JOYY Inc is a leading global technology platform that develops and operates a range of live streaming and social media products. The company’s flagship service, YY Live, is one of China’s largest interactive entertainment communities, offering real-time audio and video broadcasting, virtual gifting, and audience engagement features. Beyond China, JOYY has expanded its footprint through international brands such as Bigo Live, which enables users to broadcast live video and interact with audiences across Southeast Asia, the Middle East, Latin America, and other markets.
In addition to live streaming, JOYY’s product portfolio includes Likee, a short-form video creation and sharing app with advanced filters, special effects, and AI-driven editing tools. Through Hago, the company offers a social gaming platform that allows users to play multiplayer games, join chat groups, and build social networks. These offerings are designed to foster online communities centered on entertainment, creativity, and social interaction, leveraging JOYY’s proprietary technology for real-time communication and content moderation.
Founded in 2005 by David Xueling Li, the company originally launched under the name Duowan and later rebranded as YY Inc after the success of its live streaming platform. In 2018, YY completed the spin-off of its Huya live-game streaming business, and the following year it acquired Singapore-based Bigo Technology to accelerate its international expansion. The corporate name was changed to JOYY in late 2019 to reflect its broader range of global products beyond the original YY service.
Headquartered in Guangzhou, China, with key offices in Singapore and Los Angeles, JOYY serves users in more than 150 countries. Under the leadership of founder and CEO David Li, the company emphasizes research and development in areas such as artificial intelligence, real-time communications, and content recommendation algorithms. JOYY continues to invest in technology and strategic partnerships to enhance user engagement and explore new opportunities in the convergence of entertainment, social networking, and digital content creation.
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