Rebalance LLC Buys Shares of 1,042 Salesforce Inc. $CRM

Key Points

• Rebalance LLC has acquired 1,042 shares of Salesforce Inc. (CRM), valued at approximately $284,000, marking a new investment during the second quarter.
• Salesforce CEO Marc Benioff sold 2,250 shares at an average price of $269.38, while Director David Blair Kirk bought 3,400 shares at $254.66, indicating mixed insider trading activity.
• Salesforce reported a quarterly EPS of $2.91, exceeding analysts' estimates, and announced a quarterly dividend of $0.416 to be paid in October, signifying ongoing financial strength.

Rebalance LLC bought a new stake in Salesforce Inc. (NYSE:CRM - Free Report) in the second quarter, according to its most recent 13F filing with the Securities and Exchange Commission (SEC). The institutional investor bought 1,042 shares of the CRM provider's stock, valued at approximately $284,000.

A number of other large investors have also modified their holdings of CRM. Brighton Jones LLC raised its stake in shares of Salesforce by 13.7% in the fourth quarter. Brighton Jones LLC now owns 25,668 shares of the CRM provider's stock valued at $8,582,000 after purchasing an additional 3,102 shares in the last quarter. Revolve Wealth Partners LLC lifted its position in shares of Salesforce by 12.6% during the 4th quarter. Revolve Wealth Partners LLC now owns 1,827 shares of the CRM provider's stock worth $611,000 after buying an additional 205 shares during the period. Bison Wealth LLC lifted its position in shares of Salesforce by 9.0% during the 4th quarter. Bison Wealth LLC now owns 2,234 shares of the CRM provider's stock worth $747,000 after buying an additional 184 shares during the period. Voloridge Investment Management LLC bought a new position in shares of Salesforce during the 4th quarter worth approximately $872,000. Finally, Wood Tarver Financial Group LLC bought a new position in shares of Salesforce during the 4th quarter worth approximately $35,000. 80.43% of the stock is currently owned by institutional investors and hedge funds.

Insider Activity at Salesforce

In other news, CEO Marc Benioff sold 2,250 shares of the company's stock in a transaction that occurred on Friday, July 25th. The stock was sold at an average price of $269.38, for a total value of $606,105.00. Following the completion of the transaction, the chief executive officer directly owned 11,911,571 shares of the company's stock, valued at $3,208,738,995.98. This represents a 0.02% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the SEC, which is available at this hyperlink. Also, Director David Blair Kirk bought 3,400 shares of Salesforce stock in a transaction dated Tuesday, September 9th. The stock was acquired at an average cost of $254.66 per share, with a total value of $865,844.00. Following the completion of the acquisition, the director owned 3,824 shares of the company's stock, valued at $973,819.84. This represents a 801.89% increase in their ownership of the stock. The disclosure for this purchase can be found here. Over the last ninety days, insiders sold 78,750 shares of company stock valued at $19,955,745. 3.00% of the stock is currently owned by corporate insiders.

Analyst Upgrades and Downgrades

CRM has been the subject of several recent analyst reports. Morgan Stanley increased their price target on Salesforce from $404.00 to $405.00 and gave the stock an "overweight" rating in a report on Tuesday, September 2nd. DA Davidson upgraded Salesforce from an "underperform" rating to a "neutral" rating and set a $225.00 price objective on the stock in a research note on Friday, August 15th. Stifel Nicolaus lowered their target price on Salesforce from $375.00 to $325.00 and set a "buy" rating on the stock in a research note on Wednesday, August 13th. Citigroup raised their price objective on Salesforce from $275.00 to $276.00 and gave the stock a "neutral" rating in a research note on Tuesday, September 9th. Finally, Stephens decreased their price target on Salesforce from $311.00 to $309.00 and set an "equal weight" rating on the stock in a research note on Friday, May 30th. One investment analyst has rated the stock with a Strong Buy rating, twenty-six have given a Buy rating, ten have given a Hold rating and one has issued a Sell rating to the company's stock. According to data from MarketBeat.com, Salesforce currently has a consensus rating of "Moderate Buy" and a consensus price target of $332.58.

Salesforce Stock Performance

Shares of CRM opened at $240.93 on Friday. The company has a debt-to-equity ratio of 0.14, a quick ratio of 1.12 and a current ratio of 1.12. The stock has a 50 day moving average price of $249.70 and a two-hundred day moving average price of $261.92. The firm has a market capitalization of $229.37 billion, a P/E ratio of 35.02, a P/E/G ratio of 2.24 and a beta of 1.22. Salesforce Inc. has a 52 week low of $226.48 and a 52 week high of $369.00.

Salesforce (NYSE:CRM - Get Free Report) last issued its quarterly earnings data on Wednesday, September 3rd. The CRM provider reported $2.91 EPS for the quarter, topping analysts' consensus estimates of $2.78 by $0.13. The firm had revenue of $10.24 billion during the quarter, compared to analyst estimates of $10.14 billion. Salesforce had a return on equity of 13.27% and a net margin of 16.87%.The company's revenue for the quarter was up 9.8% on a year-over-year basis. During the same period in the previous year, the company posted $2.56 EPS. Salesforce has set its FY 2026 guidance at 11.330-11.370 EPS. Q3 2026 guidance at 2.840-2.860 EPS. Equities analysts forecast that Salesforce Inc. will post 7.46 earnings per share for the current fiscal year.

Salesforce Dividend Announcement

The firm also recently announced a quarterly dividend, which will be paid on Thursday, October 9th. Stockholders of record on Wednesday, September 17th will be issued a $0.416 dividend. The ex-dividend date of this dividend is Wednesday, September 17th. This represents a $1.66 annualized dividend and a dividend yield of 0.7%. Salesforce's dividend payout ratio is currently 24.13%.

Salesforce Company Profile

Salesforce, Inc provides Customer Relationship Management (CRM) technology that brings companies and customers together worldwide. The company's service includes sales to store data, monitor leads and progress, forecast opportunities, gain insights through analytics and artificial intelligence, and deliver quotes, contracts, and invoices; and service that enables companies to deliver trusted and highly personalized customer support at scale.

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