Visa Inc. $V Shares Sold by Diversify Advisory Services LLC

Key Points

• Diversify Advisory Services trimmed its Visa stake by 9.9% in Q3, selling 3,607 shares and leaving it with 32,686 shares worth about $11.01 million, while institutional investors own roughly 82.15% of the stock.
• CEO Ryan McInerney sold 10,485 shares on Jan. 2 for about $3.66 million, a transaction that reduced his direct ownership by 52.7%; corporate insiders now hold just 0.12% of Visa.
• Visa beat Q4 estimates with $3.17 EPS (vs. $3.14 est.) and $10.90 billion revenue (vs. $10.69B est.), raised analyst interest—including a Bank of America $410 price target—and is expanding into stablecoin-linked cards, though it faces competitive pressure from low-fee systems like Brazil’s PIX and challengers such as Revolut.

Diversify Advisory Services LLC cut its holdings in shares of Visa Inc. (NYSE:V - Free Report) by 9.9% in the third quarter, according to its most recent filing with the Securities and Exchange Commission. The fund owned 32,686 shares of the credit-card processor's stock after selling 3,607 shares during the quarter. Diversify Advisory Services LLC's holdings in Visa were worth $11,012,000 at the end of the most recent reporting period.

Other institutional investors and hedge funds have also bought and sold shares of the company. Sagard Holdings Management Inc. purchased a new position in shares of Visa during the second quarter worth $31,000. Bare Financial Services Inc boosted its holdings in Visa by 287.0% in the second quarter. Bare Financial Services Inc now owns 89 shares of the credit-card processor's stock valued at $32,000 after purchasing an additional 66 shares during the last quarter. Winnow Wealth LLC acquired a new stake in Visa during the 2nd quarter worth about $40,000. Decker Retirement Planning Inc. acquired a new stake in Visa during the 2nd quarter worth about $41,000. Finally, Moisand Fitzgerald Tamayo LLC raised its stake in shares of Visa by 344.8% during the 3rd quarter. Moisand Fitzgerald Tamayo LLC now owns 129 shares of the credit-card processor's stock valued at $44,000 after buying an additional 100 shares during the last quarter. 82.15% of the stock is currently owned by institutional investors and hedge funds.

Insiders Place Their Bets

In other Visa news, CEO Ryan Mcinerney sold 10,485 shares of the stock in a transaction on Friday, January 2nd. The shares were sold at an average price of $349.18, for a total transaction of $3,661,152.30. Following the transaction, the chief executive officer directly owned 9,401 shares of the company's stock, valued at $3,282,641.18. This trade represents a 52.73% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which is accessible through this hyperlink. Corporate insiders own 0.12% of the company's stock.

Visa Price Performance

NYSE:V opened at $317.23 on Monday. The company has a quick ratio of 1.11, a current ratio of 1.11 and a debt-to-equity ratio of 0.51. Visa Inc. has a 52 week low of $299.00 and a 52 week high of $375.51. The stock's 50-day moving average price is $329.57 and its 200-day moving average price is $337.25. The stock has a market capitalization of $575.83 billion, a PE ratio of 29.76, a price-to-earnings-growth ratio of 1.82 and a beta of 0.78.

Visa (NYSE:V - Get Free Report) last released its quarterly earnings results on Thursday, January 29th. The credit-card processor reported $3.17 earnings per share for the quarter, topping analysts' consensus estimates of $3.14 by $0.03. The company had revenue of $10.90 billion during the quarter, compared to analysts' expectations of $10.69 billion. Visa had a return on equity of 61.74% and a net margin of 50.23%.Visa's quarterly revenue was up 14.6% compared to the same quarter last year. During the same quarter in the prior year, the firm posted $2.75 EPS. As a group, equities analysts expect that Visa Inc. will post 11.3 EPS for the current fiscal year.

Visa Announces Dividend

The business also recently disclosed a quarterly dividend, which was paid on Monday, March 2nd. Shareholders of record on Tuesday, February 10th were given a dividend of $0.67 per share. The ex-dividend date was Tuesday, February 10th. This represents a $2.68 dividend on an annualized basis and a yield of 0.8%. Visa's dividend payout ratio is currently 25.14%.

Key Visa News

Here are the key news stories impacting Visa this week:

• Positive Sentiment: Bank of America initiated coverage on Visa with a Buy rating and a $410 price target, signaling material upside from current levels and likely supporting sentiment among institutional investors. Finviz: Bank of America coverage
• Positive Sentiment: Visa is pushing into stablecoin-linked card offerings globally with Bridge, a move that could expand payment rails, capture crypto-related volume, and diversify revenue sources beyond traditional card fees. Visa and Bridge take stablecoin cards global
• Positive Sentiment: Visa appointed a veteran executive, Leonardo J. Collado, to lead growth for Pismo (the payments processor Visa acquired), which could accelerate integration and revenue expansion in processing services. Visa taps Leonardo Collado to lead Pismo's global growth
• Neutral Sentiment: Analyst and media pieces continue to highlight Visa’s strong free cash flow and high margins, reinforcing its long-term valuation case even as the stock pulls back; useful for buy-and-hold investors but not new operational news. These 3 Cash Flow Machines Provide Stability
• Neutral Sentiment: New U.S. legislative text (H.R. 7316) would mandate chip-enabled EBT/SNAP terminals and stronger fraud controls; this could require upgrades by retailers/processors and create both compliance costs and potential processing opportunities for networks like Visa. SNAP Payment Security and Fraud Prevention Act of 2026
• Negative Sentiment: Brazil’s instant-pay system PIX processed 64 billion transactions in 2024—surpassing Visa and Mastercard combined in that market—and charges far lower merchant fees, demonstrating a fast-shifting payments landscape that pressures Visa’s merchant-fee and growth prospects in Brazil and similar markets. Brazil’s PIX Outpaces Visa and Mastercard Combined
• Negative Sentiment: Fintech Revolut is pursuing a U.S. bank charter and named a former Visa executive as U.S. CEO, an effort that could accelerate Revolut’s U.S. card, deposit and lending capabilities and intensify competition for transaction volume and card issuance. Revolut files for US bank charter

Analyst Ratings Changes

Several brokerages have recently issued reports on V. Freedom Capital raised Visa from a "hold" rating to a "strong-buy" rating in a report on Monday, February 16th. HSBC raised Visa from a "hold" rating to a "strong-buy" rating in a report on Monday, December 8th. Weiss Ratings reiterated a "buy (b)" rating on shares of Visa in a research report on Wednesday, January 21st. Piper Sandler set a $160.00 price target on Visa in a report on Wednesday, January 28th. Finally, Macquarie Infrastructure restated an "outperform" rating and issued a $410.00 price objective on shares of Visa in a research report on Friday, January 30th. Seven equities research analysts have rated the stock with a Strong Buy rating, twenty have assigned a Buy rating and three have given a Hold rating to the company. According to data from MarketBeat.com, the company has a consensus rating of "Buy" and a consensus price target of $392.65.

About Visa

Visa Inc is a global payments technology company that facilitates electronic funds transfers and digital commerce by connecting consumers, merchants, financial institutions and governments. The firm operates one of the world's largest payment networks, providing processing, authorization, clearing and settlement services for credit, debit and prepaid card transactions. Visa's network-based model enables partner banks and other issuers to offer branded payment products while Visa focuses on the infrastructure, standards and technologies that move money securely and efficiently around the world.

Visa's product and service portfolio includes card-based payment products for consumers and businesses, real-time push-payment capabilities, tokenization and authentication services, fraud and risk-management tools, data analytics and APIs for fintech and merchant integration.

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