Harbor Investment Advisory LLC reduced its position in Netflix, Inc. (NASDAQ:NFLX - Free Report) by 1.6% during the 2nd quarter, according to its most recent filing with the Securities and Exchange Commission. The firm owned 19,152 shares of the Internet television network's stock after selling 307 shares during the quarter. Netflix comprises about 2.2% of Harbor Investment Advisory LLC's investment portfolio, making the stock its 7th biggest position. Harbor Investment Advisory LLC's holdings in Netflix were worth $25,647,000 at the end of the most recent reporting period.
Several other large investors have also made changes to their positions in NFLX. Halbert Hargrove Global Advisors LLC raised its position in shares of Netflix by 100.0% in the 1st quarter. Halbert Hargrove Global Advisors LLC now owns 26 shares of the Internet television network's stock worth $25,000 after buying an additional 13 shares during the period. Brown Shipley& Co Ltd purchased a new position in shares of Netflix in the 4th quarter worth $27,000. Copia Wealth Management purchased a new position in Netflix in the fourth quarter valued at about $37,000. Flaharty Asset Management LLC purchased a new position in Netflix in the first quarter valued at about $37,000. Finally, Stuart Chaussee & Associates Inc. raised its position in Netflix by 4,500.0% in the fourth quarter. Stuart Chaussee & Associates Inc. now owns 46 shares of the Internet television network's stock valued at $41,000 after purchasing an additional 45 shares during the period. 80.93% of the stock is owned by hedge funds and other institutional investors.
Analyst Ratings Changes
Several research firms have commented on NFLX. Citigroup reissued a "neutral" rating and issued a $1,250.00 price objective (up from $1,020.00) on shares of Netflix in a research report on Thursday, May 29th. JPMorgan Chase & Co. raised their price objective on Netflix from $1,230.00 to $1,300.00 and gave the company a "neutral" rating in a research report on Friday, July 18th. Wall Street Zen raised Netflix from a "hold" rating to a "buy" rating in a research report on Saturday. Loop Capital reissued a "hold" rating on shares of Netflix in a research report on Tuesday, July 15th. Finally, Phillip Securities lowered Netflix from a "hold" rating to a "strong sell" rating in a research report on Monday, July 21st. One analyst has rated the stock with a Strong Buy rating, twenty-two have assigned a Buy rating, ten have assigned a Hold rating and three have issued a Sell rating to the company. According to data from MarketBeat.com, Netflix currently has a consensus rating of "Moderate Buy" and a consensus target price of $1,317.58.
Read Our Latest Research Report on NFLX
Insider Buying and Selling at Netflix
In related news, CFO Spencer Adam Neumann sold 2,600 shares of Netflix stock in a transaction dated Tuesday, September 2nd. The stock was sold at an average price of $1,207.76, for a total value of $3,140,176.00. Following the completion of the transaction, the chief financial officer directly owned 3,691 shares in the company, valued at approximately $4,457,842.16. This trade represents a 41.33% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this link. Also, Director Reed Hastings sold 25,959 shares of Netflix stock in a transaction dated Tuesday, September 2nd. The stock was sold at an average price of $1,207.71, for a total value of $31,350,943.89. Following the completion of the transaction, the director owned 394 shares of the company's stock, valued at $475,837.74. This trade represents a 98.50% decrease in their ownership of the stock. The disclosure for this sale can be found here. In the last 90 days, insiders sold 89,348 shares of company stock valued at $109,498,489. Company insiders own 1.37% of the company's stock.
Netflix Stock Down 1.3%
Shares of NASDAQ NFLX opened at $1,188.44 on Friday. Netflix, Inc. has a 1 year low of $677.88 and a 1 year high of $1,341.15. The firm has a market cap of $505.00 billion, a price-to-earnings ratio of 50.64, a PEG ratio of 2.03 and a beta of 1.60. The company has a debt-to-equity ratio of 0.58, a quick ratio of 1.34 and a current ratio of 1.34. The stock's 50-day simple moving average is $1,218.15 and its 200-day simple moving average is $1,131.45.
Netflix (NASDAQ:NFLX - Get Free Report) last announced its earnings results on Thursday, July 17th. The Internet television network reported $7.19 earnings per share (EPS) for the quarter, topping analysts' consensus estimates of $7.07 by $0.12. Netflix had a return on equity of 42.50% and a net margin of 24.58%.The business had revenue of $11.08 billion for the quarter, compared to analyst estimates of $11.04 billion. During the same period in the previous year, the company earned $4.88 earnings per share. The company's revenue for the quarter was up 15.9% compared to the same quarter last year. Netflix has set its FY 2025 guidance at EPS. Q3 2025 guidance at 6.870-6.870 EPS. As a group, equities analysts anticipate that Netflix, Inc. will post 24.58 earnings per share for the current fiscal year.
Netflix Company Profile
(
Free Report)
Netflix, Inc provides entertainment services. It offers TV series, documentaries, feature films, and games across various genres and languages. The company also provides members the ability to receive streaming content through a host of internet-connected devices, including TVs, digital video players, TV set-top boxes, and mobile devices.
Featured Stories

This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest and most accurate reporting. This story was reviewed by MarketBeat's editorial team prior to publication. Please send any questions or comments about this story to contact@marketbeat.com.
Before you consider Netflix, you'll want to hear this.
MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis. MarketBeat has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and Netflix wasn't on the list.
While Netflix currently has a Moderate Buy rating among analysts, top-rated analysts believe these five stocks are better buys.
View The Five Stocks Here
MarketBeat's analysts have just released their top five short plays for September 2025. Learn which stocks have the most short interest and how to trade them. Enter your email address to see which companies made the list.
Get This Free Report
Like this article? Share it with a colleague.
Link copied to clipboard.