giant reported $0.98 earnings per share for the quarter, beating the consensus estimate of $0.83 by $0.15. The e-commerce giant had revenue of $143.31 billion for the quarter, compared to the consensus estimate of $142.65 billion. had a trailing twelve-month return on equity of 19.86% and a net margin of 6.38%.'s revenue for the quarter was up 12.5% compared to the same quarter last year. During the same period last year, the business earned $0.31 earnings per share.
Read the conference call transcript

When did's stock split? shares split on the morning of Monday, June 6th 2022. The 20-1 split was announced on Wednesday, March 9th 2022. The newly issued shares were issued to shareholders after the closing bell on Friday, June 3rd 2022. An investor that had 100 shares of stock prior to the split would have 2,000 shares after the split.

What guidance has issued on next quarter's earnings? issued an update on its second quarter 2024 earnings guidance on Tuesday, April, 30th. The company provided EPS guidance of for the period. The company issued revenue guidance of $144.0 billion-$149.0 billion, compared to the consensus revenue estimate of $150.1 billion.

What is Andrew Jassy's approval rating as's CEO?

18,663 employees have rated Chief Executive Officer Andrew Jassy on Andrew Jassy has an approval rating of 83% among the company's employees. 74.0% of employees surveyed would recommend working at to a friend.

What other stocks do shareholders of own?

Based on aggregate information from My MarketBeat watchlists, some companies that other investors own include NVIDIA (NVDA), Alibaba Group (BABA), Micron Technology (MU), Netflix (NFLX), Tesla (TSLA), General Electric (GE), Alphabet (GOOG), Walt Disney (DIS) and Salesforce (CRM).

Who are's major shareholders?'s stock is owned by a number of retail and institutional investors. Top institutional investors include Vanguard Group Inc. (7.55%), Price T Rowe Associates Inc. MD (1.82%), Capital Research Global Investors (0.84%), Jennison Associates LLC (0.55%), Capital International Investors (0.41%) and Baillie Gifford & Co. (0.38%). Insiders that own company stock include Adam Selipsky, Amazon Com Inc, Andrew R Jassy, Brian T Olsavsky, Daniel P Huttenlocher, David H Clark, David Zapolsky, Douglas J Herrington, Jeffrey P Bezos, Jeffrey P Bezos, Jonathan Rubinstein, Keith Brian Alexander and Shelley Reynolds.
View institutional ownership trends

How do I buy shares of

Shares of AMZN stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.
Compare Top Brokerages Here.

Does have any subsidiaries?
The following companies are subsidiares of 2lemetry, A100 ROW Inc., AbeBooks, Accept.Com, Aditya Birla Fashion and Retail, Alexa, Amazon Data Services Inc., Amazon Technologies Inc., Amazon US Services LLC, Amazon Web Services Inc., NV Investment Holdings LLC, Sales Inc., Services LLC, Amiato, Amie Street,, Annapurna Labs, Audible, Back To Basics Toys, Biba, Blink, Body Labs, BookSurge, Bookpages, Brilliance Audio, BuyVIP, CDNOW, Canvas Technology, Cloud9, Clusterk, Comixology, Convergence Corporation, CustomFlix, Dispatch, Double Helix Games, E8 Storage, EMVANTAGE Payments, Elemental Technologies, Evi, Exchange.Com,, GameSparks, GlowRoad, Goodreads, Graphiq, Health Navigator, IMDB, INLT, IVONA Text-To-Speech, Immedia,, Junglee, Kiva Systems, LOVEFiLM, Leep Technology, Lexcycle, Liquavista, LiveBid, MGM Studios,, Orbeus, OurHouse, Perpule, PillPack,, Prione, Pushbutton, Quidsi, Quorus, Reflexive Entertainment, Ring, Rooftop Media, Safaba Translation Solutions, Screentech, Selz, Shelfari, Shoefitr, Shopbop, SnapTell,, Stanza, Tapzo, TeachStreet, Telebook, TenMarks Education, TextPayMe, The Book Depository, Touchco, Twitch, Umbra3D, UpNext, Veeqo, Whole Foods Market, Without A Box, Woot, Yap, Zappos, Zoox, dpreview, and eero.
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This page (NASDAQ:AMZN) was last updated on 6/12/2024 by Staff

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