4,097 Shares in Planet Fitness, Inc. (NYSE:PLNT) Purchased by Schechter Investment Advisors LLC

Schechter Investment Advisors LLC purchased a new position in Planet Fitness, Inc. (NYSE:PLNT - Free Report) during the first quarter, according to its most recent disclosure with the Securities and Exchange Commission. The fund purchased 4,097 shares of the company's stock, valued at approximately $396,000.

Other large investors have also bought and sold shares of the company. First Horizon Advisors Inc. increased its stake in shares of Planet Fitness by 187.6% during the first quarter. First Horizon Advisors Inc. now owns 371 shares of the company's stock valued at $36,000 after buying an additional 242 shares during the period. CoreCap Advisors LLC boosted its position in shares of Planet Fitness by 1,250.0% during the fourth quarter. CoreCap Advisors LLC now owns 486 shares of the company's stock valued at $48,000 after purchasing an additional 450 shares in the last quarter. Farther Finance Advisors LLC boosted its position in shares of Planet Fitness by 291.0% during the first quarter. Farther Finance Advisors LLC now owns 520 shares of the company's stock valued at $50,000 after purchasing an additional 387 shares in the last quarter. Skandinaviska Enskilda Banken AB publ boosted its position in shares of Planet Fitness by 1,139.5% during the fourth quarter. Skandinaviska Enskilda Banken AB publ now owns 533 shares of the company's stock valued at $53,000 after purchasing an additional 490 shares in the last quarter. Finally, Lazard Asset Management LLC bought a new stake in shares of Planet Fitness during the fourth quarter valued at approximately $57,000. 95.53% of the stock is owned by hedge funds and other institutional investors.

Planet Fitness Trading Up 0.1%

PLNT stock traded up $0.08 during trading on Thursday, reaching $109.65. The stock had a trading volume of 769,791 shares, compared to its average volume of 1,379,529. The stock's 50 day moving average is $104.51 and its two-hundred day moving average is $100.99. Planet Fitness, Inc. has a 52 week low of $68.75 and a 52 week high of $113.15. The firm has a market cap of $9.23 billion, a PE ratio of 51.72, a PEG ratio of 2.43 and a beta of 1.33.

Planet Fitness (NYSE:PLNT - Get Free Report) last posted its quarterly earnings data on Thursday, May 8th. The company reported $0.59 EPS for the quarter, missing the consensus estimate of $0.62 by ($0.03). Planet Fitness had a negative return on equity of 88.70% and a net margin of 14.84%. The company had revenue of $276.66 million during the quarter, compared to the consensus estimate of $279.80 million. During the same period last year, the business earned $0.53 EPS. The firm's quarterly revenue was up 11.6% compared to the same quarter last year. On average, research analysts anticipate that Planet Fitness, Inc. will post 2.51 EPS for the current year.

Analysts Set New Price Targets

Several research firms have commented on PLNT. Stifel Nicolaus set a $120.00 target price on Planet Fitness and gave the stock a "buy" rating in a report on Thursday, May 22nd. Morgan Stanley increased their price target on shares of Planet Fitness from $111.00 to $112.00 and gave the company an "overweight" rating in a report on Friday, May 9th. Canaccord Genuity Group set a $126.00 price objective on shares of Planet Fitness and gave the stock a "buy" rating in a report on Thursday, June 12th. Macquarie reiterated a "neutral" rating and set a $95.00 target price on shares of Planet Fitness in a research note on Tuesday, May 13th. Finally, BMO Capital Markets lifted their target price on Planet Fitness from $100.00 to $110.00 and gave the stock an "outperform" rating in a report on Monday, March 31st. Three research analysts have rated the stock with a hold rating, twelve have given a buy rating and one has assigned a strong buy rating to the company's stock. According to MarketBeat.com, the stock presently has a consensus rating of "Moderate Buy" and a consensus target price of $106.63.

About Planet Fitness

Planet Fitness, Inc, together with its subsidiaries, franchises and operates fitness centers under the Planet Fitness brand. The company operates through three segments: Franchise, Corporate-Owned Stores, and Equipment. The company is involved in franchising business in the United States, Puerto Rico, Canada, Panama, Mexico, and Australia.