Free Trial

Dueling Insider Moves: Heavy Buying Here, Big Selling There

Insider trading stock chart and note

Key Points

  • A private equity insider just spent millions on this building products stock that is up nearly 50% in less than two months.
  • One of the biggest gainers in tech just saw its top leader sell more than $70 million worth of shares.
  • These are notable bullish and bearish signals for investors.
  • MarketBeat previews top five stocks to own in October.

Insiders have been making some notable moves when it comes to two stocks that are on the rise big-time. A large institutional investor is buying shares in one of these companies, showing confidence. On the flip side, a top name in tech is seeing major insider selling coming from the most important person at the company. Shares of this name are up more than 400% over the past 52 weeks.

Below, we’ll break down the insider trades happening in these two names and provide perspective on how bullish or bearish these signals are for investors.

REZI Sees Millions in Private Equity Buying

Resideo Technologies Today

Resideo Technologies, Inc. stock logo
REZIREZI 90-day performance
Resideo Technologies
$33.62 -0.43 (-1.26%)
As of 03:59 PM Eastern
This is a fair market value price provided by Polygon.io. Learn more.
52-Week Range
$14.18
$34.89
P/E Ratio
16.14
Price Target
$28.00

Resideo Technologies NYSE: REZI is a mid-cap building products stock that has soared recently. Since July 15, shares are up approximately 47%, and insiders are buying into the rally. Since July 25, major shareholder CD&R Channel Holdings II, L.P., has bought approximately $179 million worth of Resideo shares. Insider selling over that period comes in at just $4 million. CD&R is a private equity firm that owns over 10% of Resideo’s shares and likely knows the company inside and out.

Another CD&R investment, Foundation Building Materials (FBM), was recently bought by Lowe's Companies NYSE: LOW for $8.8 billion. FBM was originally taken private back in 2021 for just $1.4 billion, showing that the investment generated a massive return. Notably, CD&R did not join the investment until early 2024, meaning that they likely only captured a moderate portion of this return. However, FBM’s sale to Lowe's still demonstrates that CD&R has significant expertise when it comes to investing in the building materials industry.

FMB’s success raises the possibility that Resideo could also get bought out for much more than it is currently worth, which could be a huge win for shareholders. Overall, CD&R’s purchases of Resideo are a significant bullish signal. Even if the firm doesn’t get bought out, the fact that CD&R is pouring millions more into this stock is a positive sign.

APP CEO Sells with Shares Near Highs: A Warning Sign for Investors?

AppLovin Today

AppLovin Corporation stock logo
APPAPP 90-day performance
AppLovin
$481.73 +3.14 (+0.66%)
As of 04:00 PM Eastern
52-Week Range
$82.51
$525.15
P/E Ratio
69.26
Price Target
$478.81

Indisputably one of the best-performing tech stocks in the market recently is AppLovin NASDAQ: APP. Shares are up nearly 48% in 2025 and up 444% over the past 52 weeks. On Aug. 29, shares of APP closed at nearly $479, only around 7% below their all-time high closing price. Interestingly, in the second half of August alone, MarketBeat data shows that a key insider has sold over $74 million worth of AppLovin shares. That insider is Arash Adam Foroughi, better known as Adam Foroughi, AppLovin’s co-founder and current Chief Executive Officer (CEO).

Even when CEOs make them, the market often dismisses insider sales as non-issues. They frequently participate in predetermined stock sales plans, known as 10b5-1 plans. This makes it hard to say that 10b5-1 sales are indicative of where an insider sees their stock going. However, looking into Foroughi’s recent SEC Form 4 filings reveals an interesting detail. Foroughi made not a single one of his August sales under a 10b5-1 plan.

Overall, the Form 4 filings show that the vast majority of Foroughi’s recent sales are discretionary, not predetermined. The average selling price among these sales was approximately $419. These two facts cast a bearish undertone around Foroughi’s sales, suggesting that he wants to take profits when shares are around that level. Foroughi also made over $30 million in discretionary sales in February at around $410. However, his over $60 million in discretionary sales in May came in around the $365 price level, pushing back on the idea that he sees the +$400 range as selling territory.

Overall, Foroughi’s recent APP sales are moderately bearish signals for investors. Foroughi still owns over 10% of APP’s equity, indicating that he is still bullish on the stock long-term. However, the MarketBeat-tracked consensus price target on APP of around $478 implies shares are fairly valued. That’s another key signal for investors to consider. AppLovin is making a push into e-commerce advertising. Success could be big for the stock, but it also introduces risk as the firm enters a new market. AppLovin has traditionally made all its hay from advertising within mobile games.

Insider Insight Is Key, But Not Gospel

These insider trades are interesting signals for investors to consider. However, they are not crystal balls. Understanding Resideo and AppLovin beyond these signals is key to making an informed investment decision.

Should You Invest $1,000 in AppLovin Right Now?

Before you consider AppLovin, you'll want to hear this.

MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis. MarketBeat has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and AppLovin wasn't on the list.

While AppLovin currently has a Moderate Buy rating among analysts, top-rated analysts believe these five stocks are better buys.

View The Five Stocks Here

7 Stocks to Ride The A.I. Megaboom Cover


We are about to experience the greatest A.I. boom in stock market history...

Thanks to a pivotal economic catalyst, specific tech stocks will skyrocket just like they did during the "dot com" boom in the 1990s.

That’s why, we’ve hand-selected 7 tiny tech disruptor stocks positioned to surge.

  1. The first pick is a tiny under-the-radar A.I. stock that's trading for just $3.00. This company already has 98 registered patents for cutting-edge voice and sound recognition technology... And has lined up major partnerships with some of the biggest names in the auto, tech, and music industry... plus many more.
  2. The second pick presents an affordable avenue to bolster EVs and AI development…. Analysts are calling this stock a “buy” right now and predict a high price target of $19.20, substantially more than its current $6 trading price.
  3. Our final and favorite pick is generating a brand-new kind of AI. It's believed this tech will be bigger than the current well-known leader in this industry… Analysts predict this innovative tech is gearing up to create a tidal wave of new wealth, fueling a $15.7 TRILLION market boom.

Right now, we’re staring down the barrel of a true once-in-a-lifetime moment. As an investment opportunity, this kind of breakthrough doesn't come along every day.

And the window to get in on the ground-floor — maximizing profit potential from this expected market surge — is closing quickly...

Simply enter your email below to get the names and tickers of the 7 small stocks with potential to make investors very, very happy.

Get This Free Report
Leo Miller
About The Author

Leo Miller

Contributing Author

Fundamental Analysis, Economics, Industry and Sector Analysis

Like this article? Share it with a colleague.

Companies Mentioned in This Article

CompanyMarketRank™Current PricePrice ChangeDividend YieldP/E RatioConsensus RatingConsensus Price Target
AppLovin (APP)
2.9298 of 5 stars
$481.730.7%N/A68.43Moderate Buy$478.81
Resideo Technologies (REZI)
3.2246 of 5 stars
$33.62-1.3%N/A-6.16Moderate Buy$28.00
Compare These Stocks  Add These Stocks to My Watchlist 

Featured Articles and Offers

Recent Videos

Markets Are Sliding: Where to Find Opportunity
5 Hot Stocks to Buy Now: September’s Top Picks With Major Momentum
$15 Billion for Cybersecurity: The Government’s Next Big Push

Stock Lists

All Stock Lists

Investing Tools

Calendars and Tools

Search Headlines