Zeta Global (NYSE:ZETA) Shares Gap Up After Analyst Upgrade

Key Points

• Zeta Global's shares surged after Bank of America upgraded their price target from $20.00 to $24.00, prompting the stock to open at $18.55 and last trade at $20.04.
• Despite the upgrade, other analysts have lowered their price targets significantly, with Morgan Stanley reducing theirs from $25.00 to $15.00, indicating mixed signals about the stock's performance.
• Institutional investors have made notable changes to their positions in Zeta Global, with 87.75% of the stock now owned by institutions, reflecting strong interest from large investors.

Zeta Global Holdings Corp. (NYSE:ZETA - Get Free Report)'s stock price gapped up before the market opened on Wednesday after Wall Street Zen upgraded the stock from a hold rating to a buy rating. The stock had previously closed at $15.87, but opened at $18.55. Zeta Global shares last traded at $20.04, with a volume of 17,896,151 shares.

A number of other analysts have also recently weighed in on the stock. DA Davidson reduced their target price on shares of Zeta Global from $42.00 to $25.00 and set a "buy" rating for the company in a report on Monday, April 14th. B. Riley reduced their target price on shares of Zeta Global from $44.00 to $29.00 and set a "buy" rating for the company in a report on Tuesday, April 22nd. Morgan Stanley raised their target price on shares of Zeta Global from $15.00 to $20.00 and gave the stock an "equal weight" rating in a report on Wednesday. Bank of America lifted their price objective on shares of Zeta Global from $20.00 to $24.00 and gave the stock a "buy" rating in a research report on Wednesday. Finally, Canaccord Genuity Group lifted their price objective on shares of Zeta Global from $26.00 to $28.00 and gave the stock a "buy" rating in a research report on Wednesday. Four analysts have rated the stock with a hold rating and twelve have issued a buy rating to the company's stock. Based on data from MarketBeat, the company presently has an average rating of "Moderate Buy" and an average target price of $30.14.

Institutional Investors Weigh In On Zeta Global

A number of institutional investors have recently modified their holdings of the stock. Optiver Holding B.V. lifted its stake in shares of Zeta Global by 60.9% in the 4th quarter. Optiver Holding B.V. now owns 1,406 shares of the company's stock valued at $25,000 after purchasing an additional 532 shares during the last quarter. Golden State Wealth Management LLC lifted its stake in shares of Zeta Global by 2,000.0% in the 2nd quarter. Golden State Wealth Management LLC now owns 1,680 shares of the company's stock valued at $26,000 after purchasing an additional 1,600 shares during the last quarter. Coppell Advisory Solutions LLC lifted its stake in shares of Zeta Global by 244.1% in the 4th quarter. Coppell Advisory Solutions LLC now owns 1,693 shares of the company's stock valued at $31,000 after purchasing an additional 1,201 shares during the last quarter. Point72 Hong Kong Ltd acquired a new stake in shares of Zeta Global in the 4th quarter valued at $33,000. Finally, Bartlett & CO. Wealth Management LLC acquired a new stake in shares of Zeta Global in the 1st quarter valued at $27,000. Institutional investors and hedge funds own 87.75% of the company's stock.

Zeta Global Stock Performance

The company has a debt-to-equity ratio of 0.29, a quick ratio of 3.33 and a current ratio of 3.25. The firm's 50 day moving average is $14.96 and its 200-day moving average is $15.28. The firm has a market cap of $4.41 billion, a price-to-earnings ratio of -98.58, a price-to-earnings-growth ratio of 61.18 and a beta of 1.28.

Zeta Global Company Profile

Zeta Global Holdings Corp. operates an omnichannel data-driven cloud platform that provides enterprises with consumer intelligence and marketing automation software in the United States and internationally. The company's Zeta Marketing Platform analyzes billions of structured and unstructured data points to predict consumer intent by leveraging sophisticated machine learning algorithms and the industry's opted-in data set for omnichannel marketing; and Consumer Data platform ingests, analyzes, and distills disparate data points to generate a single view of a consumer, encompassing identity, profile characteristics, behaviors, and purchase intent.