Klaviyo (NYSE:KVYO) Shares Up 8.1% - Should You Buy?

Key Points

• Klaviyo shares rose 8.1% to $21.72 on Friday, with about 1.33 million shares traded—roughly a 69% drop from its average daily volume.
• Analysts maintain a Moderate Buy consensus with an average price target of $33.19, although several firms recently trimmed their targets (e.g., Citigroup to $29, Barclays to $31).
• The company beat EPS and revenue estimates in the most recent quarter—$0.19 EPS vs. $0.17 expected and $350.2M revenue (up 29.6% YoY)—but remains unprofitable (negative net margin, negative P/E), and insiders sold about 1.47M shares (~$27.2M) in the past 90 days.

Klaviyo, Inc. (NYSE:KVYO - Get Free Report)'s share price rose 8.1% on Friday . The company traded as high as $21.70 and last traded at $21.7240. Approximately 1,329,634 shares changed hands during trading, a decline of 69% from the average daily volume of 4,358,054 shares. The stock had previously closed at $20.09.

Analyst Upgrades and Downgrades

KVYO has been the subject of a number of recent research reports. Citigroup decreased their price objective on shares of Klaviyo from $40.00 to $29.00 and set a "buy" rating for the company in a report on Tuesday. Robert W. Baird set a $34.00 target price on Klaviyo in a report on Wednesday, February 11th. Barclays decreased their price target on Klaviyo from $42.00 to $31.00 and set an "overweight" rating for the company in a research note on Wednesday, February 11th. Cantor Fitzgerald lowered their price target on Klaviyo from $35.00 to $28.00 and set an "overweight" rating on the stock in a report on Wednesday, April 15th. Finally, Stephens dropped their price target on shares of Klaviyo from $43.00 to $31.00 and set an "overweight" rating on the stock in a research report on Wednesday, February 11th. Eighteen equities research analysts have rated the stock with a Buy rating, three have given a Hold rating and one has issued a Sell rating to the company. According to MarketBeat.com, Klaviyo currently has a consensus rating of "Moderate Buy" and an average price target of $33.19.

Klaviyo Trading Up 10.3%

The firm has a 50-day moving average of $18.85 and a two-hundred day moving average of $23.93. The firm has a market cap of $6.75 billion, a price-to-earnings ratio of -184.49 and a beta of 0.86.

Klaviyo (NYSE:KVYO - Get Free Report) last released its earnings results on Tuesday, February 10th. The company reported $0.19 earnings per share (EPS) for the quarter, beating analysts' consensus estimates of $0.17 by $0.02. Klaviyo had a positive return on equity of 2.03% and a negative net margin of 2.57%.The firm had revenue of $350.20 million for the quarter, compared to analyst estimates of $333.99 million. During the same quarter last year, the firm posted $0.07 EPS. The company's revenue was up 29.6% on a year-over-year basis. As a group, equities analysts anticipate that Klaviyo, Inc. will post 0.22 EPS for the current year.

Insider Buying and Selling at Klaviyo

In other Klaviyo news, CFO Amanda Whalen sold 14,000 shares of the firm's stock in a transaction on Thursday, April 16th. The shares were sold at an average price of $18.54, for a total value of $259,560.00. Following the sale, the chief financial officer directly owned 895,141 shares in the company, valued at $16,595,914.14. This trade represents a 1.54% decrease in their position. The transaction was disclosed in a document filed with the SEC, which is available at the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, insider Landon Edmond sold 9,623 shares of the business's stock in a transaction dated Monday, April 20th. The stock was sold at an average price of $20.00, for a total transaction of $192,460.00. Following the transaction, the insider owned 584,124 shares in the company, valued at approximately $11,682,480. The trade was a 1.62% decrease in their position. The SEC filing for this sale provides additional information. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders sold a total of 1,473,909 shares of company stock valued at $27,200,157 in the last ninety days. Company insiders own 49.92% of the company's stock.

Hedge Funds Weigh In On Klaviyo

Several large investors have recently added to or reduced their stakes in the company. Caitong International Asset Management Co. Ltd increased its position in shares of Klaviyo by 1,650.9% during the third quarter. Caitong International Asset Management Co. Ltd now owns 963 shares of the company's stock valued at $27,000 after purchasing an additional 908 shares during the period. FNY Investment Advisers LLC acquired a new stake in Klaviyo during the third quarter worth $34,000. Quarry LP bought a new stake in Klaviyo in the 3rd quarter valued at $44,000. Osaic Holdings Inc. raised its stake in shares of Klaviyo by 317.0% in the 2nd quarter. Osaic Holdings Inc. now owns 1,689 shares of the company's stock valued at $55,000 after buying an additional 1,284 shares in the last quarter. Finally, RiverPark Advisors LLC bought a new position in shares of Klaviyo during the 3rd quarter worth about $69,000. Institutional investors and hedge funds own 45.43% of the company's stock.

About Klaviyo

Klaviyo, Inc is a cloud-based marketing automation platform that enables businesses to leverage customer data for targeted email and SMS campaigns. The company's platform centralizes first-party data from various sources—including e-commerce storefronts, websites, and CRM systems—to help organizations deliver personalized marketing across the customer lifecycle. Klaviyo's core offerings include segmented email marketing, automated messaging workflows, and performance analytics designed to drive customer engagement and revenue growth.

The platform provides a suite of tools for campaign creation and management, including drag-and-drop email and SMS builders, dynamic content rendering, and A/B testing capabilities.

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