Prime Focus London plc is a visual entertainment services company. The Company provides technical services to the film, broadcast, commercials, gaming, Internet and media industries. The Company operates in two segments: Content services, post-production and services, and visual effects (VFX). During the fiscal year ended March 31, 2010 (fiscal 2010), it launched CLEAR, which is a Web-based media asset management service, and WorldVersioning. The post-production services include on-air promos to long form television programming, such as documentaries, sitcoms and dramas. During fiscal 2010, the Company entered into a contract to deliver animation services for an animated feature film. The VFX segment offers a range of services to film and broadcast, including pre-production, pre-visualisation and design, VFX supervision, three dimensional (3D) animation, matte paintings, digital grading and title design. During fiscal 2010, it closed down K
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