The Character Group (CCT) Share Price, News & Analysis

Company Overview

The Character Group plc is the largest independent toy company based in the United Kingdom. We design, manufacture and distribute a wide range of toys, games and playthings. Many of our products feature or are based on popular film, television, comic and digital characters, reproduced under licence from the brand owners. The principal markets for our products are our home territories of the UK and Scandinavia but our penetration into other international territories is growing, particularly in the USA and other parts of the EU. We also partner on an exclusive basis with other overseas-based toy producers, either to market and distribute their products in the UK or to collaborate to jointly-develop and distribute toy products and ranges worldwide. Our diverse product ranges focus on key areas within the toy sector; these include Pre-school (where we consider ourselves as market leader), Boys, Girls and Activity and Crafts Our Group strategy is to expand and refresh our diverse and existing, successful core brands (where we continually look to add new and relevant products), to develop innovative products (including environmentally-friendly and sustainable products) for newly emerging or established brands, both in-house and third party, and to further our sales penetration into territories outside our domestic markets in the UK and Scandinavia. The Group owns and operates from three freehold properties in the UK. Our head office is based in New Malden, Surrey and our two distribution warehouses are located near Oldham, Greater Manchester. Our Far East operations are carried out from leased offices in Hong Kong and Shenzen, China and our Scandinavian operations are managed from leased offices in Copenhagen. The Group’s customer list includes the major UK and Scandinavian toy retailers, independent toy stores and a wide selection of distributors in many key overseas territories and the brands we represent are amongst the most recognisable to children and parents alike. We have a diverse and exciting product range which we believe offers something to all our target consumers. Our top performing brands in 2020 and into 2021 include: Goo Jit Zu (our no 1 international selling brand), Peppa Pig, Pokémon, Little Live Pets, Shimmer ‘n Sparkle, Stretch Armstrong, Fireman Sam and Scooby Doo.

Key Stats

• Today's Range: 266 to 272.55
• 50-Day Range: 270 to 330
• 52-Week Range: 220.44 to 330
• Volume: 25,988 shs
• Average Volume: 26,742 shs
• Market Capitalization: £48.34 million
• P/E Ratio: 916.50
• Dividend Yield: 0.07%
• Price Target: N/A
• Consensus Rating: N/A

CCT Stock Analysis - Frequently Asked Questions

How have CCT shares performed this year?

The Character Group's stock was trading at GBX 272 at the beginning of 2025. Since then, CCT shares have decreased by 0.7% and is now trading at GBX 270.

How were The Character Group's earnings last quarter?

The Character Group plc (LON:CCT) issued its quarterly earnings results on Friday, May, 16th. The company reported $8.59 EPS for the quarter. The Character Group had a trailing twelve-month return on equity of 14.13% and a net margin of 4.47%.

Is The Character Group buying back stock?

The Character Group's board approved a stock repurchase plan on Friday, May 30th 2025, which authorizes the company to buy back 0 outstanding shares, according to EventVestor. This authorizes the company to repurchase shares of its stock through open market purchases. Stock buyback plans are generally an indication that the company's board believes its stock is undervalued.

How do I buy shares of The Character Group?

Shares of CCT stock and other U.K. stocks can be purchased through online brokerage accounts that support trading on the London Stock Exchange (LSX). Some U.K. companies can be purchased through major U.S. brokerages in the form of American Depository Receipts (ADRs), which are placeholder equities held in a trust by a bank that represent shares of a foreign stock.

What other stocks do shareholders of The Character Group own?

Based on aggregate information from My MarketBeat watchlists, some other companies that The Character Group investors own include RM (RM), Breedon Group (BREE), EMIS Group (EMIS), Babcock International Group (BAB), Greencore Group (GNC), Micro Focus International (MCRO) and Shire (SHP).

Company Calendar

• Last Earnings: 5/16/2025
• Today: 10/08/2025

Industry, Sector and Symbol

• Stock Exchange: LON
• Sector: Consumer Cyclical
• Industry: Leisure
• Sub-Industry: Construction
• Current Symbol: LON:CCT
• CIK: N/A
• Web: www.thecharacter.com
• Phone: +44-20-89495898
• Fax: N/A
• Employees: 1,540
• Year Founded: N/A

Profitability

• EPS (Trailing Twelve Months): GBX 0.29
• Trailing P/E Ratio: 916.67
• Forward P/E Ratio: 18.26
• P/E Growth: N/A
• Net Income: £5.22 million
• Net Margins: 4.47%
• Pretax Margin: N/A
• Return on Equity: 14.13%
• Return on Assets: 7.61%

Debt

• Debt-to-Equity Ratio: 5.99
• Current Ratio: 1.71
• Quick Ratio: 1.17

Sales & Book Value

• Annual Sales: £118.82 million
• Price / Sales: 0.41
• Cash Flow: GBX 80.87 per share
• Price / Cash Flow: 3.34
• Book Value: GBX 199.64 per share
• Price / Book: 1.35

Miscellaneous

• Outstanding Shares: 17,905,000
• Free Float: N/A
• Market Cap: £48.35 million
• Optionable: Not Optionable
• Beta: 0.91