Jet2 (LON:JET2) Hits New 12-Month Low - Should You Sell?

Key Points

• Jet2 shares hit a new 52-week low, trading as low as GBX 980 and last at GBX 1,066 (prior close GBX 1,070) on heavy volume.
• Management is continuing a £100m share buyback and preparing a new London Gatwick base, but rising jet fuel costs and recent operational incidents and delays are weighing on margins and near‑term sentiment.
• Analysts have a consensus Moderate Buy rating with an average target of about GBX 1,851, and insiders have been net buyers recently, owning roughly 21.5% of the stock.

Jet2 plc (LON:JET2 - Get Free Report) shares hit a new 52-week low during mid-day trading on Wednesday . The company traded as low as GBX 980 and last traded at GBX 1,066, with a volume of 37639859 shares. The stock had previously closed at GBX 1,070.

Key Stories Impacting Jet2

Here are the key news stories impacting Jet2 this week:

• Positive Sentiment: Board-approved buyback and network investment — Jet2 confirmed it is continuing a £100m share buyback while preparing a new London Gatwick base, which supports shareholder returns and signals capacity/route expansion. Jet2 Continues £100m Buyback as It Prepares New London Gatwick Base
• Neutral Sentiment: Regulatory/operational lobbying — Jet2 is urging other countries to follow Greece and suspend the new EES border checks after reported chaos; if adopted widely this would ease queueing and short-term disruption but outcome and timing remain uncertain. Jet2 urges other countries to follow Greece in suspending EES checks
• Neutral Sentiment: Commercial policy updates — Jet2 has issued new pricing/booking policies and flagged operational changes for some UK airports from 2027; these are strategic adjustments but not immediate earnings drivers. Jet2 issues new price policy for all flights and bookings
• Negative Sentiment: Rising jet fuel costs — reports show jet fuel prices climbing; although Jet2, easyJet and TUI have promised no summer 2026 fuel surcharges (customer-friendly), higher fuel costs will pressure margins if not offset by fares or hedging. Jet2, easyJet and TUI promise no fuel surcharges for summer 2026 holidays as jet fuel costs climb
• Negative Sentiment: Operational incidents and disruption headlines — a Jet2 flight made an emergency landing at Manchester after passengers reported a loud bang and multiple outlets covered passenger disruption and delays; such safety/operational stories can dent near-term sentiment and increase short-term costs or regulatory scrutiny. Jet2 plane makes emergency landing at Manchester Airport after passengers hear 'very loud bang'
• Negative Sentiment: Wider delays & public criticism — multiple outlets report major delays and Jet2 calling for EES suspension after disruption; ongoing operational noise increases short-term risk to bookings and sentiment even as management seeks fixes. Jet2 calls for new EES to be suspended following major delays and disruptions

Wall Street Analysts Forecast Growth

A number of equities analysts have issued reports on JET2 shares. Deutsche Bank Aktiengesellschaft cut their target price on shares of Jet2 from GBX 1,596 to GBX 1,457 and set a "buy" rating for the company in a research report on Friday, March 20th. Jefferies Financial Group restated a "buy" rating and set a GBX 2,100 target price on shares of Jet2 in a research report on Monday, March 23rd. Five investment analysts have rated the stock with a Buy rating and one has issued a Hold rating to the stock. Based on data from MarketBeat, Jet2 presently has a consensus rating of "Moderate Buy" and an average target price of GBX 1,851.17.

Jet2 Trading Up 0.8%

The firm has a market capitalization of £1.97 billion, a PE ratio of 4.61, a P/E/G ratio of 9.34 and a beta of 1.22. The company has a quick ratio of 1.49, a current ratio of 1.40 and a debt-to-equity ratio of 61.57. The business's fifty day moving average price is GBX 1,167.98 and its 200 day moving average price is GBX 1,275.60.

Insider Transactions at Jet2

In other news, insider Gary Brown purchased 2,349 shares of the stock in a transaction dated Tuesday, March 3rd. The stock was acquired at an average cost of GBX 766 per share, for a total transaction of £17,993.34. Also, insider Stephen Heapy purchased 2,349 shares of the stock in a transaction dated Monday, March 2nd. The shares were purchased at an average price of GBX 766 per share, with a total value of £17,993.34. Insiders bought a total of 6,336 shares of company stock worth $5,737,896 over the last ninety days. 21.50% of the stock is currently owned by corporate insiders.

About Jet2

Jet2 plc is a leading leisure travel group, specialising in friendly low fares from its award-winning airline, Jet2.com, and package holidays you can trust from the UK's largest package holiday provider, Jet2holidays. Jet2.com is the UK's third largest airline, flying from 12 UK airports to over 70 destinations across Europe and beyond and Jet2holidays is the UK's largest tour operator.

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