Citi Trends, Inc. (NASDAQ: CTRN) is an American retail chain specializing in value-priced apparel, accessories and home décor. Headquartered in Savannah, Georgia, the company caters to urban and suburban shoppers seeking affordable, trend-driven merchandise. With a focus on minority communities and first-time family shoppers, Citi Trends combines national brand names and private label products to deliver a curated assortment of styles for men, women and children.
The company operates more than 550 stores in over 30 states, primarily throughout the Southeast, Southwest and Mid-Atlantic regions of the United States. Each location is designed as a neighborhood destination offering apparel and footwear alongside fashion accessories, seasonal décor and select home essentials. In addition to its brick-and-mortar footprint, Citi Trends maintains an e-commerce platform that extends its value proposition to customers nationwide, providing online ordering and ship-to-store options.
Founded in 1958 as Allied Department Stores in Jacksonville, Florida, the retailer rebranded to Citi Trends in 2000 to emphasize its focus on urban style at affordable prices. The company went public in 2005, leveraging its disciplined inventory model and centralized buying to navigate changing consumer trends. Investments in supply chain efficiency and digital capabilities have supported steady store growth and enhanced shopper engagement through targeted promotions and mobile marketing.
Citi Trends’ executive leadership team is led by President and Chief Executive Officer Jason Mazzola, alongside Chief Financial Officer Michael D. Mangalore. Their retail experience is complemented by department heads overseeing merchandising, operations and e-commerce. Together, the team drives Citi Trends’ mission to offer “Trusted Fashion, Trusted Value” in communities where affordable, on-trend merchandise is in demand.
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