PFA Pension Forsikringsaktieselskab Buys New Holdings in Zebra Technologies Corporation $ZBRA

Key Points

• PFA Pension Forsikringsaktieselskab bought 80,731 shares of Zebra Technologies in Q4 (≈$19.92M), representing a 0.16% stake, while institutional investors own about 91.03% of the company.
• Analysts' consensus rating is "Hold" with an average price target of $321.38; analyst opinions are mixed (five Buy, six Hold) and several firms have recently trimmed targets.
• Zebra reported Q4 EPS of $4.33 (missed by $0.01) and revenue of $1.48B, set Q1 2026 guidance of 4.05–4.35 EPS and FY 2026 guidance of 17.70–18.30 EPS, and the stock trades around $227 with a market cap of $11.17B.

PFA Pension Forsikringsaktieselskab bought a new stake in shares of Zebra Technologies Corporation (NASDAQ:ZBRA - Free Report) during the 4th quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission. The firm bought 80,731 shares of the industrial products company's stock, valued at approximately $19,920,000. PFA Pension Forsikringsaktieselskab owned 0.16% of Zebra Technologies at the end of the most recent quarter.

Several other institutional investors and hedge funds also recently added to or reduced their stakes in the business. Brown Advisory Inc. raised its stake in Zebra Technologies by 2.1% during the 2nd quarter. Brown Advisory Inc. now owns 1,787 shares of the industrial products company's stock valued at $551,000 after purchasing an additional 36 shares during the period. Profund Advisors LLC raised its stake in Zebra Technologies by 5.4% during the 3rd quarter. Profund Advisors LLC now owns 893 shares of the industrial products company's stock valued at $265,000 after purchasing an additional 46 shares during the period. M&T Bank Corp raised its stake in Zebra Technologies by 1.7% during the 4th quarter. M&T Bank Corp now owns 2,812 shares of the industrial products company's stock valued at $683,000 after purchasing an additional 47 shares during the period. United Community Bank raised its stake in Zebra Technologies by 16.4% during the 3rd quarter. United Community Bank now owns 448 shares of the industrial products company's stock valued at $133,000 after purchasing an additional 63 shares during the period. Finally, HB Wealth Management LLC raised its stake in Zebra Technologies by 3.4% during the 4th quarter. HB Wealth Management LLC now owns 1,939 shares of the industrial products company's stock valued at $471,000 after purchasing an additional 63 shares during the period. Institutional investors own 91.03% of the company's stock.

Analyst Upgrades and Downgrades

Several analysts recently issued reports on ZBRA shares. Truist Financial decreased their target price on Zebra Technologies from $294.00 to $256.00 and set a "hold" rating on the stock in a research note on Monday, April 20th. UBS Group restated a "buy" rating and set a $335.00 price target on shares of Zebra Technologies in a report on Friday, February 13th. Zacks Research cut Zebra Technologies from a "strong-buy" rating to a "hold" rating in a report on Monday, April 20th. Needham & Company LLC restated a "buy" rating and set a $345.00 price target on shares of Zebra Technologies in a report on Friday, February 13th. Finally, Robert W. Baird cut their price target on Zebra Technologies from $350.00 to $300.00 and set an "outperform" rating for the company in a report on Monday, March 30th. Five analysts have rated the stock with a Buy rating and six have given a Hold rating to the company. According to data from MarketBeat.com, Zebra Technologies presently has a consensus rating of "Hold" and an average price target of $321.38.

Zebra Technologies Stock Performance

NASDAQ ZBRA opened at $227.08 on Monday. The stock has a market capitalization of $11.17 billion, a PE ratio of 27.79 and a beta of 1.62. The business has a 50 day simple moving average of $219.19 and a two-hundred day simple moving average of $243.98. The company has a debt-to-equity ratio of 0.66, a current ratio of 0.97 and a quick ratio of 0.58. Zebra Technologies Corporation has a 1-year low of $199.05 and a 1-year high of $352.66.

Zebra Technologies (NASDAQ:ZBRA - Get Free Report) last released its quarterly earnings results on Thursday, February 12th. The industrial products company reported $4.33 earnings per share for the quarter, missing the consensus estimate of $4.34 by ($0.01). The firm had revenue of $1.48 billion for the quarter, compared to analysts' expectations of $1.47 billion. Zebra Technologies had a net margin of 7.76% and a return on equity of 18.09%. The business's quarterly revenue was up 10.6% compared to the same quarter last year. During the same quarter in the prior year, the business earned $4.00 EPS. Zebra Technologies has set its Q1 2026 guidance at 4.050-4.350 EPS and its FY 2026 guidance at 17.700-18.300 EPS. On average, research analysts predict that Zebra Technologies Corporation will post 15 EPS for the current fiscal year.

Insider Activity at Zebra Technologies

In other news, insider Cristen L. Kogl sold 145 shares of Zebra Technologies stock in a transaction that occurred on Thursday, March 5th. The stock was sold at an average price of $235.71, for a total value of $34,177.95. Following the completion of the transaction, the insider owned 23,687 shares in the company, valued at approximately $5,583,262.77. The trade was a 0.61% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through the SEC website. Company insiders own 0.91% of the company's stock.

About Zebra Technologies

Zebra Technologies Corporation is a global technology company specializing in marking, tracking and computer printing solutions. The company produces a wide range of hardware and software products designed to enable real-time visibility of assets, inventory and personnel across diverse industries. Its offerings help businesses automate data capture and streamline operations in environments such as retail, healthcare, manufacturing, transportation and logistics.

The company's product portfolio includes barcode and RFID printers, mobile computing devices, barcode scanners, RFID readers and related supplies such as labels and tags.

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